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  • All HBS Web  (3,951)
    • People  (4)
    • News  (678)
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← Page 54 of 3,951 Results →
  • June 2025
  • Case

Full-funnel Advertising on TikTok

By: Jeremy Yang, Ayelet Israeli and Alexis Lefort
In 2025 TikTok is working to grow its brand and performance advertising business, along with a new integrated full-funnel solution. As an emerging media platform with unique ad formats and user behavior in a privacy-first environment, TikTok faces both significant... View Details
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Yang, Jeremy, Ayelet Israeli, and Alexis Lefort. "Full-funnel Advertising on TikTok." Harvard Business School Case 525-065, June 2025.
  • May 2007 (Revised April 2020)
  • Case

Ernesto Tornquist: Making a Fortune on the Pampas

By: Geoffrey Jones and Andrea Lluch
Examines the career of Ernesto Tornquist, a cosmopolitan financier considered to be the most significant entrepreneur in Argentina at the end of the 19th century. Tornquist created a diversified business group, linked to the political elite, which integrated Argentina... View Details
Keywords: Business History; Development Economics; Partners and Partnerships; Personal Development and Career; Entrepreneurship; Financing and Loans; Trade; Globalized Markets and Industries; Economy; Performance; Argentina
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Jones, Geoffrey, and Andrea Lluch. "Ernesto Tornquist: Making a Fortune on the Pampas." Harvard Business School Case 807-155, May 2007. (Revised April 2020.)
  • March 2004 (Revised March 2007)
  • Case

Paper and More

Provides a context and exercise for introducing retail inventory management, including cost optimization, service-level criteria, and forecasting in single and multiproduct settings. The owner of a single-location paper and paper products store considers the... View Details
Keywords: Management; Expansion; Logistics; Forecasting and Prediction; Pulp and Paper Industry; Retail Industry
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Watson, Noel H. "Paper and More." Harvard Business School Case 604-093, March 2004. (Revised March 2007.)
  • October 2001 (Revised November 2002)
  • Case

Herman Miller (A): Innovation by Design

By: Sandra J. Sucher and Stacy McManus
Gary Van Spronsen, president of Miller SQA, has been asked to leave the thriving subsidiary he helped to reinvent to join Herman Miller's corporate initiative on innovation. Miller SQA has pioneered processes new to the Herman Miller organization, such as... View Details
Keywords: Innovation and Invention; Product Design; Product Development; Supply Chain Management; Business Model; Organizations; Values and Beliefs; Manufacturing Industry; Consumer Products Industry
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Sucher, Sandra J., and Stacy McManus. "Herman Miller (A): Innovation by Design." Harvard Business School Case 602-023, October 2001. (Revised November 2002.)
  • April 1995 (Revised October 1995)
  • Case

Unemployment in France: "Priority Number One"

By: David A. Moss
Explores the problem of French unemployment on the eve of the presidential elections of 1995. Traces the development of social and economic policies under President Mitterrand and surveys leading explanations for the nation's mounting unemployment crisis. One major... View Details
Keywords: Job Cuts and Outsourcing; Employment; Economics; Government and Politics; Political Elections; Social Issues; Wages; France
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Moss, David A. Unemployment in France: "Priority Number One". Harvard Business School Case 795-064, April 1995. (Revised October 1995.)
  • 14 Jan 2015
  • News

Harvard Business School Offers Online HBX CORe Program for Spring and Summer 2015

  • 21 Jan 2009
  • News

Harvard Business School Students Immersed in Experiential Learning

    What You're Really Meant To Do: A Road Map for Reaching Your Unique Potential

    Professor Kaplan's book is published by the Harvard Business Review Press, May 2013.

    Drawing on his years of experience, Rob Kaplan proposes an integrated plan for identifying and achieving your goals.  He outlines specific steps and exercises to help you... View Details

    • July 1991
    • Case

    Pioneer Petroleum Corp.

    By: Richard S. Ruback
    Pioneer is an integrated oil company. Its operations include exploration and development, production, transportation, and marketing. The case focuses on Pioneer's cost of capital calculations and its choice between a single company-wide cost of capital or divisional... View Details
    Keywords: Cost of Capital; Energy Industry; Mining Industry
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    Ruback, Richard S. "Pioneer Petroleum Corp." Harvard Business School Case 292-011, July 1991.
    • January 1986 (Revised March 1997)
    • Case

    Horizon Group

    By: William A. Sahlman
    Contains a description of a situation confronting the co-founder of a company planning to produce software for microcomputers. The company has just completed raising money from some wealthy investors by forming an R&D Limited Partnership. Development of the program (an... View Details
    Keywords: Business or Company Management; Venture Capital; Partners and Partnerships; Business Plan; Outcome or Result; Research and Development; Financial Strategy; Corporate Finance; Information Technology Industry
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    Sahlman, William A. "Horizon Group." Harvard Business School Case 286-058, January 1986. (Revised March 1997.)
    • Article

    Gender, Social Class, and Women's Employment

    By: Kathleen L. McGinn and Eunsil Oh
    People in low-power positions, whether due to gender or class, tend to exhibit other-oriented rather than self-oriented behavior. Women’s experiences at work and at home are shaped by social class, heightening identification with gender for relatively upper class women... View Details
    Keywords: Social Class; Women's Employment; Gender; Employment; Status and Position
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    McGinn, Kathleen L., and Eunsil Oh. "Gender, Social Class, and Women's Employment." Special Issue on Inequality and Social Class. Current Opinion in Psychology 18 (December 2017): 84–88.
    • Other Article

    My Favorite Slide: The Entrepreneurial Gap Applied to Health Care

    By: Robert S. Kaplan and Robert Simons
    Value-based health care increases physicians’ accountability for patient outcomes. Many have resisted, claiming that patient outcomes are influenced by many forces outside their control, such as patient’s compliance with post-acute and rehab care. The difference... View Details
    Keywords: Health Care and Treatment; Outcome or Result; Motivation and Incentives
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    Kaplan, Robert S., and Robert Simons. "My Favorite Slide: The Entrepreneurial Gap Applied to Health Care." NEJM Catalyst (March 8, 2017). (Blog Post.)
    • October 2010
    • Article

    Unleashing the Power of Marketing

    By: Beth Comstock, Ranjay Gulati and Stephen A Liguori
    The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details
    Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry
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    Comstock, Beth, Ranjay Gulati, and Stephen A Liguori. "Unleashing the Power of Marketing." Harvard Business Review 88, no. 10 (October 2010): 90–98.
    • April 2010
    • Article

    Complex Business Models: Managing Strategic Paradoxes Simultaneously

    By: Wendy K. Smith, Andrew Binns and Michael Tushman
    As our world becomes more global, fast paced and hypercompetitive, competitive advantage may increasingly depend on success in managing paradoxical strategies - strategies associated with contradictory, yet integrated tensions. We identify several types of complex... View Details
    Keywords: Business Model; Management; Strategy
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    Smith, Wendy K., Andrew Binns, and Michael Tushman. "Complex Business Models: Managing Strategic Paradoxes Simultaneously." Special Issue on Business Models. Long Range Planning 43, no. 2 (April 2010): 448–461.
    • April 2009
    • Case

    Performance Management at Intermountain Healthcare

    By: Richard M.J. Bohmer and Alexander Romney
    Intermountain Healthcare is a 21-hospital integrated delivery system serving Utah and southern Idaho that is nationally recognized for its highly structured approach to managing the quality of clinical care. This case describes Intermountain's system for improving... View Details
    Keywords: Financial Strategy; Health Care and Treatment; Standards; Service Delivery; Outcome or Result; Motivation and Incentives; Health Industry; Idaho; Utah
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    Bohmer, Richard M.J., and Alexander Romney. "Performance Management at Intermountain Healthcare." Harvard Business School Case 609-103, April 2009.
    • June 2007
    • Article

    Which Levers Boost ROI?

    By: Margeaux Cvar and John A. Quelch
    The article refers to ROI, or return on investment, and focuses on a rational strategy for financial markets that uses outside industry comparisons. The first step is to identify parallel businesses that have similar characteristics such as growth, capital, and market... View Details
    Keywords: Mathematical Methods; Financial Markets; Investment Return
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    Cvar, Margeaux, and John A. Quelch. "Which Levers Boost ROI?" Harvard Business Review 85, no. 6 (June 2007): 21–24.
    • January 2004
    • Case

    America Latina Logistica

    Describes the turnaround of America Latina Logistica, a $200 million revenue, formerly state-owned, railway in Brazil that has been restored to profitability by its CEO, a recent MBA graduate. After successfully transforming the company's operations, finances, and... View Details
    Keywords: Rail Transportation; Mergers and Acquisitions; Business Strategy; Rail Industry; Brazil
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    Sull, Donald N., Fernando Martins, and Andre Delben Silva. "America Latina Logistica." Harvard Business School Case 804-139, January 2004.
    • August 1990
    • Case

    Giovanni Buton: International Marketing Strategy

    Describes the situation confronting Giovanni Buton, an Italian distiller and beverage distributor, in 1989. The market for distilled spirits was declining and the spirits industry was consolidating via mergers and acquisitions on a worldwide basis. "Global brands" such... View Details
    Keywords: Marketing Strategy; Globalized Markets and Industries; Manufacturing Industry; Food and Beverage Industry; Italy; European Union
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    Buzzell, Robert D. "Giovanni Buton: International Marketing Strategy." Harvard Business School Case 591-023, August 1990.
    • 09 Mar 2018
    • News

    The Supply Chain Economy and the Future of Good Jobs in America

    • 31 Mar 2016
    • News

    Products to Platforms: Making the Leap

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