encouragement - Publications - Faculty & Research

03 Apr 2017
What Do You Think?

How About Investing in Human Infrastructure?

thrown around range from the federal government borrowing and investing that money directly to instead providing incentives such as tax credits to encourage private industry to participate. The method and the final amount will be debated.... View Details

Keywords: by James Heskett; Construction

12 Feb 2014
Research & Ideas

Private Sector, Public Good

encouraging push that companies sometimes need to make changes. "You might ask, why should one do research in this area? If managers can support public institutions and provide public goods and make money, why aren't they?" she... View Details

Keywords: by Dina Gerdeman

03 Feb 2014
Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

programs are worth it: "We are convinced that affiliate marketing fills a genuine need." But it pays to take steps to closely manage these efforts. If in-house staff is being used to manage the affiliate program, they write, "the merchant may want to View Details

Keywords: by Kim Girard; Advertising; Publishing

05 Nov 2007
What Do You Think?

Why Is Succession So Badly Managed?

themselves with leadership talent inside the firm? Is the board insuring that the CEO is building a cadre of insiders ready to assume positions of leadership when needed? Has the board encouraged the development of what Bower calls... View Details

Keywords: Re: James L. Heskett

20 Mar 2007
First Look

First Look: March 20, 2007

firm-size distribution and de jure and de facto measures of international capital integration. We then explore causal channels through which foreign capital may encourage entrepreneurship. We find evidence that entrepreneurial activity in... View Details

Keywords: Martha Lagace

07 Oct 2002
Research & Ideas

What Leaders Need to Do To Restore Investor Confidence

then must ensure that the various internal systems are consistent with the conduct desired—and then it must walk the talk. In a world filled with cynicism, people spot the contradictions very quickly. Finally, senior management needs to View Details

Keywords: by Harvard Management Update

17 Sep 2001
Research & Ideas

Let Customers Call the Shots

concept to well-behaved consumption markets such as soft drinks. Consumer empowerment won't work there; empowering systems are most needed in situations where demands are fragmented and versatile. As these systems improve and succeed, they will also View Details

Keywords: by Martha Lagace

11 Jan 2000
Research & Ideas

Calling All Managers: How to Build a Better Call Center

Harker, "it sometimes proves difficult to justify additional investment into an entity that is typically thought of as a cost center." An organization that cares about its customers also cares about its employees, and vice-versa. For example, when a company... View Details

Keywords: by Martha Lagace; Service; Financial Services

17 Sep 2024
HBS Case

The Climate Targets Leaders Need to Know as Regulations Loom

As investor pressure mounts on companies to show their environmental impacts, leaders are encountering an unwieldy tangle of terms and approaches. Climate accounting basics and a dictionary of sorts can help demystify the calculations and voluntary targets that... View Details

Keywords: by Rachel Layne

29 May 2020
Op-Ed

How Leaders Are Fighting Food Insecurity on Three Continents

COVID-19 is creating unprecedented strains on food security worldwide. The United Nations' World Food Programme warns that the pandemic could almost double the number of people facing food crises in low- and middle-income populations to 265 million by the end of 2020.... View Details

Keywords: by Howard Stevenson and Shirley Spence; Agriculture & Agribusiness

06 Oct 2015
First Look

October 6, 2015

evaluating financing alternatives. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/315137-PDF-ENG Harvard Business School Case 715-029 Immigration Policy in Germany Germany's Chancellor Angela Merkel faced economic and moral pressure to View Details

Keywords: Sean Silverthorne

17 Jun 2013
Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

Old Spice's Twitter campaign. In 2010, Procter & Gamble launched a campaign where Facebook and Twitter users were encouraged to send messages to Isaiah Mustafa, the strapping spokesman for Old Spice who markets the idea that if men... View Details

Keywords: by Carmen Nobel; Advertising

26 Mar 2012
Research & Ideas

What Neuroscience Tells Us About Consumer Desire

with an ad campaign called "The Orange Underground," featuring a series of 30-second TV spots in which the Cheetos mascot, Chester Cheetah, encourages consumers to commit subversive acts with Cheetos. (In one commercial, an... View Details

Keywords: by Carmen Nobel; Consumer Products

06 Sep 2011
Research & Ideas

The Power of Leadership Groups for Staying on Track

alike—have been uniformly positive. Many describe their experience as transformative. True North Groups have also been adopted by several other academic institutions. One MBA participant describes her True North Group as "one of my best experiences of my education. It... View Details

Keywords: by Bill George

11 Apr 2018
Research & Ideas

Sexual Harassment: What Employers Should Do Now

Enlist ‘witnesses’ to report or handle harassment Companies should openly encourage people to speak up when they notice a problem. “There are times when plenty of people know about it, but don’t do anything about it, maybe because they... View Details

Keywords: by Dina Gerdeman

19 Oct 2015
Research & Ideas

Business Research that Makes for Smarter Public Policy

what seemed to work in the past, and build on that,” he says. At the time there was intense debate about companies that were deemed “too big to fail,” and how they could be regulated in a way that limited excessive risk-taking, rather than View Details

Keywords: by Michael Blanding

28 Sep 2009
Research & Ideas

Improving Accountability at the World Bank

deliberation. The Bank should also encourage debate on the project or policy reform in national legislatures prior to board discussion; The Implementation, Supervision, and Completion stage should use participatory monitoring and... View Details

Keywords: by Alnoor Ebrahim

18 Dec 2012
First Look

First Look: December 18

relationships when it instead primarily encourages newcomers to express their personal identities. In a field experiment carried out in a large business process outsourcing company, we found that initial socialization focused on personal... View Details

Keywords: Carmen Nobel

07 Aug 2019
Research & Ideas

Big Infrastructure May Not Always Produce Big Benefits

happened in environments that were already above average in terms of the financial conditions. So, if you were starting from no financial backing or no existing infrastructure, then upgrading or building the GQ highway did not encourage... View Details

Keywords: by Martha Lagace; Construction

30 Aug 2016
First Look

August 30, 2016

relative performance incentives in addition to piece rates to encourage competition in the workplace. We find that social identity has a significant impact on competition: a weaver only competes against coworkers with a different social... View Details