Preferences - Publications - Faculty & Research

07 Nov 2016
Research & Ideas

Corporate Tax Strategies Mirror Personal Returns of Top Execs

Tax strategies used by top executives on their own taxes can also show up in the companies they run. Source: Melpomenem New research shows that top executives who prefer to reduce personal taxes appear to also influence the strategies of... View Details

Keywords: by Roberta Holland

Web

Educational Records Name Change | MBA

Educational Records Name Change Alumni Name Update You may update your Preferred and Legal Names with the MBA Registrar's Office by logging in to the HBS Alumni Portal and completing our Name Update Request Form . Please note that you... View Details

Henry S. Dennison

were issued preferred (non-voting) stock, and working managers controlled voting stock. From 1917 to 1951, Dennison Manufacturing’s sales increased from $3.5 million to over $37 million. View Details

Keywords: Wood, Paper & Forestry

19 Aug 2017
News

Getting Off the Well-worn Farm Track

preferences will be in the future, and to make sure that we have the land portfolio that caters to that," he told the New Zealand Herald. Citing the advent of synthetic meat and the growing demands of a world population expected to hit 10... View Details

Keywords: Food Manufacturing; Manufacturing; Agriculture

01 Sep 2011
News

Just Doing His Job

Malaysia’s Petronas Towers may be among the tallest structures in the world, but the man chiefly responsible for building them prefers to keep a low profile. Describing Tatparanandam Ananda Krishnan (MBA ’64) as an individual who “guards... View Details

Keywords: Architectural, Engineering, and Related Services; Professional Services

01 Dec 2009
News

Faculty Research Online

“I Read Playboy for the Articles”: Justifying and Rationalizing Questionable Preferences When people behave in ways that might appear selfish, prejudiced, or perverted, they employ a host of strategies designed to justify questionable... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information

01 Jun 2002
News

The Mind Speaks, Marketers Listen

Calling HBS professor Gerald Zaltman “a maverick marketing professor,” the New York Times reported on the interactive technique he developed to gauge consumer preferences using visual images, semiotics, and neuroscience. “While the... View Details

08 Apr 2016
Research & Ideas

How to Hire a Millennial

General Electric isn’t moving to Boston’s waterfront for the views, however breathtaking they may be. In the increasingly fierce battle for millennial talent, GE’s decision to uproot its long-time headquarters from suburban Connecticut is nothing less than a... View Details

Keywords: by Joseph Fuller

30 Jan 2006
Research & Ideas

Looking Behind Bad Decisions

for leaders who want to make wise decisions, rather than simply beat the other party. Which would you prefer? Most people choose Option A—the benefits of the tradeoff are quite clear. Yet the U.S. government, yielding to what psychologists term omissions bias, the... View Details

Keywords: by Manda Salls

01 Dec 2006
News

Taking the Long View

huge national debt. He prefers shares of companies such as Canada’s EnCana, Wal-Mart de Mexico, and PetrÃ³leo Brasileiro. “At least three-quarters of whatever I own is foreign stocks,” Gordon revealed. Former Goldman Sachs cochairman John... View Details

01 Jun 2005
News

Change of Pace

policy and the expression of faith in public life. He will also lend his expertise to nuts-and-bolts issues, such as assessing the financial risks involved in the diocese’s possible support for a housing project in the West Bank city of Ramallah. “It’s activity that’s... View Details

Keywords: GOP; Catholic; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

Portrait Project

Carolyn Wintner

"Put me down as Frank, please." As a five-year-old on the birthday-party circuit, Frank was my name-tag preference of choice. My naïve, tomboy self thought that all I needed was a new name, and then I would finally fit in with... View Details

01 Oct 1998
News

Playing to Win

in-country executives. For country-specific products (such as baseball shoes in the United States), Adidas prefers using in-country designers rather than design teams working out of corporate headquarters. "It's a European style of... View Details

Keywords: Garry Emmons

Portrait Project

Tamara Lynn Nall

great-grandchildren can learn how a petite woman survived in the deep South Spend more time with my mother learning how to bake the same sweet potato pie that we left Santa Claus on Christmas Eve, "since Santa preferred that over... View Details

Portrait Project

Ed Kennedy

teenager, and preferred quiet evenings at home with the family. The homes he built and the lives they changed were topics he never discussed. Family and friends sometimes ask what I want to become. They throw out big words like CEO, board... View Details

23 Jun 2009
Research Event

Business Summit: Global Environment-Transformed Organization

localization and regionalization will be preferable to globalization. Key concepts include: Each panelist has led a remarkable transformation or innovation. In most cases, globalizing was driven by circumstance more than by some grand... View Details

16 Jun 2003
Research & Ideas

Peeling Back the Global Brand

same brand is offered in different countries with a different product formulation. Depending on the country, people usually wash clothes with hot or cold water, so the product formulation needs to be adapted, he said. Idiosyncratic customer View Details

Keywords: by Martha Lagace; Consumer Products; Retail

13 Jul 2016
Blog Post

How To Hire A Millennial

Connecticut is nothing less than a capitulation to an emerging business reality. For GE, leafy Stamford was simply too hard a sell to make to increasingly urban millennials, who not only prefer to live in cities like Boston, San... View Details

Keywords: All Industries

01 Sep 2017
News

A Jolt for the African Coffee Industry

offset a decades-long slump in output. BCG finds that consumer preferences in different countries shape different purchasing habits: Kenyans prefer to purchase coffee and tea at supermarkets, while... View Details

Keywords: Sasha Issenberg; cafe; Cafe Neo; Food and Beverage Stores; Retail Trade

27 Jun 2005
Research & Ideas

The Potential Downside of Win-Win

Consider this real-world social negotiation. On a Friday night, a husband and wife are trying to decide where to eat and which movie to see. Al prefers restaurant A, and Marie prefers restaurant C. Marie... View Details

Keywords: by Max H. Bazerman

Publications