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  • March 2002 (Revised May 2003)
  • Case

NeoPets, Inc.

By: Thomas R. Eisenmann and Elizabeth Kind
NeoPets, a rapidly growing Internet start-up, faces decisions about its international expansion strategy--whether to enter a joint venture with a conglomerate in Singapore to exploit Asian markets as well as which other regions to target. NeoPets allows its... View Details
Keywords: Expansion; Global Strategy; Network Effects; Joint Ventures; Business Conglomerates; Age; Internet and the Web; Product Positioning; Digital Marketing; Internet and the Web; Corporate Entrepreneurship; Information Technology Industry; Asia; Singapore
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Eisenmann, Thomas R., and Elizabeth Kind. "NeoPets, Inc." Harvard Business School Case 802-100, March 2002. (Revised May 2003.)
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

contest. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54708 June 2018 Management Science Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged By: Lee, Clarence, Elie Ofek, and Thomas Steenburgh Abstract—We study... View Details
Keywords: Dina Gerdeman
  • 27 Jul 2019
  • Op-Ed

Does Facebook's Business Model Threaten Our Elections?

on investment of the targeted ad model they’ve perfected is far superior to traditional advertising. Both Google and Facebook have an effective duopoly on digital advertising, though Amazon is starting to put up meaningful numbers. As... View Details
Keywords: by George Riedel
  • 07 Jul 2015
  • First Look

First Look: July 7, 2015

business model as decisions enforced by the authority of the firm; this definition enables the analysis of business models through the analysis of individual firm choices. We situate negotiation outcomes within the strategy literature by... View Details
Keywords: Sean Silverthorne
  • November 2012 (Revised August 2013)
  • Supplement

Global Unichip Corporation (B)

By: Willy Shih and Chen-Fu Chien
Jim Lai, President of Global Unichip Corporation (GUC), mapped out the changes he saw coming to the global semiconductor industry. The big question was how many system developers would start coming directly to GUC. View Details
Keywords: Abstraction; Value-network; Vertical Integration; Entry Barriers; Intermediaries; Dis-intermediation; Aggregator; Vertical Specialization; Technology Adoption; Digital Platforms; Competitive Strategy; Corporate Strategy; Integration; Technological Innovation; Innovation Strategy; Innovation and Management; Industry Structures; Information Infrastructure; Information Technology; Complexity; Semiconductor Industry; Technology Industry; Telecommunications Industry; Taiwan
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Shih, Willy, and Chen-Fu Chien. "Global Unichip Corporation (B)." Harvard Business School Supplement 613-049, November 2012. (Revised August 2013.)
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

self-report of the licensee. The self-reporting aspect of the environment gives rise to demand for auditing by the licensor or third-party attestation by the licensee. We characterize the optimal royalty contract, accounting system choice by the licensee, and audit... View Details
Keywords: Martha Lagace
  • 2011
  • Working Paper

Quantity vs. Quality: Exclusion by Platforms with Network Effects

By: Andrei Hagiu
This paper provides a simple model of platforms with direct network effects, in which users value not just the quantity (i.e., number) of other users who join, but also their average quality in some dimension. A monopoly platform is more likely to exclude low-quality... View Details
Keywords: Multi-sided Platforms; Exclusion; Quality And Quantity; Cost; Governing Rules, Regulations, and Reforms; Network Effects; Market Participation; Digital Platforms; Monopoly; Quality; Motivation and Incentives; Strategy
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Hagiu, Andrei. "Quantity vs. Quality: Exclusion by Platforms with Network Effects." Harvard Business School Working Paper, No. 11-125, May 2011.
  • 07 Jun 2011
  • First Look

First Look: June 7

  PublicationsTransnational Management: Text, Cases and Readings in Cross-Border Management Authors:Christopher A. Bartlett and Paul W. Beamish Publication:Irwin/McGraw-Hill, 2011 Abstract Transnational Management focuses on the management challenges associated with... View Details
Keywords: Sean Silverthorne
  • 04 Jul 2016
  • Research & Ideas

Is Your Org Chart Stuck in a Rut? Try a Scientific Experiment

Digital Initiative and the HBX Live virtual classroom, the o-Lab aims to help businesses solve their problems by changing the way their company is organized, and to make that change by introducing a more theoretical and experimental... View Details
Keywords: by Carmen Nobel
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

  Working PapersNone this week.   Cases & Course MaterialsAscent Media Group (A) Harvard Business School Case 607-064 Ascent Media races to adapt to the changes resulting from increasing digitalization of its business, from creative... View Details
Keywords: Martha Lagace
  • 14 Nov 2017
  • First Look

New Research and Ideas: November 14, 2017

https://www.hbs.edu/faculty/Pages/item.aspx?num=53493 November–December 2017 Harvard Business Review Why Every Organization Needs an Augmented Reality Strategy By: Porter, Michael E., and James E. Heppelmann Abstract—While the physical... View Details
Keywords: Carmen Nobel
  • 14 Apr 2003
  • Research & Ideas

Andy Grove on the Confident Leader

digital form, stored in this platform, and therefore ready to be transported in digital form. WK: Journeying from one business model to another is a formidable leadership challenge, especially in an industry... View Details
Keywords: by Walter Kiechel; Technology
  • April 2024
  • Supplement

Recycle & Re-Match: The Future of Soccer Turfs

By: George Serafeim
Keywords: Carbon Emissions; Carbon Abatement; Sustainability; Recycling; Waste Management; Technology; Entrepreneurial Management; Business Growth and Maturation; Business Model; Decisions; Energy Conservation; Investment Return; Profit; Technological Innovation; Patents; Growth and Development Strategy; Market Entry and Exit; Digital Platforms; Wastes and Waste Processing; Business Strategy; Competition; Expansion; Technology Adoption; Sports; Environmental Sustainability; Entrepreneurship; Green Technology Industry; Service Industry; Manufacturing Industry; Rubber Industry; Sports Industry; Denmark; Netherlands; France; United States; Pennsylvania; Europe
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Serafeim, George. "Recycle & Re-Match: The Future of Soccer Turfs." Harvard Business School Multimedia/Video Supplement 124-707, April 2024.
  • April 2025 (Revised April 2025)
  • Case

JPMorganChase: Leadership in the Age of GenAI

By: Iavor I. Bojinov, Karim R. Lakhani and David Lane
This case study examines JPMorgan Chase's (JPMC) journey in adopting and implementing Generative AI (GenAI) following the release of ChatGPT. It outlines JPMC's initial cautious approach focused on data security, followed by strategic investments in internal platforms... View Details
Keywords: Banks and Banking; Governance Controls; Information Technology; AI and Machine Learning; Analytics and Data Science; Cybersecurity; Digital Platforms; Digital Transformation; Information Management; Information Infrastructure; Technology Adoption; Job Cuts and Outsourcing; Knowledge Management; Knowledge Sharing; Leading Change; Growth and Development Strategy; Marketing; Product Development; Performance Improvement; Customization and Personalization; Financial Services Industry; United States
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Bojinov, Iavor I., Karim R. Lakhani, and David Lane. "JPMorganChase: Leadership in the Age of GenAI." Harvard Business School Case 325-066, April 2025. (Revised April 2025.)
  • 2018
  • Working Paper

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell
We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP), and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details
Keywords: Platform Design; Betting; Digital Platforms; Design; Network Effects; Business Model; Competition; Cooperation; Market Entry and Exit
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Casadesus-Masanell, Ramon, and Neil Campbell. "Platform Competition: Betfair and the U.K. Market for Sports Betting." Harvard Business School Working Paper, No. 19-057, November 2018.
  • 05 Dec 2017
  • Research & Ideas

What We've Learned from 101 Entrepreneurs in Emerging Markets

portrayed in the interviews, such as bank runs, political coups, and currency crises. Furthermore, the interviews elucidate how strategy formulation and execution unfolds across time, and provides a unique window into the actual cognition... View Details
Keywords: by Sean Silverthorne
  • March 2018 (Revised July 2018)
  • Case

Cadre

By: Thomas R. Eisenmann, Scott Duke Kominers and David Lane
Late in 2017, CEO Ryan Williams and his team debated whether Cadre should become not only a technology-enabled investment manager, but also an online trading exchange providing high levels of liquidity for investors in commercial real estate (CRE) equity. Cadre was a... View Details
Keywords: "Cadre,"; Entrepreneurship; Market Design; Digital Platforms; Strategy; Internet and the Web; Private Equity; Financial Services Industry; Real Estate Industry; United States
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Eisenmann, Thomas R., Scott Duke Kominers, and David Lane. "Cadre." Harvard Business School Case 818-058, March 2018. (Revised July 2018.)
  • August 2013
  • Technical Note

Raising the Level of Abstraction

By: Willy Shih
This technical note discusses abstraction as a way of generalizing a process or component for wider application. By hiding complexity inside a module, abstraction enables system designers to think at a higher level. This lowers entry barriers to using (and reusing) a... View Details
Keywords: Abstraction; Modularity; Commercialization; Information Technology; Information Infrastructure; Information Technology; Applications and Software; Digital Platforms; United States; Asia; Europe
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Shih, Willy. "Raising the Level of Abstraction." Harvard Business School Technical Note 614-019, August 2013.
  • February 2010 (Revised March 2012)
  • Case

Harvard Business School Executive Education: Balancing Online and Offline Marketing

By: John A. Deighton and Leora Kornfeld
How does a small business set its online media budget? The HBS Executive Education Division can be viewed as a small-to-medium sized business unit with annual revenues of $107 million. As we watch it change its culture, practices, and organization from offline to... View Details
Keywords: Transition; Marketing Strategy; Budgets and Budgeting; Technology Adoption; Digital Marketing; Resource Allocation; Information Technology Industry
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Deighton, John A., and Leora Kornfeld. "Harvard Business School Executive Education: Balancing Online and Offline Marketing." Harvard Business School Case 510-091, February 2010. (Revised March 2012.) (request a courtesy copy.)
  • November 1999 (Revised June 2000)
  • Case

VerticalNet (www.verticalnet.com)

By: Das Narayandas
VerticalNet, a leading creator of targeted business-to-business vertical trade communities on the Internet, is trying to expand its model to facilitate e-commerce. Mark Walsh, the CEO of VerticalNet, has to decide how far he can extend the firm's business model without... View Details
Keywords: Business Model; Decisions; Digital Platforms; Expansion; Internet and the Web
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Narayandas, Das. "VerticalNet (www.verticalnet.com)." Harvard Business School Case 500-041, November 1999. (Revised June 2000.)
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