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Publications

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    • Faculty Publications  (1,093)

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    • All HBS Web  (4,899)
      • Faculty Publications  (1,093)

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      • Research Summary

      Customer-Centric Marketing Strategy

      By: Rohit Deshpande
      Rohit Deshpandé's research program focuses on Customer-Centricity. A stream of projects examines the interaction between corporate and national culture as they influence the development and implementation of global marketing strategies in high performance firms. This... View Details
      • Teaching Interest

      Digital Marketing Strategy

      By: John A. Deighton

      When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details

      • Forthcoming
      • Article

      Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets

      By: Khrystyna Bochkay, Jeffrey Hales and George Serafeim
      In this paper, we examine how the development of voluntary sustainability standards has affected the nature of information covered in conference calls. Using industry-specific dictionaries of sustainability terms contained in the disclosure standards developed by the... View Details
      Keywords: Voluntary Disclosure; Accounting Standards; Sustainability Reporting; Sustainability Standards; ESG; ESG Disclosure; Accounting; Corporate Disclosure; Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; United States
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      Bochkay, Khrystyna, Jeffrey Hales, and George Serafeim. "Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets." Review of Accounting Studies (forthcoming). (Pre-published online March 17, 2025.)
      • Teaching Interest

      Executive Education: Finance for Senior Executives

      By: Malcolm P. Baker

      Finance for Senior Executives provides the frameworks to strategically use financial resources and position your company for future success. By examining corporate finance from both internal and external perspectives, this HBS Executive Education View Details

      • Research Summary

      Financial Markets and Corporate Governance

      By: Dwight B. Crane
      Corporate scandals beginning in the late 1990s focused renewed attention on corporate governance, but significant cracks in the governance system also contributed to recent problems. Deregulation and growth of financial markets, as well as changes in the competitive... View Details
      • Teaching Interest

      Leading Professional Service Firms

      By: Andy Wu
      As entry barriers rapidly disappear, competition is accelerating and reshaping the business landscape for professional service firms. Navigating this continual change successfully requires extraordinary leadership abilities. This professional service firm... View Details
      • Research Summary

      Management Control Systems in Multiunit Companies

      By: Tatiana Sandino

      Professor Sandino conducts research on early-stage multiunit companies that introduce management control systems to help maintain operations, as well as company culture, as they grow, but also to enable adaptation to the different markets that they serve. Building... View Details

      • Research Summary

      Managing in an Information Age

      By: Lynda M. Applegate
      Lynda M. Applegate's research focuses on the influence of information technology on markets and organizations. Her findings on the evolution of electronic commerce and on the role of information technology as an enabler of flexible and adaptive ... View Details
      • Research Summary

      Managing International Trade and Investment

      By: Debora L. Spar
      Introduced by Debora Spar in 1995, Managing International Trade and Investment is an elective course that prepares students to deal with the distinct set of management challenges that face cross-border businesses. Building on experience that suggests that what works... View Details
      • Research Summary

      Marketing and Advertising and Society

      By: Stephen A. Greyser
      Stephen A. Greyser is continuing to write on and conduct research into the role of marketing and advertising in society. He analyzed in 'Marketing and Public Policy' the evolution of legal and consumer-based issues over recent decades and, for a Stanford University... View Details
      • Research Summary

      Mastering Strategy Execution

      By: Robert Simons

      Professor Robert Simons’ research encompasses three areas of management accountability that are the foundation for successful strategy execution: organization design, performance measurement and control, and risk management. In addition, Simons is interested in the... View Details

      • Teaching Interest

      MBA Elective Curriculum: Investment Strategies

      By: Malcolm P. Baker

      This is a CORE course for students pursuing careers in finance. Thus, students interested in pursuing careers in mutual funds, hedge funds, pension funds, endowments, wealth management, financial consulting, marketing and client service, sales and trading,... View Details

      • Teaching Interest

      Overview

      By: Susanna Gallani
      At HBS, Professor Gallani teaches in the Executive Education Program for Leadership Development and in focused Executive Education programs, including Managing Health Care Delivery, Driving Corporate Performance, and several programs focused on the implementation of... View Details
      Keywords: Management Controls; Performance Management; Strategy Execution; Incentive Programs; Health Care
      • Teaching Interest

      Overview

      By: Charles C.Y. Wang
      Charles C.Y. Wang is the Tandon Family Professor of Business Administration at Harvard Business School in the Accounting and Management Unit and is currently course head of Financial Reporting and Control in the MBA core curriculum; he is also a coordinator of the... View Details
      Keywords: Financial Accounting; Managerial Accounting; Valuation; Investments; Econometrics
      • Teaching Interest

      Overview

      By: Jill J. Avery
      Creating Brand Value (MBA elective course)

      Overview:

      In the consumer/retail space, brands are often companies’ most valuable assets and sources of their sustainable competitive advantage. But, managing brands to achieve their full value potential... View Details
      • Research Summary

      Overview

      By: Rohit Deshpande
      Customer Centricity Rohit Deshpandé's research program focuses on Customer-Centricity. A stream of projects examines the interaction between corporate and national culture as they influence the development and implementation of global marketing strategies in high... View Details
      • Research Summary

      Overview

      By: Charlotte L. Robertson
      Professor Robertson conducts research on the history of financial markets. Her book manuscript and working papers shed light on the evolution of securities markets and the relationship between finance, governance, and society. Some of the topics she pursues include:... View Details
      • Research Summary

      Overview

      By: Reshmaan N. Hussam

      Engaged with field work in South Asia and East Africa, Professor Hussam places a focus on exploring questions with strong theoretical motivation in the economics literature as well as relevant downstream policy implications. Her research spans four broad interests.... View Details

      • Research Summary

      Overview

      By: Mark L. Egan
      When considering how households make investment decisions, Professor Egan became intrigued by the question, “What makes a bank ‘special’ when compared to other lending institutions?” Focusing on empirical industrial organization with applications to finance and... View Details
      Keywords: Banking; Financial Advisors; Consumer Finance; Personal Finance; Corporate Finance
      • Research Summary

      Overview

      By: Katherine B. Coffman
      Professor Coffman studies the sources of gender gaps in economically-important contexts. Her work focuses on the role of beliefs: how do stereotypes bias the beliefs that individuals hold about themselves (and others), and how do these biased beliefs shape... View Details
      Keywords: Gender; Stereotypes; Diversity Management; Experiments
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