Publications
Publications
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- All HBS Web
(5,052)
- Faculty Publications (1,466)
- 2007
- Chapter
Measuring Performance
- February 2007 (Revised October 2007)
- Case
BASIX
By: Shawn A. Cole and Peter Tufano
BASIX, an Indian microfinance corporation, must decide whether to continue to sell weather insurance to its clients. A brand-new financial product, weather insurance pays if measured rainfall during the growing season falls below a pre-specified limit. Mr. Sattaiah,... View Details
- February 2007 (Revised April 2010)
- Case
Wyeth Pharmaceuticals: Spurring Scientific Creativity with Metrics
By: Robert S. Huckman, Gary P. Pisano and Mark Rennella
Describes the reorganization of the drug discovery organization at Wyeth Pharmaceuticals and focuses on the decisions to: (1) centralize decision-making within drug discovery and (2) institute numerical metrics--jointly affecting all R&D scientists--for the progression... View Details
- February 2007
- Tutorial
Measuring Marketing Performance
By: John A. Quelch
In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details
- January 2007 (Revised January 2008)
- Case
Amanco: Developing the Sustainability Scorecard
By: Robert S. Kaplan and Ricardo Reisen de Pinho
Describes the challenges of using the Balanced Scorecard to implement a triple-bottom-line strategy for delivering excellent economic, environmental, and social performance. The owners and senior executive team of Amanco, a producer of plastic pipe and complete water... View Details
- January 2007 (Revised May 2009)
- Case
Kibera and the Kenya Slum Upgrading Project (A)
By: Nicolas P. Retsinas, Arthur I Segel, Marc Diaz and John Dean Shepherd
Kenya's Minister of Housing faces tremendous pressures in dealing with the pervasive housing troubles in his country. Kibera is the largest slum in Africa and home to more than 800,000 residents, yet only measures two square kilometers, roughly half the size of... View Details
- 2007
- Working Paper
Retail Market Structure and Dynamics: A Three Country Comparison of Japan, the U.K. and the U.S.
By: Jonathan Haskel, Ron S. Jarmin, Kazuyuki Motohashi and Raffaella Sadun
This paper compares structure and dynamics of the Retail Trade Sectors in Japan, the U.K. and the U.S. This is done using confidential establishment and firm level data for each country. By using micro data we are able to perform much more detailed comparisons than... View Details
- December 2006 (Revised February 2007)
- Case
Opportunity International: Measurement and Mission
By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter
After a "first career" in business, HBS graduate Christopher Crane becomes CEO of a worldwide microfinance network. The organization's twin challenges are: 1) developing metrics to give it an accurate picture of its situation and impacts, and 2) generating rapid... View Details
- November 2006 (Revised March 2008)
- Case
Kendall Square Research Corporation
Kendall Square Research was a small competitor in the supercomputer industry. Sales grew rapidly in 1992 and early 1993 and the company sold stock to the public for the first time. Analysts forecast higher earnings for 1993, then the company's revenue recognition... View Details
- November–December 2006
- Article
Customer Metrics and Their Impact on Financial Performance
By: Sunil Gupta and Valarie Zeithaml
- November 2006
- Article
Patent Citations as a Measure of Knowledge Flows: The Influence of Examiner Citations
By: Juan Alcacer and Michelle Gittelman
Analysis of patent citations is a core methodology in the study of knowledge diffusion. However, citations made by patent examiners have not been separately reported, adding unknown noise to the data. We leverage a recent change in the reporting of patent data showing... View Details
- September 2006 (Revised October 2007)
- Case
Shinsei Bank: Developing an Integrated Firm
By: Thomas J. DeLong and Masako Egawa
Tom Pedersen, newly appointed chief learning officer (CLO) of Shinsei Bank in Japan, pondered how he could facilitate development of an integrated culture and transformation of the organization. Shinsei Bank had not developed longstanding tradition or a strong... View Details
- September 2006
- Article
A Model of Forum Shopping, with Special Reference to Standard Setting Organizations
By: Josh Lerner and Jean Tirole
- 2006
- Other Unpublished Work
Does Competition Increase Patent Litigation? Empirical Evidence of Strategic Patenting in the Telecom Equipment Industry
By: Juan Alcacer and Rachelle C. Sampson
Anecdotal evidence suggests that patent litigation has increased in the last 20 years as firms in knowledge intensive industries use patents more frequently to protect their knowledge stocks and managers focus on extracting new revenue streams from existing patent... View Details
- June 2006
- Article
Large Blocks of Stock: Prevalence, Size, and Measurement
By: Jennifer Lauren Dlugosz, Rudiger Fahlenbrach, Paul Gompers and Andrew Metrick
- May – June 2006
- Article
Choose the Right Measures, Drive the Right Strategy
By: Dennis Campbell
Metrics overload is a common problem that can have serious consequences: Specifically, it can make it difficult for employees to see what actions they should take to execute strategic objectives. Having too many metrics dilutes the focus and invariably means many are... View Details
- May 2006
- Article
Detection Defection: Measuring and Understanding the Predictive Accuracy of Customer Churn Models
By: Scott Neslin, Sunil Gupta, Wagner Kamakura, Junxiang Lu and Charlotte Mason