Publications

September 24, 2024
Article

4 Steps That Can Optimize Your Sales Process

By: Frank V. Cespedes, Scott Peterson and Daniel Weinfurter

Sales is a performance art where outcomes matter, so most advice here focuses on closing the sale. But a close is the result of actions and choices that occur earlier in the process: how much time and effort to spend on customer discovery (understanding what and to... View Details

Keywords: Sales; Customer Satisfaction; Growth and Development Strategy; Competitive Advantage

2020
Working Paper

Private Equity and COVID-19

By: Paul A. Gompers, Steven N. Kaplan and Vladimir Mukharlyamov

We survey more than 200 private equity (PE) managers from firms with $1.9 trillion of assets under management (AUM) about their portfolio performance, decisionmaking and activities during the Covid-19 pandemic. Given that PE managers have significant incentives to... View Details

Keywords: Health Pandemics; Private Equity; Management; Investment Portfolio; Performance; Decision Making; Value Creation

March 1997 (Revised March 1997)
Case

Business Teams at Rubbermaid, Inc.

By: Teresa M. Amabile and Dean Whitney

Rubbermaid, a consumer-products company widely praised for its innovation, has instituted a company-wide experiment to stimulate innovation even further. The experiment consists of creating small cross-functional business teams within each division, with each team... View Details

Keywords: Organizational Change and Adaptation; Innovation Strategy; Groups and Teams; Innovation and Management; Corporate Entrepreneurship; Consumer Products Industry; United States

Article

A Head Start on Succession

By: Joseph L. Bower

Our studies of CEO succession over the past several years have shown some improvements in the trends in CEO turnover, often resulting from outside pressures for improved oversight and better corporate governance. The next step in improving CEO succession—and ultimately... View Details

Keywords: Investment Return; Corporate Governance; Governing and Advisory Boards; Leadership Development; Management Practices and Processes; Management Succession; Management Teams; Business and Shareholder Relations

Find at Harvard

08 Aug 2017
First Look

First Look at Research and Ideas, August 8, 2017

subsumed by the other three. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53024 August 2017 Obstetrics & Gynecology Relationship Between Labor and Delivery Unit Management Practices and Maternal Outcomes By:... View Details

Keywords: Sean Silverthorne

June 1986
Case

Premier Furniture Co.

By: Thomas R. Piper

A credit analyst for a furniture manufacturer is confronted with two customers who have exceeded their credit limits. The financial performance of each has been weak, and one of the customers has a highly leveraged balance sheet. Industry conditions are weak; the... View Details

Keywords: Cost vs Benefits; Financial Statements; Credit; Sales; Manufacturing Industry

2019
Working Paper

Why Has Strategy Become Irrelevant? Understanding the Complete Strategy Landscape

By: David J. Collis

Developing the firm’s strategy was once seen as the most important task facing a CEO. Yet in the last 20 years, the practice of strategy has been relegated to a routinized function—part of the annual planning process, like performance management and succession planning... View Details

Keywords: Strategy; Value Creation; Organizational Change and Adaptation

SSRN

The design of an organization—the accountability system that defines roles, rights, and responsibilities throughout the firm—has a direct impact on the performance of every employee. Yet, few leaders devote focused attention to how this design is chosen, implemented,... View Details

September 2016
Case

Partners Group: Ain't No Mountain High Enough

By: Nori Gerardo Lietz and Ricardo Andrade

Partners Group (PG), a Swiss-based PE manager, initiated a series of strategic shifts and evolved from a predominately fund-of-funds manager into a large, multi-asset class PE firm focused on direct investments. PG was the first PE firm to go public in 2006. A number... View Details

Keywords: Business Model; Management Practices and Processes; Entrepreneurship

14 Nov 2023
What Do You Think?

Do We Underestimate the Importance of Generosity in Leadership?

(AdobeStock/Kostiantyn) There are numerous studies of character traits in leaders. Human resource experts have advised us on what to look for in those who would be potential leaders. Management development focuses on behaviors that build... View Details

Keywords: by James Heskett

2008
Working Paper

The Small World of Investing: Board Connections and Mutual Fund Returns

By: Lauren Cohen, Andrea Frazzini and Christopher J. Malloy

This paper uses social networks to identify information transfer in security markets. We focus on connections between mutual fund managers and corporate board members via shared education networks. We find that portfolio managers place larger bets on firms they are... View Details

Keywords: Asset Pricing; Investment Portfolio; Governing and Advisory Boards; Knowledge Sharing; Knowledge Use and Leverage; Social and Collaborative Networks; Financial Services Industry

2014
Book

Aligning Strategy and Sales: The Choices, Systems, and Behaviors That Drive Effective Selling

By: Frank V. Cespedes

There are many books that provide strategy advice and selling methodologies. But there is a gap in the management literature when it comes to linking sales efforts with strategy. Part 1 of this book provides data indicating how and why sales remain (by far) the biggest... View Details

Keywords: Strategy; Sales

Find at Harvard

August 2002 (Revised February 2005)
Case

Gillette Company (A): Pressure for Change

By: Rosabeth M. Kanter and James Weber

After years of strong performance with market-dominating brands, Gillette's performance slips and a new CEO is selected from outside the company to lead a turnaround. This case describes the business and financial situation he inherited and asks what he should do... View Details

Keywords: Business History; Performance Consistency; Product Positioning; Selection and Staffing; Change Management; Leading Change; Competitive Strategy; Planning; Retail Industry

01 May 2024
What Do You Think?

Have You Had Enough?

Culture? 2017: Why Can’t Organizations Engage Their Employees? 2016: When Business Performance Falters, is Culture Change the Fix? 2013: Why Isn’t ‘Servant Leadership’ More Prevalent? 2012: Why Is Trust So Hard to Achieve in Management?... View Details

Keywords: by James Heskett

10 Nov 2011
HBS Case

HBS Cases: Making Lincoln Center Cool Again

Center for the Performing Arts: Alternative Futures, cowritten with Coleman Radell (HBS MBA '11), addresses many more challenges for the Lincoln Center's chief beyond fundraising. The case is a compelling read for nonprofit leaders... View Details

Keywords: by Kim Girard; Entertainment & Recreation

Article

How Real Sales Learning Happens: In the Flow of Work

By: Yuchun Lee, Mark Magnacca and Frank V. Cespedes

Most learning in sales is through peer learning in task-specific contexts, and the effects are cumulative because modeling behavior is a big driver of how salespeople develop. This is very different from the experience in most training seminars, especially if the... View Details

Keywords: Sales; Learning; Training; Performance