Publications

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28 Apr 2020
News

‘It doesn’t have to be quite so destructive:’ A Harvard Business School professor reimagines capitalism

Article

Innovation Contests for High-Tech Procurement

By: Jin Hyun Paik, Martin Scholl, Rinat A. Sergeev, Steven Randazzo and Karim R. Lakhani

Innovation managers rarely use crowdsourcing as an innovative instrument despite extensive academic and theoretical research. The lack of tools available to compare and measure crowdsourcing, specifically contests, against traditional methods of procuring goods and... View Details

Keywords: Open Innovation; Contests; Crowdsourcing; Nasa; Evaluation; Acquisition; Information Technology; Innovation and Invention; Performance Evaluation; Framework

May–June 2024
Article

Should Your Brand Hire a Virtual Influencer?

By: Serim Hwang, Shunyuan Zhang, Xiao Liu and Kannan Srinivasan

Followers respond more favorably to sponsored posts by virtual influencers versus those by humans, costs are lower, and creating an influencer from scratch allows marketers to introduce more diversity. View Details

Keywords: Social Media; AI and Machine Learning; Brands and Branding; Power and Influence

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September 2001 (Revised August 2004)
Case

Rapid Rewards at Southwest Airlines

By: Frances X. Frei and Corey B. Hajim

Southwest Airlines is well known as the low-fare airline that has achieved ongoing financial success in one of the most financially troubled industries in the United States. Told from the perspectives of two Southwest customers--a frequent flier and a more typical... View Details

Keywords: Customer Relationship Management; Air Transportation; Service Operations; Service Delivery; Air Transportation Industry

September 1999 (Revised July 2022)
Case

The Goldman Sachs IPO

By: Ashish Nanda, Malcolm S. Salter, Boris Groysberg and Sarah Matthews

Addresses the proposed IPO and raises questions regarding how agency costs may rise or fall as Goldman converts from a private partnership to a public limited corporation. View Details

Keywords: Initial Public Offering; Going Public; Corporate Governance; Agency Theory; Transformation; Financial Services Industry

April 1984 (Revised May 2004)
Case

Waltham Motors Division

By: William J. Bruns Jr.

Loss of a major contract has reduced production volume below the level expected when budget and standard costs were determined. Apparently favorable results for monthly operations result from reduced volume rather than operating efficiency. Rewritten version of a case... View Details

Keywords: Capital Budgeting; Cost Management; Management Analysis, Tools, and Techniques; Activity Based Costing and Management; Business Growth and Maturation; Accounting Industry; Industrial Products Industry

03 Oct 2007
Working Paper Summaries

The Causes and Consequences of Industry Self-Policing

Keywords: by Jodi L. Short & Michael W. Toffel

January 2017
Article

Innovation Under Regulatory Uncertainty: Evidence from Medical Technology

By: Ariel Dora Stern

This paper explores how the regulatory approval process affects innovation incentives in medical technologies. Prior studies have found early mover regulatory advantages for drugs. I find the opposite for medical devices, where pioneer entrants spend 34% (7.2 months)... View Details

Keywords: Technological Innovation; Medical Devices and Supplies Industry

13 Sep 2021
News

Manufacturers, Retailers Face Price Increases on Rising Transportation Costs, Says Economist

20 Jul 2015
News

Better innovation

October 2015
Case

DRW Technologies

By: Stephen A. Greyser and William Ellet

Ed Claiborne is a newly hired corporate vice president of procurement for DRW Technologies, a company that produces advanced military systems with 21 plants in the United States. Claiborne was hired from another company from within the industry, and the news of his... View Details

Keywords: Announcements; Management Style; Organizational Structure; Leadership Style; Human Resources

November 1985 (Revised December 1994)
Case

Leckenby Co.

This game is a highly structured exercise in labor-management bargaining. If union and management cannot reach agreement within two days, then the union will strike. The costs of a strike are not the same for the two sides. Similarly, the cost of a settlement to... View Details

Keywords: Negotiation; Accounting; Labor and Management Relations

1998
Journal Article

Ford's Model-T: Pricing over the Product Life Cycle

By: Ramon Casadesus-Masanell

The pricing decisions monopolistic firms make over time are determined to a large extent by the complex interplay of two distinct sets of elements: demand- and supply-based considerations. Demand factors include the possibilities of (a) exercising dynamic price... View Details

Keywords: Experience and Expertise; Decisions; Forecasting and Prediction; Cost; Price; Information; Demand and Consumers; Monopoly; Product; Sales; Complexity; Auto Industry

1980
Article

Consumer Impulse Purchase and Credit Card Usage: An Empirical Examination Using the Log Linear Model

By: Rohit Deshpandé and S. Krishnan

Most of the work in impulse purchase behavior has investigated the association of socioeconomic variables and unplanned purchases with equivocal results. This paper examines the interrelationship between impulse purchases, credit card usage, cost of items bought, and... View Details

Keywords: Consumer Behavior; Mathematical Methods; Credit Cards; Income

July 1996 (Revised September 1998)
Case

Coming Soon: A Theater Near You

Designed to illustrate the complexity of buyer-seller arrangements in an established industry. When movie studios negotiate with theater operators to show new films, the costs to the studios of making the films are largely sunk. Similarly, the costs to the theaters of... View Details

Keywords: Competitive Advantage; Industry Structures; Film Entertainment; Entertainment and Recreation Industry; Motion Pictures and Video Industry