Filter Results:
(1,100)
Show Results For
- All HBS Web
(2,001)
- People (19)
- News (567)
- Research (1,100)
- Events (5)
- Multimedia (21)
- Faculty Publications (860)
Show Results For
- All HBS Web
(2,001)
- People (19)
- News (567)
- Research (1,100)
- Events (5)
- Multimedia (21)
- Faculty Publications (860)
←
Page 55 of 1,100
Results
Sort by
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
take-charge author, the publishing industry, and the business of book clubs to analyze the success of various modes of marketing. Patterson, a former chairman of J. Walter Thompson, published his first mystery novel in 1976 View Details
- September 1976 (Revised October 1980)
- Teaching Note
Sea Pines Racquet Club, Teaching Note
By: W. Earl Sasser
Teaching Note for (9-674-011). View Details
- April 1986
- Supplement
Lyric Dinner Theatre: Deborah Denenberg, General Manager, Video
Presents Deborah Denenberg, general manager, answering questions about her successful turnaround of an ailing dinner theatre. View Details
Keywords: Managerial Roles; Restructuring; Business Ventures; Arts; Entertainment and Recreation Industry; Entertainment and Recreation Industry
Hamermesh, Richard G. "Lyric Dinner Theatre: Deborah Denenberg, General Manager, Video." Harvard Business School Video Supplement 886-523, April 1986.
- 26 Jul 2016
- Research & Ideas
Where will Pokémon Go with Your Personal Information?
all time. Data analytics firm Similar Web reported that in its first week alone, the app had been installed on nearly 11 percent of all Android phones in the United States, and surpassed Twitter’s daily usage shortly thereafter. Pokémon... View Details
- 07 Jun 2019
- Book
Are You a Digital Manager?
need to build ecosystems, networks with those both inside and outside the organization. We are collecting data on how managers build partnerships, even with other industries, to gain insights into how to drive innovation in their... View Details
Keywords: by Martha Lagace
- June 2011
- Teaching Note
Curt Schilling's Next Pitch (TN)
By: Noam Wasserman
Teaching Note for 810053. View Details
- 29 Jan 2014
- Research & Ideas
Super Bowl Ads for Multitaskers
looking at. Increasingly, viewers are doubling up on entertainment with a second media device in their hand or on their lap to complement—and compete—with the television. In 2012, Nielsen found that close to 40 percent of smartphone View Details
- 16 Feb 2004
- Research & Ideas
Marketing Wine to the World
There's more in that glass than meets the eye—or the palate. According to Michael Roberto, important strategic differences have bubbled up between winemakers in Europe and those in the "New World"—the U.S., Australia, South... View Details
- 20 Dec 2016
- Research & Ideas
The 10 Most Popular 'Cold Call' Podcasts
entertainment player, but it changed the viewing habits of millions of watchers. In this Cold Call Podcast, Anita Elberse discusses her case study on the impact of this pioneering series and the small... View Details
Keywords: Re: Multiple Faculty
- 06 Apr 2016
- Research & Ideas
Should Entrepreneurs Pitch Products or Ideas for Products?
In trying to secure financial backing for a new product, independent innovators generally face the question of how much to invest in development before showing it around. Should they create, say, a working prototype (and maybe even generate sales) or pitch the idea for... View Details
- ←
- 55