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- All HBS Web
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- 03 May 2010
- Research & Ideas
What Is the Future of MBA Education?
new book, Rethinking the MBA: Business Education at a Crossroads. Employing a wealth of interviews and quantitative data, their book takes the first comprehensive approach in decades to examine the evolving MBA marketplace and its threats as well as possibilities for... View Details
- August 1988 (Revised November 1988)
- Case
Texas Instruments: Cost of Quality (A)
By: Robert S. Kaplan
Texas Instruments implements a Cost of Quality (COQ) system as part of a company-wide "Total Quality Thrust." After several years of operation, group management questions whether or not the COQ system should be updated to make it more useful in identifying areas for... View Details
Kaplan, Robert S. "Texas Instruments: Cost of Quality (A)." Harvard Business School Case 189-029, August 1988. (Revised November 1988.)
- January 1982 (Revised November 1982)
- Case
General Foods: Productivity Measurement Program
By: Robert H. Hayes and Kim B. Clark
Hayes, Robert H., and Kim B. Clark. "General Foods: Productivity Measurement Program." Harvard Business School Case 682-072, January 1982. (Revised November 1982.)
- November 2009 (Revised June 2012)
- Supplement
Jody Leleck at Broad Acres (B)
By: Paul W. Marshall and Andrew Goldin
Explores the results of Jody Leleck's efforts to turn around underperforming Broad Acres Middle School. View Details
Marshall, Paul W., and Andrew Goldin. "Jody Leleck at Broad Acres (B)." Harvard Business School Supplement 810-043, November 2009. (Revised June 2012.)
- February 1994
- Case
Project Ghost Busters (A)
Describes a field study project undertaken by four students, attacking a specific quality problem in an auto assembly plant. How should they approach this problem to reduce its frequency by 50%? How should they manage this team project to get the most out of all... View Details
Mishina, Kazuhiro. "Project Ghost Busters (A)." Harvard Business School Case 694-066, February 1994.
- August 2016 (Revised November 2019)
- Case
Baskits Inc.
By: Richard S. Ruback and Royce Yudkoff
Soon after Robin Kovitz (MBA 2007) acquired Baskits Inc., the largest gift basket company in Canada, she became convinced that the business needed to make significant operational improvements. In her first year as CEO, she introduced an ERP system to help with sales... View Details
Ruback, Richard S., and Royce Yudkoff. "Baskits Inc." Harvard Business School Case 217-001, August 2016. (Revised November 2019.)
- Forthcoming
- Article
The Anatomy of a Hospital System Merger: The Patient Did Not Respond Well to Treatment
By: Raffaella Sadun, Martin Gaynor, Adam Sacarny, Chad Syverson and Shruthi Venkatesh
Despite the continuing US hospital merger wave, it remains unclear how mergers change, or fail to change, hospital behavior and performance. We open the “black box” of hospital practices through a mega-merger between two for-profit chains. Benchmarking the merger's... View Details
Sadun, Raffaella, Martin Gaynor, Adam Sacarny, Chad Syverson, and Shruthi Venkatesh. "The Anatomy of a Hospital System Merger: The Patient Did Not Respond Well to Treatment." Review of Economics and Statistics (forthcoming). (Pre-published online October 23, 2023.)
- 19 Dec 2012
- Research & Ideas
How to be Extremely Productive
HBS senior lecturer Robert Pozen is living proof of the adage "If you want to get something done, ask a busy person." Throughout a distinguished career that has included often-overlapping leadership roles in business, teaching, public service, and the law,... View Details
Keywords: by Deborah Blagg
- June 2018
- Article
Video Content Marketing: The Making of Clips
By: Xuan Liu, Savannah Wei Shi, Thales S. Teixeira and Michel Wedel
Consumers have an increasingly wide variety of options available to entertain themselves. This poses a challenge for content aggregators who want to effectively promote their video content online through original trailers of movies, sitcoms, and video games. Marketers... View Details
Keywords: Film Entertainment; Marketing; Digital Marketing; Performance Effectiveness; Performance Improvement
Liu, Xuan, Savannah Wei Shi, Thales S. Teixeira, and Michel Wedel. "Video Content Marketing: The Making of Clips." Journal of Marketing 82, no. 4 (July 2018): 86–101.
- September 1991 (Revised November 1993)
- Case
Snake River Steel
Wheelwright, Steven C. "Snake River Steel." Harvard Business School Case 692-022, September 1991. (Revised November 1993.)
- May 1994
- Case
Laura Ashley (C): Rebuilding and Transforming a Global Brand
By: Richard L. Nolan
Over the course of two years a CEO executes a business transformation strategy and key decisions. View Details
Keywords: Transition; Decisions; Performance Consistency; Performance Improvement; Business Strategy
Nolan, Richard L. "Laura Ashley (C): Rebuilding and Transforming a Global Brand." Harvard Business School Case 194-144, May 1994.
- 11 May 2011
- Research & Ideas
Building a Better Board
School who sat on one outside public board during his tenure at Arrow and has since served on four other public boards and five private boards. "There has been a tremendous shift to the better over the past 15 years," he says. "The View Details
Keywords: by Carmen Nobel
- 11 Oct 2004
- Research & Ideas
Four Ways to Create Lasting Change
systems and processes. Moreover, the firm had experienced a slight decline in performance and increasing competition from major rivals prior to his arrival. We were intrigued by the changes taking place at Alpha, particularly as we... View Details
Keywords: by Martha Lagace
- 1995
- Chapter
How to Integrate Work and Deepen Expertise
Leonard, D. A., H. K. Bowen, K. B. Clark, C. Holloway, and S. C. Wheelwright. "How to Integrate Work and Deepen Expertise." In The Product Development Challenge: Competing Through Speed, Quality, and Creativity, edited by K. B. Clark and S. C. Wheelwright. Boston: Harvard Business School Press, 1995.
- September 2017
- Supplement
Taj Hotels: Leading Change, Driving Profitability (B)
By: Krishna Palepu, Anjali Raina and Rachna Chawla
The Taj Group financial in March 2017 reflects a turnaround in performance. The new branding strategy is described. View Details
- 18 Nov 2016
- Sharpening Your Skills
Sharpening Your Skills: Making a Fast Start on a New Job
Experience Lacking experience, contract workers find it difficult to advance to a job with expanded responsibilities. But it can be done. Research into the the concept of "stretchwork." Reflecting on Work Improves Job View Details
Keywords: by Sean Silverthorne
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
intra-organizational partnerships, facilitating alignment and partnership with external constituents: customers, suppliers, and communities. The Balanced Scorecard: From Measurement To Management We introduced the Balanced Scorecard (BSC) in 1992.1 The BSC measures... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- April 2008
- Teaching Note
Exercise: Challenging Operational Assumptions
By: Frances X. Frei and Christine van Keuren
Teaching Note for [608128]. View Details
- March–April 2020
- Article
Avoid the Pitfalls of A/B Testing
By: Iavor I. Bojinov, Guillaume Sait-Jacques and Martin Tingley
Online experiments measuring whether “A,” usually the current approach, is inferior to “B,” a proposed improvement, have become integral to the product-development cycle, especially at digital enterprises. But often firms make serious mistakes in conducting these... View Details
Keywords: A/B Testing; Experiment Design; Social Networks; Product Development; Performance Improvement; Measurement and Metrics; Social Media
Bojinov, Iavor I., Guillaume Sait-Jacques, and Martin Tingley. "Avoid the Pitfalls of A/B Testing." Harvard Business Review 98, no. 2 (March–April 2020): 48–53.