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  • Research Summary

Recruiting specialized inventors into young organizations

Commercializing nascent technologies may require the expertise of those intimately involved in the original invention, especially when tacit knowledge is essential. Yet the organization home to the original invention may not serve as the best commercialization... View Details

  • February 2025
  • Case

Managing Complexity at mymuesli

By: Thomas Graeber and Stacy Straaberg
In April 2009, direct-to-consumer e-commerce muesli brand mymuesli faced a flood of customer questions. The breakfast cereal startup enabled users to order personalized muesli on its website by choosing from 75 organic ingredients for a total of 566 quadrillion... View Details
Keywords: Customer Satisfaction; Decisions; Food; Product Marketing; Product Positioning; Product Launch; Problems and Challenges; Behavior; Competitive Advantage; Customization and Personalization; Segmentation; Internet and the Web; Food and Beverage Industry; Europe; Germany
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  • Web

Finding Job Opportunities - Alumni

career opportunities. Idealist Idealist is a job board with a focus on social enterprise. Job postings are frequently mission-driven with an emphasis on collaboration. AngelList Interested in working for a startup? AngelList is a website for View Details
  • Web

Programs & Resources - Entrepreneurship

trusted sources for any company stage on topics ranging from customer acquisition & development to legal issues and startup failure. 02 Jul 2025 Harvard Business School 90 Years of Alcoholics Anonymous: How Bill Wilson Changed the World... View Details
  • January 2025
  • Case

Intuition Robotics: An AI Companion for Older Adults

By: Amit Goldenberg, Elie Ofek and Orna Dan
Intuition Robotics, a startup that makes an AI companion robot to alleviate older adults’ loneliness, debates whether to pursue a B2C model or B2G route. If it opts for the government vertical, it must determine how to negotiate a favorable deal. Two weeks after... View Details
Keywords: Business Model; Business Startups; AI and Machine Learning; Technology Adoption; Product Launch; Market Entry and Exit; Negotiation Offer; Business and Government Relations; Health Industry; Technology Industry; United States; New York (state, US)
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  • 28 May 2024
  • In Practice

Job Search Advice for a Tough Market: Think Broadly and Stay Flexible

‘yes’ The venture capital and startup job market is particularly slow this year. I am reaching into my network more than in prior years to put students in touch with people in the industry. Down rounds and layoffs in tech have been in the... View Details
Keywords: by Rachel Layne
  • 29 Jul 2010
  • News

Lifetime Achievement in Venture Capital Award

  • 12 Oct 2022
  • Video

Laura N Montoya: The Global Cultural Lens of AI

  • 04 Oct 2017
  • HBS Seminar

Tania Babina, Columbia Business School

    The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

    A Harvard Business School professor and a16z crypto research partner and a career marketer and Web3 entrepreneur demystify the coming digital revolution, showing how NFTs will transform our online and offline... View Details
    • February 2011 (Revised September 2016)
    • Case

    Investcorp and the Moneybookers Bid

    By: Matthew Rhodes-Kropf, Carin-Isabel Knoop and Nori Gerardo Lietz
    In January 2007, Hazem Ben-Gacem, managing director and co-head of Investcorp Technology Partners (ITP), needs to decide what to bid at an auction for Moneybookers Limited, one of the top three e-payment solution providers in Europe. However, approximately 70% of... View Details
    Keywords: Business Startups; Games, Gaming, and Gambling; Private Equity; Investment; Auctions; Bids and Bidding; Valuation; Europe; United States
    Related
    • September 2022
    • Background Note

    On CUE: The Quest for Optimal Customer Unit Economics

    By: Elie Ofek, Barak Libai and Eitan Muller
    Startups are often evaluated by how well they perform on unit economics, defined as the ratio of a customer’s lifetime value (LTV) to acquisition costs (CAC). A common target for unit economics, advocated by many VCs and analysts, is 3:1 (i.e., LTV/CAC=3). While there... View Details
    Keywords: Unit Economics; Business Startups; Performance Evaluation; Customer Value and Value Chain; Customer Relationship Management; Analysis
    Related
    • April 2019 (Revised June 2019)
    • Case

    Voatz

    By: Mitchell Weiss and Maddy Halyard
    Nimit Sawhney scrolled through the tweet stream on his phone, unsure of what to make of it on August 6, 2018 or how to respond. Voatz, the Boston-based startup he co-founded and led, provided a mobile-voting platform. In March of 2018, had successfully piloted the new... View Details
    Keywords: Mobile App; Business Startups; Voting; Mobile and Wireless Technology; Safety; Cybersecurity
    Related
    • 27 Feb 2018
    • First Look

    First Look at New Research and Ideas, February 27, 2018

    entrepreneurial finance. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54066 forthcoming Academy of Management Journal We Ask Men to Win & Women Not to Lose: Closing the Gender Gap in Startup Funding By: Kanze,... View Details
    Keywords: Sean Silverthorne
    • Program

    Strategy for Health Care Delivery—Virtual

    for health care, or other payor organizations Leaders from pharmaceutical companies, medical device companies, or other health care supply companies—including startups and established firms Leaders in Virtual Learning This program... View Details
    Keywords: Health Care; Health Care
    • November 2019
    • Case

    DeepMap: Charting the Road Ahead for Autonomous Vehicles

    By: Shane Greenstein and Nicole Tempest Keller
    Founded in 2016, DeepMap developed high definition (HD) mapping software and localization services for Level 4+ autonomous vehicles. Traditional navigational maps were accurate to a few meters, which was sufficient for drivers but not for machine-driven vehicles that... View Details
    Keywords: Mapping Software; Autonomous Vehicles; Business Startups; Applications and Software; Technological Innovation; Technology Adoption; Service Delivery; Global Range; Resource Allocation; Strategic Planning; Technology Industry; Auto Industry
    Related
    • 02 Feb 2016
    • First Look

    February 2, 2016

    https://cb.hbsp.harvard.edu/cbmp/product/716035-PDF-ENG Harvard Business School Case 816-015 Rubicon Global The case describes Rubicon Global, a startup that aimed to disrupt the waste management industry. The company started with a bold... View Details
    Keywords: Sean Silverthorne
    • February 2016 (Revised May 2016)
    • Case

    Blue Origin, NASA, and New Space (A)

    By: Matthew Weinzierl and Angela Acocella
    Jeff Bezos, six years after starting a revolution in retailing with Amazon.com, turned his life-long passion for space into a start-up, Blue Origin. Blue (as it was called) was a part of the New Space industry, a collection of startup aerospace engineering companies... View Details
    Keywords: Cost vs Benefits; Partners and Partnerships; Transportation; Business Startups; Government and Politics; Business and Government Relations; Aerospace Industry
    Related
    • Web

    Podcast - Business & Environment

    Weir, Chief Climate Correspondent, CNN Drawdown Fund: Scaling the Impact of Climate Technology 14 AUG 2024 | Climate Rising Erik Snyder, Founder and CEO of Drawdown Fund discusses financing climate tech startups through growth equity. He... View Details
    • Web

    Entrepreneurship - Faculty & Research

    Background Note Raising Startup Capital By: Jeffrey Bussgang Entrepreneurs typically focus their full energies on business-building. But raising capital is a core part of building a valuable business. Developing expertise in raising... View Details