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  • All HBS Web  (1,676)
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  • All HBS Web  (1,676)
    • People  (10)
    • News  (294)
    • Research  (1,086)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (767)
← Page 57 of 1,676 Results →
  • 01 Mar 2011
  • News

Local Hero

San Francisco. Following a subsequent job at Westinghouse Broadcasting headquarters in New York, in 1989 he became assistant to the chairman and CEO of CBS, Laurence Tisch. During a “fascinating” three years... View Details
Keywords: Deborah Blagg; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 12 May 2003
  • Research & Ideas

How Hot is the “Hot Spot” Business?

hosted the event. Are Wireless "hot Spots" Potentially Hot Markets? Hot spots are pockets of wireless access points that increasingly populate airports, coffee shops, corporate campuses, public transportation, and even homes.... View Details
Keywords: by Sean Silverthorne & Martha Lagace; Technology; Communications; Telecommunications
  • 18 Jul 2014
  • News

Team Players

from mobile devices. Next, social media, in the form of Facebook and Twitter, became the information workhorse, serving two roles. Initially, social media was used to engage fans during the buildup to Super... View Details
Keywords: Robert S. Benchley; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 04 Sep 2019
  • News

Putting the Game Within Reach

ticket sales. Also out are geographic affiliations. Instead, each team will be represented by a celebrity captain. NFL stars Richard Sherman and Marshawn Lynch are on board, as is pop star Prince Royce, who the league hopes will bring his... View Details
  • February 2017
  • Teaching Note

The Tate's Digital Transformation

By: Jill Avery
John Stack was the visionary Head of Digital Transformation at the Tate, a collection of four major art galleries in the UK, including Tate Modern, the most visited gallery devoted to modern and contemporary art in the world. Stack was the architect of the Tate’s... View Details
Keywords: Digital; Ecommerce; Experience; Customer Experience; Customer Relationship Management; Channel Management; Museums; Arts Marketing; Nonprofit; Marketing; Marketing Channels; Marketing Strategy; Customer Focus and Relationships; Digital Marketing; Digital Strategy; Social Media; E-commerce; Entertainment and Recreation Industry; Entertainment and Recreation Industry; England; United Kingdom; Europe
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Avery, Jill. "The Tate's Digital Transformation." Harvard Business School Teaching Note 517-098, February 2017.
  • 18 Mar 2009
  • Research & Ideas

Marketing After the Recession

out under-performing distributors, shed unprofitable or unreliable customers, deleted poor-selling products from your portfolio, and concentrated your marketing dollars on media View Details
Keywords: by John Quelch; Retail
  • October 2023
  • Teaching Note

Metaverse Wars

By: Andy Wu and Matt Higgins
Teaching Note for HBS Case No. 723-431. Metaverse Wars recaps the development of the metaverse concept and the attendant hype, bringing the narrative up to the summer of 2023 when Meta’s big pivot looked more like a costly misstep than a stroke of strategic genius. In... View Details
Keywords: Metaverse; Strategy; Social Media; Internet and the Web; Technology Adoption; Technological Innovation; Technology Industry
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Wu, Andy, and Matt Higgins. "Metaverse Wars." Harvard Business School Teaching Note 724-400, October 2023.
  • 10 May 2015
  • Blog Post

Brand Strategist Turns Entrepreneur

off last spring. What did you do before coming to HBS? Before HBS I served as a brand strategy and market research consultant for retail, media and technology firms. For about... View Details
  • 01 Sep 2010
  • News

Leslie Gold

ratings boost and launching a career that has seen a variety of radio gigs, including on Sirius, and many appearances on national television (such as Larry King Live and... View Details
Keywords: Talk Radio; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 30 Aug 2011
  • First Look

First Look: August 30

known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast View Details
Keywords: Sean Silverthorne
  • February 1982 (Revised December 1991)
  • Teaching Note

Quabbin Cablevision Co., Teaching Note

By: Henry B. Reiling
Teaching Note for (9-282-003). View Details
Keywords: Television Entertainment; Media and Broadcasting Industry
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Reiling, Henry B. "Quabbin Cablevision Co., Teaching Note." Harvard Business School Teaching Note 282-053, February 1982. (Revised December 1991.)
  • April 1995
  • Supplement

Home Shopping Network, Inc. (Abridged) (SS)

By: Timothy A. Luehrman
Keywords: Television Entertainment; Media and Broadcasting Industry
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Luehrman, Timothy A. "Home Shopping Network, Inc. (Abridged) (SS)." Harvard Business School Spreadsheet Supplement 295-718, April 1995.
  • May 1991 (Revised March 1992)
  • Teaching Note

USA Today, Teaching Note

By: Robert L. Simons
Teaching Note for (9-191-004). View Details
Keywords: Media and Broadcasting Industry
Citation
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Simons, Robert L. "USA Today, Teaching Note." Harvard Business School Teaching Note 191-194, May 1991. (Revised March 1992.)
  • May 2006
  • Teaching Note

Activision: The 'Kelly Slater's Pro Surfer' Project (TN)

By: Alan D. MacCormack
Keywords: Media and Broadcasting Industry
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MacCormack, Alan D. "Activision: The 'Kelly Slater's Pro Surfer' Project (TN)." Harvard Business School Teaching Note 606-130, May 2006.
  • August 1986
  • Case

Cox Cable (B)

By: Frank V. Cespedes
Keywords: Media and Broadcasting Industry
Citation
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Cespedes, Frank V. "Cox Cable (B)." Harvard Business School Case 587-054, August 1986.
  • Article

How to Launch Your Digital Platform: A Playbook for Strategists

By: Benjamin Edelman
The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest... View Details
Keywords: Platforms; Launch; Mobilization Strategy; Two-Sided Platforms; Network Effects; Adoption; Entrepreneurship; Information Technology Industry; Information Technology Industry; Information Technology Industry; Information Technology Industry; Information Technology Industry
Citation
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Edelman, Benjamin. "How to Launch Your Digital Platform: A Playbook for Strategists." Harvard Business Review 93, no. 4 (April 2015): 90–97. (Reprinted in Launch a Start-Up That Lasts, Harvard Business Review OnPoint, Winter 2016.)
  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707031 Brightcove and the Future of Internet Television Harvard Business School Case 707-457 Brightcove, a technology and services... View Details
Keywords: Martha Lagace
  • 29 Jan 2025
  • Blog Post

Finding professional purpose: Building an impactful career that reflects your values with Lisa Tanzer (MBA 1993)

industries like e-commerce, business services, apparel, media, and consumer products. I’m also a Senior Advisor to Katie Couric Media and other... View Details
  • 21 Jan 2009
  • First Look

First Look: January 21, 2009

how much to bid for the loans. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=209088 The Suzlon Edge Harvard Business School Case 708-051 With prices of oil, coal and gas at... View Details
Keywords: Martha Lagace
  • 21 Nov 2005
  • Research & Ideas

Making Credibility Your Strongest Asset

negotiations between free-agent players and teams. Media coverage of this terrain had been haphazard. Rovell saw that omission as a great opportunity, but he had two problems. First, View Details
Keywords: by Michael Wheeler
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