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13 Sep 2011
First Look

First Look: September 13

implications they have for the other brands (such as Clorox Bleach, 409, and Hidden Valley). The company has set aggressive financial targets in light of its upcoming centennial in 2013. Students need to evaluate whether sustainability is... View Details

Keywords: Sean Silverthorne

28 Oct 2008
First Look

First Look: October 28, 2008

Forest L. Reinhardt, and Vishal Vasishth Publication:Journal of Economics & Management Strategy (forthcoming) Abstract To shed light on individuals' willingness to pay for "green" goods (i.e., goods that are supposed to have... View Details

Keywords: Martha Lagace

16 Jan 2019
Research & Ideas

What Football Firings Teach Managers About Staying Relevant

of success is that a manager may not realize the need to constantly adapt strategy—the old adage “when you have a hammer, everything looks like a nail” may apply. The careers of several long-time successful NFL coaches help shed light on... View Details

Keywords: by Boris Groysberg, Evan M.S. Hecht, and Abhijit Naik; Sports

15 Feb 2011
First Look

First Look: Feb. 15

geographically insulate their trades from the broader commerce, creating in effect two circuits. Yet the professionals also promote specific practices of trade within their circuit to help them distinguish their own pursuit from an alternative course of action. The... View Details

Keywords: Sean Silverthorne

21 Apr 2009
First Look

First Look: April 21, 2009

covered, but which shared similarities in terms of economics with issues addressed in the curriculum. The company, Tokyo Auto Fire & Marine (hereafter Tokyo AFM), is a fictitious insurance company based in Japan. The new CEO is revisiting the accounting choices of... View Details

Keywords: Martha Lagace