Community Impact - Publications - Faculty & Research

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Organizational Behavior Awards & Honors - Faculty & Research

Thinkers50 list—a list of the world's most influential management thinkers. Michael L. Tushman : The Academy of Management Annals (AMA) recognizes particularly impactful papers with the "Decade Award' which is an award for the paper with... View Details

24 Jun 2021
Blog Post

Celebrating the Past, Crafting the Future Part 2: The First HBS/HKS Class

of the challenges and opportunities facing his company. “The last year has been filled with national and international crises in which the role of government and how that intersects with the business community has heightened and grown... View Details

27 Oct 2002
Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

Pricing, product customization, and service customization cannot be entrusted to either group alone. The impact on economics, the whole account base, and corporate strategy require an integrated approach. At the small account end, the... View Details

Keywords: by Benson Shapiro

16 Oct 2012
First Look

First Look: October 16

organization profits. Order the book: http://www.amazon.com/Judgment-Calls-Twelve-Stories-Decisions/dp/142215811X From Russia with Love: The Impact of Relocated Firms on Incumbent Survival Authors:Oliver Falck, Christina Guenther, Stephan... View Details

Keywords: Sean Silverthorne

08 Nov 2021
News

New Director Named for Mid-US Research Office

in shaping a more inclusive capitalism, tackling complex challenges such as climate change and racial equity, or building and leading a more diverse workforce,” said Professor Spar. “I look forward to working with the new Mid-US Research Office as we undertake new... View Details

11 Jul 2019
Blog Post

Meet the MBA Class of 2020

BREAKTHROUGHS PEOPLE THOUGHT IMPOSSIBLE A YEAR AGO.” HOME REGION Wayne, PA UNDERGRAD EDUCATION College of William & Mary, Economics, 2014 PREVIOUS EXPERIENCE Verily, Google, Symplivety HBS ACTIVITIES Digital Impact Initiative, The... View Details

07 Apr 2020
Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

the brand logo’s “M” apart to signal social distancing. "Nearly a quarter of brands have gone dark, pausing all of their paid marketing communications for the first and second quarter of the year." Many other Chief Marketing... View Details

Keywords: by Jill Avery and Richard Edelman

29 Aug 2023
News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details

01 Dec 2022
News

Future Vision

Through these meetings I’ve gained a greater appreciation for how deeply people care about the School and the role they wish to see us to play in the world. I’ve also come to see how the collective efforts of this community are the... View Details

Keywords: Brian Kenny; Educational Support Services; Educational Services

20 Dec 2016
First Look

December 20, 2016

the behavior of political leaders, the impact of the 9/11 attacks, and scientists’ statements about global warming and gasoline prices. Also included are studies of attitude strength that compare the causes and consequences of various... View Details

Keywords: Carmen Nobel

01 Nov 2022
What Do You Think?

Why Aren’t Business Leaders More Vocal About Immigration Policy?

understand why it isn’t in the best interests of their organizations to weigh in on all issues facing society, but this is one that can have a direct impact on the performance of their organizations. It is controversial. But to a... View Details

Keywords: by James Heskett

01 Feb 2002
News

It's academic. (Not!)

School's investment in its doctoral programs creates intellectual capital with widespread effects. After receiving their degrees, most graduates of the DBA and Ph.D. programs go on to influential faculty positions at HBS and other top business schools.What they have... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

beyond the ivory tower.” The priority paradox So why aren’t more scholars at business schools striving to make their work practically relevant? One reason is that for many, working on relevant problems has little impact on faculty... View Details

Keywords: by Carmen Nobel; Education

November 2021
Article

Ratings, Reviews, and the Marketing of New Products

By: Itay P. Fainmesser, Dominique Olié Lauga and Elie Ofek

We study how user-generated content (UGC) about new products impacts a firm's advertising and pricing decisions and the effect on profits and market dynamics. We construct a two-period model where consumers value quality and are heterogeneous in their taste for the new... View Details

Keywords: Online Reviews; Product Ratings; Social Networks; Word Of Mouth; Pricing; User-generated Content; Advertising; Product Marketing; Price; Consumer Behavior; Product Positioning; Social Media

Citation

Find at Harvard

21 Sep 2023
Blog Post

Hands-on Learning About Global Markets

economy and consumer behaviors until they were in country. “They were surprised by the extent to which the cultural and economic differences there had an impact on business,” she explains. Maxwell Nii Laryea and his fellow Class of 2024... View Details

Web

History - Entrepreneurship

entrepreneurs extends far beyond graduation. The Rock 100 initiative brings together high impact alumni entrepreneurs with early-stage traction to connect, learn, and share their ideas and experiences. Join the network to participate in... View Details

16 May 2005
Research & Ideas

Nonprofit Networking: The New Way to Grow

different: Her research suggests that a more powerful lever to increase a nonprofit's social impact might be to focus on building network relationships like-minded groups—even competitors. Organizations as unique as Guide Dogs for the... View Details

Keywords: by Martha Lagace

18 Oct 2017
Research & Ideas

How Economic Clusters Drive Globalization

suggests that economic clusters—usually used to explain development in local economies—have had a much wider impact on world economics than generally recognized. Harvard-Newcomen Fellow Valeria Giacomin calls clusters “the building blocks... View Details

Keywords: by Julia Hanna; Agriculture & Agribusiness

14 Jul 2022
Research & Ideas

When the Rubber Meets the Road, Most Commuters Text and Email While Driving

post-doctoral researcher Thomaz Teodorovicz, Andrew Kun of the University of New Hampshire, and Orit Shaer of Wellesley College. Work vs. personal multitasking Numerous studies have been conducted over the years, including some by HBS researchers, about the driving... View Details

Keywords: by Jay Fitzgerald

14 Jul 2020
Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

proactive effort to be as effective and clear as possible in their communication to both internal and external stakeholders. Importantly, a vast majority of the initiatives that companies in our sample are implementing do not require... View Details

Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa

Publications