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Publications

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      • Forthcoming
      • Book

      The Experimentation Machine: Finding Product–Market Fit in the Age of AI

      By: Jeffrey J. Bussgang
      Leverage AI to be a 10x Founder

      Today’s most successful founders know that the startups that learn the fastest will win. In The Experimentation Machine, I reveal how AI is transforming the way startups find product-market fit and scale.... View Details
      Keywords: AI; Founder; Startup; AI and Machine Learning; Technology Adoption; Business Startups; Entrepreneurship; Market Entry and Exit
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      Bussgang, Jeffrey J. The Experimentation Machine: Finding Product–Market Fit in the Age of AI. Damn Gravity Media, forthcoming.
      • Research Summary

      The Servicification of the U.S. Economy: The Role of Startups versus Incumbent Firms

      By: Karen Mills
      Over the last few decades, the U.S. economy has exhibited a significant shift from manufacturing towards services. This transition has been particularly prominent in an important subcategory of services industries that drives innovation and employs many high-wage... View Details
      • Teaching Interest

      The Startup Toolkit

      By: Julia B. Austin
      This SIP is an abridged version of Startup Bootcamp and is for students who want to develop the skills they need to understand their customer pain points, jobs to be done and a cursory exploration of the core elements of getting a startup off the ground. View Details
      • Forthcoming
      • Book

      The World Is Your Office: How Work from Anywhere Boosts Talent, Productivity, and Innovation

      By: Prithwiraj Choudhury
      A research-based look at a growing phenomenon—companies allowing their employees to work from anywhere in the world—and how those who adopt this model can boost talent, innovation, and productivity.
      In recent years, companies in a wide range of industries have... View Details
      Keywords: Remote Work; Telecommuting; Employees; Business Offices; Organizational Culture; Retention; Recruitment; Policy; Competitive Advantage
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      Choudhury, Prithwiraj. The World Is Your Office: How Work from Anywhere Boosts Talent, Productivity, and Innovation. Harvard Business Review Press, forthcoming. (Due in April.)
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