Communication Technologies - Publications - Faculty & Research

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Dilan Gomih

think now." As an example, she references her Technology & Operations Management course, “which teaches you how managers can make things more efficient. Now, even when I'm in a cafeteria line, I'm thinking of how to make the line... View Details

Keywords: Financial Services; Entertainment/Media

07 May 2014
What Do You Think?

How Should Wealth Be Redistributed?

left But an agenda that increases the rewards of work, encourages stable, engaged families and promotes healthy community institutions could be a shared political enterprise." Is wealth distribution a problem cause or symptom? What... View Details

Keywords: by James Heskett

29 Oct 2020
Blog Post

Delving Deeper into Development with the MBA/MPA-ID Program – a Q+A with Zainab Raji (MBA/MPA-ID 2022)

in Winter 2019 I joined Deloitte’s Risk Advisory practice in Atlanta shortly after graduating from Emory with the goal of deepening my accounting expertise. At Deloitte, I designed and tested risk controls for leading Enterprise View Details

13 Nov 2019
Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

to do now, and to have any hope of doing that, we need to be integrating the specialized domain knowledge that managers possess into these tools and systems.” Marketers have long envisioned the potential for technology to bring about a... View Details

Keywords: by Kristen Senz

March 2023
Teaching Note

Ransomware Attack at Colonial Pipeline Company

By: Suraj Srinivasan and Li-Kuan Ni

Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth... View Details

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Marketing Awards & Honors - Faculty & Research

from the Indian Institute of Technology (IIT) in Bombay. Isamar Troncoso : Selected as an INFORMS Doctoral Consortium Fellow in 2019. Shunyuan Zhang : Runner up for the 2019 Nunamaker-Chen Dissertation Award from INFORMS Information... View Details

12 May 2021
News

The First Five Years: Sophie Bai (MBA 2020)

regarding clubs, classes, activities, career decisions, and anything else. BB: “From speaking with Sophie, I can truly feel how supportive the community is and how plentiful the resources are at HBS. She also talked about the benefits of... View Details

09 Jan 2006
Research & Ideas

When Benchmarks Don’t Work

motivates employees to execute strategy effectively. The value of these programs is measured by the value they create in the enterprise, not by how little is spent on them. An adequate technology infrastructure and standard transaction... View Details

Keywords: by Robert S. Kaplan; Service

14 Mar 2024
Blog Post

IFC India: SELCO - Last Mile Solar Powered Energy for Rural India

impact within the community is designed to build ecosystems that deliver quality livelihood, health, and energy services at the last mile. During our visit, we had the chance to see and learn about several of their solar powered... View Details

03 Dec 2020
Research & Ideas

Cut Payroll Costs with Transparency, Fairness, and Compassion

care needs, provide technology tools, and ensure they have what they need to safeguard their health. Communicate the context underlying salary or headcount reductions. How has the pandemic affected revenue?... View Details

Keywords: by Boris Groysberg and Sarah Abbott

14 Jun 2023
News

Dean Datar Meets with Alumni in East Asia

those is the accelerated pace at which technology is moving– from data and quantum computing to the metaverse and blockchain. How do we, as a school and as business leaders, lean into these trends? What are the opportunities?" The desire... View Details

02 Apr 2001
Research & Ideas

Not All M&As Are Alike—and That Matters

acquired 62 companies, as it races to dominate the Internet server and communication equipment fields. From the target company's point of view, an acquisition is often desirable, since it takes a massive amount of money to build a... View Details

Keywords: by Joseph L. Bower

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Request more information | HBS Courses | HBS Online

Aerospace/Defense Agriculture Auto Communications E-Commerce E-Education Energy Entertainment Financial Services Food/Beverage Health/Medical Hospitality Insurance Manufacturing Non-Profit Pharmaceuticals Professional Services Retail... View Details

April 2011 (Revised May 2011)
Case

EMC2: Delivering Customer Centricity

By: Thomas Steenburgh and Jill Avery

This case introduces the concept of customer centricity and traces its development at EMC, the world's leading data storage hardware and information management software company. EMC's customers had historically relied on EMC salespeople to guide them through the... View Details

Keywords: Business Model; Interpersonal Communication; Customer Relationship Management; Knowledge Acquisition; Marketing Strategy; Organizational Change and Adaptation; Salesforce Management; Social and Collaborative Networks; Internet; Information Technology Industry

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Molly Welch

Why did you choose this path at this point in time? I worked for several years at Google in marketing and public policy roles, first related to corporate social responsibility initiatives and subsequently to emerging technologies. In my time there, I became convinced... View Details

2008
Working Paper

Exploring the Duality between Product and Organizational Architectures: A Test of the Mirroring Hypothesis

By: Alan D. MacCormack, John Rusnak and Carliss Y. Baldwin

A variety of academic studies argue that a relationship exists between the structure of an organization and the design of the products that this organization produces. Specifically, products tend to "mirror" the architectures of the organizations in which they are... View Details

Keywords: Open Source Distribution; Product Design; Organizational Design; Organizational Structure; Performance Effectiveness; Information Technology Industry

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Disruptive Innovation Online Course | HBS Online

community of peers before, during, and after your course. Learners who successfully complete an HBS Online program will be added to the HBS Online Community's Official Networking Group and gain exclusive access to events and other... View Details

30 May 2023
News

Finding PRIDE

students to connect via an untraceable off-campus phone number. Those founding members launched what would become a decades-long tradition—a community within the community. The group’s name, originally borrowed from a similar group at... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

01 Oct 1999
News

Banking on Success

in your community and in the organizations that are important to you. When I think about the future, though, I look to John Whitehead (MBA 11/'47) as a terrific role model. After he left Goldman Sachs, he held a senior position in the... View Details

Keywords: Deborah E. Blagg

2016
Chapter

User-Generated Content and Social Media

By: Michael Luca

This paper documents what economists have learned about user-generated content (UGC) and social media. A growing body of evidence suggests that UGC on platforms ranging from Yelp to Facebook has a large causal impact on economic and social outcomes ranging from... View Details

Keywords: User-generated Content; Crowdsourcing; Design Economics; Internet and the Web; Marketing; Economics; Media; Social Media

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