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  • All HBS Web  (2,144)
    • News  (375)
    • Research  (1,413)
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    • Multimedia  (6)
  • Faculty Publications  (625)
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  • 21 Jun 2011
  • First Look

First Look: June 21

new customers, and customers that traded on cash in advance terms prior to the crisis disproportionately reduced their purchases. These results can be rationalized by the model whenever 1) misbehavior on the part of the exporter is of... View Details
Keywords: Sean Silverthorne
  • 30 Apr 2008
  • Sharpening Your Skills

Sharpening Your Skills: Brand Management

their customers' customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. Can Individuals Create Their Own Brand? The Case of the Mystery Writer's Brand A look... View Details
Keywords: by Staff; Sports; Publishing; Auto
  • January 2010
  • Teaching Note

Transforming ASUSTeK: Breaking from the Past (TN)

By: Willy C. Shih
Teaching Note for [610041]. View Details
Keywords: Information Infrastructure; Transformation; Contracts; Production; Product Design; Customers; Competition; Management Practices and Processes; Value; Performance Effectiveness; Brands and Branding; Disruptive Innovation; Computer Industry; Electronics Industry
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Shih, Willy C. "Transforming ASUSTeK: Breaking from the Past (TN)." Harvard Business School Teaching Note 610-047, January 2010.
  • 19 Mar 2008
  • Research & Ideas

Finding Success in the Middle of the Market

provider of premium-priced products tailored to a particular customer segment, or you have to shoot for scale, using low prices and volume purchasing to attract a mass market and drive down your cost structure. Midfield has been... View Details
Keywords: by John Quelch; Auto; Retail
  • 12 Jul 2016
  • First Look

July 12, 2016

fundamentally change the trajectory of a broken system. The bundled payment model, in contrast, triggers competition between providers to create value where it matters—at the individual patient level—and puts health care on the right... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

the true value of those customers has always been a challenge. This paper develops a network model to estimate the long-term impact of each additional free customer on a... View Details
Keywords: Martha Lagace
  • 15 Aug 2005
  • HBS Case

Classic Cases Live On at HBS

marketer, fundamental questions include how much of the customer value created can be extracted by the firm and how to justify the price that one sets for the customer. When students learn that a hammer pad... View Details
Keywords: by Garry Emmons
  • 28 Mar 2017
  • First Look

First Look at New Research, March 28

BATNAs in Negotiation: Common Errors and Three Kinds of 'No' By: Sebenius, James K. Abstract—The best alternative to a negotiated agreement (“BATNA”) concept in negotiation has proven to be immensely useful. In tandem with its value in... View Details
Keywords: Sean Silverthorne
  • 28 Apr 2010
  • Research & Ideas

Earth Day Reflections

company's commitment to sustainability mean that firms that ignore this do so at their own risk. BMW Group has been a leader in recognizing this. Several years ago, it issued a Sustainable Value Report detailing energy consumed, water... View Details
Keywords: by Staff
  • 03 Oct 2017
  • First Look

First Look at Research and Ideas, October 3, 2017

that assigns a real number to any coalition, S N, such that d(S) = -d(N\S). A game of threats is not necessarily a coalitional game as it may fail to satisfy the condition d(Ø) = 0. We show that analogs of the classic Shapley axioms for coalitional games determine a... View Details
Keywords: by Sean Silverthorne
  • February 2025
  • Case

Luca de Meo at Renault Group (A) (Abridged)

By: Emily Truelove, Linda A. Hill and Lydia Begag
When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details
Keywords: Change Management; Transformation; Transition; Interpersonal Communication; Forms of Communication; Talent and Talent Management; Experience and Expertise; Customer Value and Value Chain; Decision Making; Economic Growth; Financial Crisis; Alternative Energy; Engineering; Global Strategy; Governance; Digital Transformation; Digital Strategy; Technology Adoption; Disruptive Innovation; Technological Innovation; Innovation Leadership; Collaborative Innovation and Invention; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Transportation; Auto Industry; Battery Industry; Energy Industry; Green Technology Industry; Transportation Industry; France; Europe; China
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Truelove, Emily, Linda A. Hill, and Lydia Begag. "Luca de Meo at Renault Group (A) (Abridged)." Harvard Business School Case 425-067, February 2025.
  • 26 Apr 2011
  • Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

its country. The group has influenced customers and suppliers to change their practices, whether by helping a fish harvesting operation in the coastal swamps minimize pollution or encouraging a motorcycle courier company to reduce... View Details
Keywords: by Staff; Energy; Utilities
  • 12 Jul 2010
  • Research & Ideas

Rocket Science Retailing: A Practical Guide

understand customers and their needs deeply. Develop the ability to respond to this understanding with better-tailored assortments, replenishment of the hits, and timely markdowns on what is left over. Execute well, especially at the... View Details
Keywords: by Martha Lagace; Retail; Auto
  • 15 Feb 2000
  • Lessons from the Classroom

Delivering Information Services: A 30-Year Perspective

IPO in 1990 to a $10-billion company today, with a market value of close to $140 billion! I'm also doing research for a case on Drugstore.com, which is essentially a drug store "built" on the Internet. It's getting ready to... View Details
Keywords: by Staff
  • 13 Sep 2011
  • First Look

First Look: September 13

  PublicationsHigher Ambition: How Great Leaders Create Economic and Social Value Authors:Michael Beer, Russel A. Eisenstat, Nathaniel Foote, Tobias Fredberg, and Flemming Norrgren Publication:Harvard Business Press, 2011 Abstract... View Details
Keywords: Sean Silverthorne
  • 10 Nov 2015
  • First Look

November 10, 2015

https://www.hbs.edu/faculty/Pages/item.aspx?num=49606 forthcoming Journal of Financial Economics Can Analysts Assess Fundamental Risk and Valuation Uncertainty? An Empirical Analysis of Scenario-Based Value Estimates By: Joos, Peter R.,... View Details
Keywords: Sean Silverthorne
  • 16 Jun 2003
  • Research & Ideas

Peeling Back the Global Brand

same brand is offered in different countries with a different product formulation. Depending on the country, people usually wash clothes with hot or cold water, so the product formulation needs to be adapted, he said. Idiosyncratic View Details
Keywords: by Martha Lagace; Consumer Products; Retail
  • 08 Dec 2003
  • Research & Ideas

Is That Really Your Best Offer?

In hardball bargaining, is the other side really making its "absolute final offer" or only bluffing? In a collaborative situation, do you understand everyone's true interests? Are valued customers... View Details
Keywords: by Michael Wheeler
  • 25 Sep 2000
  • Research & Ideas

More Than the Sum of Its Parts: The Impact of Modularity on the Computer Industry

whole system. In effect, each module was free to evolve along its own trajectory. By accommodating unforeseen, after-the-fact improvements, the modular approach unleashed value for the system as a whole. At the request of Working... View Details
Keywords: by Staff; Computer; Consumer Products; Technology
  • 14 Aug 2007
  • First Look

First Look: August 14, 2007

allow holders of patents the right but not the obligation to sue others. We suggest that the likelihood of a patent's being litigated is positively associated with the value of the patent and the extent of disclosure (prior art cited) in... View Details
Keywords: Martha Lagace
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