Media - Publications - Faculty & Research

24 Oct 2023
Research & Ideas

When Tech Platforms Identify Black-Owned Businesses, White Customers Buy

“The asymmetry of the reduced search costs makes it easy for people who want to support Black-owned businesses, while leaving the process largely unchanged for customers who don’t want to engage with the program.” You Might Also Like: COVID-19 Lessons: Social View Details

Keywords: by Jay Fitzgerald; Food & Beverage

27 Jan 2020
Research & Ideas

Hard Work Isn't Enough: How to Find Your Edge

strategies to give it headwinds and tailwinds,” she says. “That’s when you’re unstoppable.” About the Author Dina Gerdeman is senior writer at Harvard Business School Working Knowledge. HBS Digital Media Producer Amelia Kunhardt produced... View Details

Keywords: by Dina Gerdeman

04 Jun 2024
Research & Ideas

Navigating Consumer Data Privacy in an AI World

such as whether credit card information or social security numbers were at risk of being leaked. However, following the Cambridge Analytica scandal, society has become more aware that the misuse of personal but public information can pose significant risks, not only to... View Details

Keywords: by Rachel Layne; Technology; Information Technology

19 Dec 2023
Research & Ideas

15 Podcast Episodes That Grabbed Listeners in 2023

microcosm for the future of media and information. Muhammad Ali: A Case Study in Purpose-Driven Decision Making Muhammad Ali, born Cassius Marcellus Clay Jr., rose from a poor family in segregated Louisville, Kentucky, to international... View Details

Keywords: by Danielle Kost

Web

About the Center - Christensen Center for Teaching & Learning

Projects & Media Biography Clare Flaherty Manager, Projects & Media Clare Flaherty is the Christensen Center's Manager of Projects and Media. Clare is responsible for the all of the center's multimedia... View Details

Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time

One of the leading business thinkers in the world offers a bold, new theory of advanced leadership for tackling the world's complex, messy, and recalcitrant social and environmental problems.

Over a decade ago, renowned innovation... View Details

19 Mar 2013
First Look

First Look: March 19

recently faced a corruption enforcement action, employ a Big Four audit firm, and have a higher percentage of independent directors. Controlling for these effects, we find that firms with abnormally low anticorruption efforts have relatively higher subsequent View Details

Keywords: Sean Silverthorne

26 Oct 2022
Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

their findings in the newly updated working paper “Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers.” They initiated the study because they were fascinated by the growing overlap between e-commerce and social View Details

Keywords: by Kara Baskin; Media & Broadcasting; Media & Broadcasting

TeachingInterests

Competing with Social Networks

MBA EC 1217

Career Focus

Competing with Social Networks is a Strategy class targeted at students considering careers in high technology, entertainment, social media or consumer packaged goods. It will be useful... View Details

18 Nov 2014
First Look

First Look: November 18

Publications November 2014 Wiley Encyclopedia of Management Management as a Profession By: Khurana, Rakesh, and Eric Baldwin Abstract—No abstract available. Publisher's link: http://www.wiley.com/WileyCDA/WileyTitle/productCd-1119972515.html November 2014 Marketing... View Details

Keywords: Sean Silverthorne

29 Jul 2014
Working Paper Summaries

Learning from the Kursk Submarine Rescue Failure: The Case for Pluralistic Risk Management

Keywords: by Anette Mikes & Amram Migdal

November 2019 (Revised February 2020)
Case

Hormel Foods

By: David E. Bell and Natalie Kindred

In 2019, CEO Jim Snee is weighing how to shape the image of Hormel Foods, one of the largest U.S. meat and food companies, at a time when the industry faces unprecedented scrutiny. Based in the small town of Austin, Minnesota, the nearly 130-year-old firm is best known... View Details

Keywords: Brand Portfolio Strategy; Brands and Branding; Product; Strategy; Marketing Strategy; Risk Management; Agriculture and Agribusiness Industry; Food and Beverage Industry; Consumer Products Industry; United States; China

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Topics - HBS Working Knowledge

Marketing Channels (1) Marketing Communications (15) Marketing Strategy (173) Marketing (322) Marketplace Matching (5) Markets (302) Mathematical Methods (10) Measurement and Metrics (16) Media (15) Medical Specialties (5) Mergers and... View Details

18 Aug 2022
Op-Ed

Your Best Employees Are Burning Out: A Framework for Retaining Talent

plan. Consulting firms and media outlets have conducted surveys and interviews about return-to-office policies and future work. Leaders should leverage easily accessible data to understand their employees better. Second, employees want... View Details

Keywords: by Hise Gibson and MaShon Wilson

Web

Batten Hall | About

Batten Hall Frank Batten (MBA 1952) Batten Hall is named in honor of media pioneer and entrepreneur Frank Batten (MBA 1952). Batten Hall became part of the HBS campus in 2011. The building was once home to public broadcasting’s WGBH... View Details

24 Apr 2018
Op-Ed

Op-Ed: What Mark Zuckerberg Can Learn About Crisis Leadership from Starbucks

defensive about Facebook’s policies rather than offering clear solutions. One possibility: a premium site for those who want to protect all their information. In the meantime, users may shift to competing social media sites. The greatest... View Details

Keywords: by Bill George; Technology; Food & Beverage

28 Apr 2023
Blog Post

From Harvard Business School to Spotify: Four Lessons in My Journey to Land My Dream Job

your MBA experience From the first day of my MBA, my classmates knew that I loved music and wanted to explore careers in Entertainment and Media. On the professional front, I joined the Entertainment & Media Club, became the VP of... View Details

31 Mar 2008
HBS Case

JetBlue’s Valentine’s Day Crisis

reported in the media as the airline's problems. The policy offers explicit compensation for a variety of departure delays and onboard ground delays. It even promises $1,000 if, through overbooking, a customer is involuntarily bumped from... View Details

Keywords: by Julia Hanna; Air Transportation

Web

Building the On-Demand Workforce - Managing the Future of Work

strategic approach to managing a blended workforce of full-time employees as well as on-demand gig workers. Media Coverage Tips on Going Freelance During the Covid-19 Pandemic Ray A. Smith 31 Jan 2021 | Wall Street Journal Here’s where... View Details

August 2014
Case

Netflix in 2011

By: Willy Shih and Stephen Kaufman

Reed Hastings founded Netflix to provide a home movie service that would do a better job satisfying customers than the traditional retail rental model. But as it encountered challenges it underwent several major strategy shifts, ultimately developing a business model... View Details