Publications

March 1997 (Revised April 2001)
Supplement

Microsoft in the People's Republic of China: 1998 Update

By: Tarun Khanna and Danielle J. Melito

Provides an update to Microsoft in the People's Republic of China--1993. View Details

Keywords: Applications and Software; Globalized Markets and Industries; Information Technology Industry; China

02 May 2000
Research & Ideas

Leading Professional Service Firms

in the kinds of management challenges faced by professionals in fields as distinct as, for example, law and computer software design? Lorsch: Program participants represent the full range of professional service industries including:... View Details

Keywords: Re: Jay W. Lorsch; Service; Consulting; Accounting

June 19, 2023
Article

Should You Start a Generative AI Company?

By: Julian De Freitas

Many entrepreneurs are considering starting companies that leverage the latest generative AI technology, but they must ask themselves whether they have what it takes to compete on increasingly commoditized foundational models, or whether they should instead... View Details

Keywords: Business Startups; Entrepreneurship; AI and Machine Learning; Applications and Software

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March 2018
Case

TrustSphere: Building a Market for Relationship Analytics

By: Boris Groysberg and Katherine Connolly Baden

Manish Goel was the CEO of TrustSphere, a seven-year-old company in the data analytics industry that focused squarely on relationship analytics, a space in which TrustSphere was pioneering a unique technology and solutions in the areas of sales, risk, and people... View Details

Keywords: Data Analytics; People Analytics; Talent Management; Human Resources; Networks; Relationships; Analysis; Employee Relationship Management; Core Relationships; Applications and Software; Communication; Technology Industry; Singapore

July 2016 (Revised November 2018)
Case

Code.org

By: John J-H Kim, Lauren Barley and Allison M. Ciechanover

The case explores Hadi Partovi’s mission to provide every K-12 student in the United States the opportunity to learn computer science. Students can assess how Partovi transformed his passion into an organization that reached millions around the globe through the launch... View Details

Keywords: Nonprofit Organizations; Information Technology; Information Infrastructure; Applications and Software; Education; Education Industry; United States

June 2004 (Revised November 2004)
Case

Microsoft in 2004

By: Michael G. Rukstad, David B. Yoffie, Brian DeLacey and Deborah Freier

Surveys Microsoft's expansion into new businesses, such as mobile and embedded devices, home and entertainment, and business solutions, as it faces challenges due to size and maturity and outside threats from Linux and Google. A rewritten version of an earlier case. View Details

Keywords: Competitive Advantage; Applications and Software; Expansion; Growth and Development Strategy; Information Technology Industry; Washington (state, US)

11 Dec 2018
First Look

New Research and Ideas, December 11, 2018

investors. Purchase this case:https://hbsp.harvard.edu/product/818097-PDF-ENG Harvard Business School Case 818-055 Continuous Software Development: Agile's Successor In recent years, the twin software... View Details

Keywords: Dina Gerdeman

July 2019
Article

Challenges and Opportunities in Software-Driven Medical Devices

By: William J. Gordon and Ariel Dora Stern

The safety and security of medical devices driven by software, the software-development processes, and the need for data collection and privacy, all offer challenges and opportunities for device regulation and clinical care. View Details

Keywords: Medical Devices; Healthcare; Health Care; Health Care and Treatment; Applications and Software; Governing Rules, Regulations, and Reforms; Medical Devices and Supplies Industry

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Article

Health App Policy: International Comparison of Nine Countries' Approaches

By: Anna Essén, Ariel Dora Stern, Christoffer Bjerre Haase, Josip Car, Felix Greaves, Dragana Paparova, Steven Vandeput, Rik Wehrens and David W. Bates

An abundant and growing supply of digital health applications (apps) exists in the commercial tech-sector, which can be bewildering for clinicians, patients, and payers. A growing challenge for the health care system is therefore to facilitate the identification of... View Details

Keywords: Digital Health; Apps; Health Care and Treatment; Internet and the Web; Policy; Global Range; Applications and Software

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26 Jan 2010
First Look

First Look: Jan. 26

forthcoming Abstract Discussions of the economic impact of open source software often generate more heat than light. Advocates passionately assert the benefits of open source, while critics decry its effects. Missing from the debate is... View Details

Keywords: Martha Lagace

03 Feb 2014
Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

programs? What management practices work best? Catching Affiliate Fraud Edelman and Brandi, admitted computer geeks, developed software that allowed them to observe management structures within companies using affiliate branding. Edelman,... View Details

Keywords: by Kim Girard; Advertising; Publishing

March 2022
Article

From Proprietary to Collective Governance: How Do Platform Participation Strategies Evolve?

By: Siobhan O'Mahony and Rebecca Karp

When platform leaders change the rules guiding who can access and control a platform, the strategies of those who create value from the platform can be upended. Little research examines how platform participants adapt their strategies when a platform leader changes the... View Details

Keywords: Platform Governance; Access; Crowdsourcing; Applications and Software; Employees; Leadership Style; Cybersecurity; Risk Management

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24 Mar 2008
Research & Ideas

Reducing Risk with Online Advertising

superfluous. If fraud is impossible, then why should we waste our time looking? Q: How could someone commit fraud in that scenario? A: First, suppose there was tracking software on a user's computer. Many consumers have had this problem.... View Details

Keywords: by Martha Lagace; Video Game; Web Services

17 Jul 2006
Lessons from the Classroom

Developing a Strategy for Digital Convergence

course returns to the classroom in the 2006-2007 academic year with several new cases. "These range from the very technical—VMWare, which develops software for virtualization on servers, and SAP, which develops View Details

Keywords: by Sean Silverthorne; Computer; Education

18 Jun 2001
Research & Ideas

Caught in the Cogs: When Manufacturing and IT Meet

their IT problems, Upton explained, managers are faced with a "spectrum of solutions." At one end is packaged software available off-the-shelf to all comers, including your competitors. Trouble is, when the same product is in... View Details

Keywords: by Jim Aisner

January 2024
Case

Flashfood: The Magic of Commitment

By: Reza Satchu and Patrick Sanguineti

Josh Domingues had accomplished what countless young entrepreneurs long to achieve: founding a promising company that aspires to make the world a tangibly better place. Shocked to learn that international food waste cumulatively amounted to the world’s third largest... View Details

Keywords: Entrepreneur; Founder; Startup; Business Model; Business Startups; Food; Applications and Software; Mission and Purpose; Environmental Sustainability; Canada

13 Oct 2003
Research & Ideas

How to Pick Managers for Disruptive Growth

venture between Intel and SAP that was launched in 1997 to create a new-market disruption selling enterprise resource planning (ERP) software to small businesses. Intel and SAP hand-picked some of their most successful, tried-and-true... View Details

Keywords: by Michael Raynor

18 Aug 2009
First Look

First Look: August 18

approximately welfare neutral. Download the paper: http://www.hbs.edu/research/pdf/10-011.pdf Diversity in Experience and Team Familiarity: Evidence from Software Development (revised) Authors:Robert S. Huckman and Bradley R. Staats... View Details

Keywords: Martha Lagace

October 2023 (Revised March 2024)
Case

GameStop: Social Media Finds a Cheat Code (A)

By: Joseph Pacelli and Sarah Mehta

This case covers the events leading up to the 2021 GameStop short squeeze. Using GameStop as an illustrative example, the case explores the rise in retail trading, increased financial information sharing on social media, and the gamification of investing enabled by... View Details

Keywords: Value; Stocks; Financial Markets; Social Media; Investment; Applications and Software; Financial Services Industry; United States