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- All HBS Web (1,662)
- Faculty Publications (525)
- 23 May 2011
- Op-Ed
Leading and Lagging Countries in Contributing to a Sustainable Society
Editor's note: Please see related story, Corporate Sustainability Reporting: It's Effective. To what extent companies contribute to a sustainable society is a question increasingly important, not only to the companies themselves, but also to investors, the countries... View Details
Keywords: by Robert G. Eccles & George Serafeim
- 14 Dec 2010
- Op-Ed
Tax US Companies to Spur Spending
measures relating to government spending, would stem from decentralized actors responding to private information and incentives. Consider the potential effects of a temporary 2 percent tax on corporations'... View Details
Keywords: by Mihir A. Desai
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
changes in stockouts or rebalances. We observe no evidence of learning or fatigue. Agent-level heterogeneity in the treatment effects shows that the agents who handle substantially more customer deposits than withdrawals benefit most from... View Details
Keywords: Dina Gerdeman
- 06 Oct 2011
- What Do You Think?
How Will the ‘Moneyball Generation’ Influence Management?
course, referred to a type of analytic data that might suggest nontraditional indicators designed to provide a competitive edge in everything from investments to selection of talent. One such example is the use of puzzles to select employees (who in View Details
Keywords: by James Heskett
- 29 Jun 2010
- First Look
First Look: June 29
The price of output is a crucial determinant of this choice, since it affects the size of the pecuniary benefits: higher prices lead to more integration. Because tariffs increase domestic product prices, this effect provides a novel... View Details
Keywords: Martha Lagace
- 01 Jun 2024
- News
Research Brief: Ahead of the Game
As a lifelong runner who spent countless hours training and competing his way up to the national level, Professor Paul Gompers has always believed that his athletic experiences were critical to shaping who he is, both as a competitor and in the professional sphere. Now... View Details
- 06 Sep 2011
- Research & Ideas
The Power of Leadership Groups for Staying on Track
developing leaders effective in collaborative, global organizations. True North Groups is also the title of the new book I have written with coauthor Doug Baker, a pioneer in the small-group movement. Having participated in two True North... View Details
Keywords: by Bill George
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
groups are important to a marketing organization, which group is addressed most effectively by emerging techniques relying on neuroscience, particularly the exploration of the subconscious feelings that may or may not drive behavior? Will... View Details
Keywords: by James Heskett
- 06 May 2019
- Research & Ideas
Consumers Blame Business for Global Health Problems. Can Business Become the Solution?
Every public health crisis—whether it’s the availability of highly addictive opioids or junk food marketing to children—prompts consumers to question how far companies will go for profit. It’s not an unwarranted concern. After all, cigarette makers once used... View Details
- 01 Aug 2005
- What Do You Think?
Is There an “Efficient Market” in CEO Compensation?
leader. . . . If they do not generate wins for the team, a CEO should get what the rest of us get when we don't deliver: nothing." These suggestions leave us with some interesting questions. Can effective leaders of small... View Details
Keywords: by James Heskett
- Web
Credential of Digital Innovation and Strategy | HBS Online
Determine which metrics to use to measure a campaign’s success and practice calculating its effectiveness Balance brand-building and performance marketing Unpack strategies for increasing engagement,... View Details
- 07 Feb 2012
- First Look
First Look: February 7
fairness within the industry. Coordinating conflicting programs requires a careful balance between equity and efficiency. In our work, we first develop a fairness metric to measure deviation from first-scheduled, first-served in the... View Details
Keywords: Sean Silverthorne
- 16 Dec 2014
- First Look
First Look: December 16
IEEE Security & Privacy Accountable? The Problems and Solutions of Online Ad Optimization By: Edelman, Benjamin G. Abstract—Online advertising might seem to be the most measurable form of marketing ever invented. Comprehensive records... View Details
Keywords: Sean Silverthorne
- 01 Mar 2013
- News
Sizing Up Social Impact
the number of temporary housing units an organization has created in post-earthquake Haiti. But how does one measure the effectiveness of a training program in boosting farmer incomes in Ghana? This was the... View Details
- 31 Mar 2009
- First Look
First Look: March 31, 2009
rich collection of feasible governance structures. Our model focuses on two issues emphasized by practitioners: spillover effects (as opposed to hold-ups motivated by specific investments) and contracting problems ex post (as opposed to... View Details
Keywords: Martha Lagace
- Web
History | Social Enterprise | Harvard Business School
Measurement for Effective Management of Nonprofit Organizations (PMNO) is introduced. Social Enterprise Track of HBS New Venture Competition is introduced, for ventures that drive social change using... View Details
- 01 Jun 2018
- News
Ask the Expert: Star Search
Also, how do you screen résumés more effectively and build better algorithms for that process so that you can respond to prospective applicants sooner? How do you remain competitive in retaining talent, and what is most difficult about... View Details
Keywords: Dan Morrell
- 01 Dec 2013
- News
Double Vision
web-only offerings like dating sites and streaming content—and divided them into four ad types. Then they matched the ads with the advertisers' web traffic and online purchases in the minutes and hours after they aired to measure their... View Details
Keywords: Arts, Entertainment
- 05 May 2010
- What Do You Think?
Is Denial Endemic to Management?
include a "powerful board" (Ravi Mistry), careful listening on the part of leadership (Dayvon McCarrell, C. J. Cullinane), transparency (Joanna), measurement of project failure rates (Steve Romero), surrounding oneself with... View Details
Keywords: by Jim Heskett
- 23 Apr 2020
- Research & Ideas
This Crisis Loan Program Preserved Jobs—and Made Money
As the US Congress prepares to replenish its Paycheck Protection Program for small businesses, questions still linger: Do guaranteed loans for small businesses work in the long term? Who wins? Employees? Businesses? Taxpayers? The answer appears to be yes for all... View Details