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- All HBS Web
(1,967)
- People (3)
- News (627)
- Research (1,050)
- Events (7)
- Multimedia (5)
- Faculty Publications (389)
- 12 Sep 2012
- Research & Ideas
The Unexpected Link Between Cadavers and Careers
If you happen to be in need of human cadavers, you'll have more success targeting married nursery school teachers than, say, married cowboys or firefighters. That's essentially the implication of a new study that explores a previously unstudied subset of the View Details
- 01 Oct 2000
- News
Books
Design Rules: The Power of Modularity (Volume 1) by Carliss Y. Baldwin and Kim B. Clark (The MIT Press) Today's fast-paced global economy often seems to operate as an independent force, but its products, firms, and markets are all derived... View Details
- 01 Mar 2006
- News
Drive-In Nation
For decades, the U.S. auto industry ruled America’s economy, shaped the country’s development, and influenced American culture and social mores. Now, buffeted by globalization and other powerful forces, it faces a moment of truth. The... View Details
- 12 Oct 2011
- Research & Ideas
Creating Online Ads We Want to Watch
video we really want to see. But assuming a captive audience on these video sites may not make online marketers more effective at reaching consumers. Harvard Business School Assistant Professor Thales S. Teixeira notes that it's just as... View Details
- Web
Buy Now, Pay Later: Pre-Industrial Credit in Practice
HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Imagining Pre-Industrial Credit Credit and Charity Pre-Industrial Credit in... View Details
- Fast Answer
Demographics: ethnic groups (US)
Where can I find U.S. demographic information broken out by ethnic group? U.S. Census Bureau: Population, housing, economic and geographic information searchable by race and ethnicity. The American Community Survey has quick links to data... View Details
- 01 Dec 2010
- News
The Father of Modern Advertising
“creative,” and suddenly agencies could bill much more for their newly developed writing and marketing services. Brands that Lasker’s agency helped make or reinvent included Goodyear, Kleenex, Palmolive, and Pepso-dent. His skill wasn’t... View Details
- 01 Sep 2011
- News
Noted & Quoted
has become the living, vibrant symbol of the firm.... It is global, without a doubt.” — HBS professor emeritus Stephen A. Greyser on the 40th anniversary of Nike’s logo. (Oregonian, June 15, 2011) “While Americans are bad at football (or... View Details
- 01 Mar 2011
- News
Where the Jobs Are
agreement on a key goal: Technology-based manufacturing has to be a catalyst for job creation and competitive renewal. But is that a realistic expectation? Seeking an answer, we explore the current and future state of American... View Details
- 07 Jan 2002
- What Do You Think?
Did Consumer Behavior Tracking Come of Age on September 11?
as consumers. Then came September 11 and the perceived need for increased surveillance of possible terrorists. According to a survey by Harris Interactive the very next week, 86% of Americans responding advocated the use of... View Details
Keywords: by James Heskett
- 01 Dec 2014
- News
Innovation: Frozen Assets
a PR stumble during its too-sheer yoga pant debacle. “I think there is a lot of market share to be had around what she’s doing,” says former Starbucks colleague Wendy Collie, the president and CEO of the West Coast–based grocer New... View Details
Keywords: Janelle Nanos
- Web
Seen and Unseen | Baker Library | Bloomberg Center | Harvard Business School
Skip to Main Content Contemporary Black Artists at Harvard Business School Search Baker Library Search Search Search Overview SEEN AND UNSEEN REPRESENTATIONS OF NATIVE AMERICANS IN ART, ADVERTISING, AND COMMERCE November 2022 - February... View Details
- 11 Jan 2021
- News
Strengthening Democracy
Efforts from the alumni community to get out the vote for the 2020 Presidential election Restoring Our Faith in Business and Government In his address to HBS graduates at this 2019's Class Day, Michael Bloomberg (MBA 1966) spoke about the degeneration of View Details
- 10 Aug 2015
- Research & Ideas
Why a Federal Rule on CEO Pay Disclosure May Get You In Trouble With Customers
Lower CEO-to-Worker Pay Ratios. “The perception of wage fairness affects purchasing intentions” "The perception of wage fairness affects purchasing intentions," says Bhavya Mohan, a doctoral student in the Marketing unit at HBS, who... View Details
- 16 Jul 2013
- News
Embracing Chaos
someone else has run away with the whole market." Venkatesan points to Apple, which waited for better distribution systems in India before it established its presence. "But Samsung didn't wait, and has the whole market now." The book, he... View Details
- 02 Jan 2018
- Research & Ideas
The Most Popular Stories and Research Papers of 2017
George Serafeim from more than 400 senior investment professionals provides insights into why and how investors use environmental, social, and governance (ESG) information as well as the challenges in using this information. Reinventing the View Details
Keywords: by Sean Silverthorne
- 01 Aug 2001
- News
George C. Lodge
produced twelve books and a host of cases and articles (including two McKinsey Award-winning Harvard Business Review articles); served as a chief architect of the cornerstone Business, Government, and the International Economy (BGIE) course; and guided the launch of... View Details
- Profile
Juan Camargo
When the 2014 Cadillac ELR—the carmaker's new electric luxury vehicle—rolled onstage at the Detroit auto show earlier this year, Juan Camargo (MBA 2012) sat in the fourth row, beaming. And it wasn't just because, as assistant marketing... View Details
- 01 Sep 2003
- News
Alumni Bookshelf
leaders. Brand Aid by Brad VanAuken (MBA ’84) (American Management Association) This reference guide is aimed at solving tough branding problems and strengthening marketing position. VanAuken offers solutions to pressing problems facing... View Details
- 11 Sep 2019
- Research & Ideas
Germany May Have the Answer for Reducing Drug Prices
American lawmakers attempting to stem spiraling drug costs might find inspiration in Germany, where the government’s regulatory model has been curbing price growth without thwarting innovation or access, says research from Harvard... View Details