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Show Results For
- All HBS Web
(1,707)
- People (4)
- News (571)
- Research (895)
- Events (8)
- Multimedia (3)
- Faculty Publications (402)
- 02 Jan 2008
- Research & Ideas
Most Popular Stories 2007
2.0" turned up on the online encyclopedia one day—and was recommended for deletion—McAfee and colleague Karim R. Lakhani knew they had the makings of an insightful case study on collaboration and governance in the digital world.... View Details
Keywords: by Sean Silverthorne
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
into one of the world's largest advertising and marketing services organizations. With revenues of around $12 billion, it comprises some of the most famous firms in advertising, marketing, and public relations. He is now positioning WPP... View Details
- 01 Apr 1998
- News
Booting Up
presenting informative photo displays of the latest large-size footwear, the Web site (www.designershoes.com) offers a special service to locate and ship hard-to-find items. "We get e-mails from people searching, say, for size 13AAA boots... View Details
Keywords: Marguerite Rigoglioso
- 20 Feb 2019
- News
Building an Ecosystem for African Entrepreneurs
in 2015, Sounouvou had recently launched Exportunity, a secure digital marketplace that connects African suppliers with buyers around the world. Through the company’s platform, farmers in Benin can sell their produce to a manufacturer in... View Details
Keywords: April White
- 01 Sep 2010
- News
Dare to be Different
to do something extraordinary and every other brand in the market simply emulates it, those other brands lose, the marketplace loses, consumers lose, and you end up destroying value for everyone. So differentiation is not a formula.... View Details
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
motor vehicles registries. In the digital era, retailers have myriad ways to collect, store, and slice-and-dice customer data. "The more information you can get and the better you can deal with it, the better you can become at providing View Details
- 06 Sep 2005
- Research & Ideas
When Product Variety Backfires
Prius, would be a good example. In spite of great technological innovation, the Prius drives like any other car on the road. As a result, consumers don't need to change anything about the way they interact with their automobiles. Other innovations, like View Details
- 11 Sep 2000
- Research & Ideas
Riding the Internet Fast Track
professor Tom Eisenmann, who also serves on the board of OneMain.com, one of the nation's ten largest Internet service providers, and on the advisory boards of many Internet start-ups. Eisenmann's definition of the get-big-fast strategy... View Details
Keywords: by Peter Jacobs
- 01 Dec 2003
- News
Meg's World
full-fledged powerhouse, with revenue on track to top $2 billion this year. With more than 28 million active users, eBay dominates the online auction marketplace. Whitman came straight to HBS after graduating from Princeton with a degree... View Details
- Profile
Roy Ben-Dor
at Cdigix, "a comprehensive, media service targeted at the college market and delivered over the local area network. In many ways, it was an extension of my father's business – a glimpse of the promised land of what broadband access... View Details
- Web
Reproductions | Baker Library
Reproductions Special Collections & Archives offers reproduction services for onsite and remote users. We consider all requests on a case-by-case basis. For Onsite Users You can use your cell phone, small personal handheld camera, or... View Details
- 02 Feb 2015
- Research & Ideas
Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t
Despite this upheaval, it seemed some businesses were immune to the digital onslaught—companies whose products and services couldn't be easily turned into 1's and 0's and put online. "A television set can't be digitized. A telephone can't... View Details
Keywords: by Michael Blanding
- 08 Nov 2011
- News
Saluting Our HBS Veterans
Blake Hall (right): An online market for military personnel. Related links Learn how alumni apply military experience to leadership in nonprofits, industry, education, and more. Maura Sullivan (MBA 2009), PepsiCo Robert Goodwin (GMP 3,... View Details
- 05 Jun 2014
- Research & Ideas
Fixing the ‘I Hate Work’ Blues
like partners and coaches than bosses and controllers in the traditional sense. Finally, the most senior executives in the organization should be engaged every day with the first-line: working with them in the marketplace and in customer... View Details
Keywords: by Bill George
- 01 Sep 2014
- News
Feedback
position to compete online in the early stages of Netflix, but preferred to focus on improving traditional services rather than look into new distribution channels and to follow consumer preferences. —Ayuna... View Details
- 10 Mar 2015
- Research & Ideas
The Surprising Winners and Losers in the Retail Revolution
brick and clicks are Home Depot and Pet Smart. What did Home Depot do right? Rajiv Lal: Home Depot thought about the challenges facing their business very strategically. They've gone category by category and asked: What is the best way to View Details
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
contributions. For example, on the liberal side of the spectrum, you have Democracy for America, founded by Howard Dean, and also Moveon.org. However, online enthusiasm does not necessarily translate into the superior on-the-ground... View Details
Keywords: by Sean Silverthorne
- 11 Jun 2001
- Research & Ideas
E-Commerce Unplugged
technology will not be fully realized, however, if companies simply make their existing online services available through wireless devices. Successful players in the m-commerce market space will take a much... View Details
Keywords: by Nitin Nohria & Marty Leestma
- 01 Sep 2008
- News
Reality to News Biz: Drop Dead
of newspapers and magazines. And yet, as print ads flee online for pennies on the dollar — and newsprint prices jump while circulation and newsstand sales slump — these enterprises have never seen their financial prospects dim so rapidly.... View Details
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
advice to businesses using affiliate marketing programs. His new working paper, written with Wesley Brandi, is titled Information and Incentives in Online Affiliate Marketing. The paper offers ways to help companies make better choices... View Details