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  • All HBS Web  (5,323)
    • People  (12)
    • News  (1,115)
    • Research  (3,100)
    • Events  (38)
    • Multimedia  (31)
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  • March 2023
  • Case

Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (A)

By: Linda A. Hill and Emily Tedards
In 2018, Ana Owczarzak was appointed to lead Google Ads' new innovation and accelerator team - the Sales Acceleration and Innovation Labs (SAIL). The purpose of SAIL was to offer testing and incubation services for individuals within Google Ads who were developing new... View Details
Keywords: Innovation Leadership; Innovation Strategy; Organizational Design; Technology Industry; Advertising Industry; Information Technology Industry; United States
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Hill, Linda A., and Emily Tedards. "Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (A)." Harvard Business School Case 423-076, March 2023.
  • 19 Nov 2015
  • Blog Post

Why We Recruit: Education Pioneers

organizations and the HBS resume database, and reach out to them virtually. Given the mission-driven work we do, it’s important to EP that we learn more about each interested student’s passion for transforming education in addition to their resume -- so we create as... View Details
Keywords: Nonprofit / Government
  • Program

Driving Digital Strategy

for formulating and driving digital strategy Given the collaborative nature of this digital business strategy course, individuals and teams are encouraged to apply. Attendance by multiple company representatives will foster teamwork and... View Details
  • 2008
  • Simulation

Pricing Simulation: Universal Car Rental

By: John T. Gourville
This web-based simulation presents an engaging context in which students develop their knowledge of pricing by managing a rental car operation (Universal) in Florida and improve regional performance by developing a pricing strategy. The simulation involves three... View Details
Keywords: Competition; Consumer Behavior; Price; Profit; Renting or Rental; Auto Industry; Service Industry; Miami; Orlando; Tampa
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Gourville, John T. "Pricing Simulation: Universal Car Rental." Simulation and Teaching Note. Harvard Business School Publishing, 2008. Electronic.
  • September 2021 (Revised November 2021)
  • Case

Kwame Owusu-Kesse at the Harlem Children's Zone

By: Jon M. Jachimowicz
Do you—as leader, an individual within an organization, or running your own business—know when to say yes and when to say no? How do you make decisions about your own career and life? How do you counsel others who ask you for career and life insights?... View Details
Keywords: COVID-19 Pandemic; Leadership; Corporate Social Responsibility and Impact; Decisions; Nonprofit Organizations; Personal Development and Career; Growth and Development Strategy; Race; Social Issues; New York (city, NY)
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Jachimowicz, Jon M. "Kwame Owusu-Kesse at the Harlem Children's Zone." Harvard Business School Case 422-020, September 2021. (Revised November 2021.)
  • December 2005
  • Article

Up to Code: Does Your Company's Conduct Meet World-Class Standards?

By: Lynn Paine, Rohit Deshpandé, Joshua D. Margolis and Kim Eric Bettcher
Codes of conduct have long been a feature of corporate life. Today, they are arguably a legal necessity—at least for public companies with a presence in the United States. But the issue goes beyond U.S. legal and regulatory requirements. Sparked by corruption and... View Details
Keywords: Business Ethics; Standards Of Conduct; Globalized Firms and Management; Cross-Cultural and Cross-Border Issues; Values and Beliefs; Corporate Accountability; Corporate Governance
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Paine, Lynn, Rohit Deshpandé, Joshua D. Margolis, and Kim Eric Bettcher. "Up to Code: Does Your Company's Conduct Meet World-Class Standards?" Harvard Business Review 83, no. 12 (December 2005): 122–133.
  • Research Summary

Portfolio Betas Do Not Make for Better Asset Pricing Tests

Many papers claim that because using portfolios instead of individual stocks as test assets minimizes idiosyncratic volatility, their use also yields more precise estimates of risk premia.  I show that while portfolio formation does lead to more efficient beta... View Details
  • November 1992 (Revised April 1995)
  • Case

Advertising Council Earth Share Campaign: Strategy, Execution, and Final Campaign

By: V. Kasturi Rangan and Jayne D. Kramer
In the several years preceding 1992, there had been a dramatic rise in the public's concern for environmental issues. Yet the Roper Organization reported that fewer than one in ten Americans made personal efforts to help solve environmental problems on a regular basis.... View Details
Keywords: Advertising Campaigns; Social Marketing; Corporate Social Responsibility and Impact; Research; Environmental Sustainability; Welfare
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Rangan, V. Kasturi, and Jayne D. Kramer. "Advertising Council Earth Share Campaign: Strategy, Execution, and Final Campaign." Harvard Business School Case 593-062, November 1992. (Revised April 1995.)
  • January 1989 (Revised February 1993)
  • Case

Warner Cable (A)

The new general manager of Warner Cable's Medford, Massachusetts complex faces a number of turnaround challenges in 1985, including service deficiencies, customer complaints, high turnover, and low employee morale. By 1988 he has turned the situation around, but some... View Details
Keywords: Organizational Change and Adaptation; Management Style; Human Resources; Telecommunications Industry; Massachusetts
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Sonnenfeld, Jeffrey A. "Warner Cable (A)." Harvard Business School Case 489-092, January 1989. (Revised February 1993.)
  • 16 Feb 2024
  • Research & Ideas

Is Your Workplace Biased Against Introverts?

passion? In part, he says it’s because both individuals and organizations see it as a desirable trait—and evidence suggests it can lead to good things. At the same time, he notes that the correlation between passion and good outcomes is... View Details
Keywords: by Ben Rand
  • 09 Aug 2024
  • Blog Post

Addressing Inequities in Education: Social Enterprise Summer Fellow Amal Tariq (MBA 2025)

in public education across the United States, but also because of the community element of the Education Pioneers fellowship. The fellowship has connected me with a supportive and diverse group of individuals and mentors both in DC and... View Details
  • Program

Agribusiness Seminar

Seminar is generally not appropriate for individuals from consultancies and other professional services firms. Learning and Living at HBS When you participate in an Executive Education program on the HBS campus, you enter an immersive... View Details
Keywords: Agriculture; Agriculture
  • 04 Mar 2024
  • What Do You Think?

Do People Want to Work Anymore?

people with fantastic attitude and potential be passed over based on skills alone.” Why is this? Is it because too many of us don’t know how to hire for attitude? Parameswaran Chandrasekr reminded us that “by prioritizing attitude during the hiring process, you can... View Details
Keywords: by James Heskett
  • Program

Families in Business

Individuals and family enterprises that reflect multiple generations and genders, along with executives from the family enterprise. Read More Teams might include: A chief executive officer or top family business leader and his or her... View Details
  • 2025
  • Working Paper

How Do Voters Respond to Cues by Charismatic Leaders? Evidence from Brazil

By: Paula Rettl
While elite-cue effects on public opinion are well-documented, questions remain as to when and why voters use elite cues to inform their opinions and behaviors. This study contributes to answer these questions by testing whether voters react to cues by charismatic... View Details
Keywords: Elites; Public Engagement; Politics; Political Affiliation; Political Campaigns; Political Influence; Political Leadership; Political Economy; Survey Research; COVID-19; COVID-19 Pandemic; COVID; Cognitive Psychology; Cognitive Biases; Political Elections; Voting; Power and Influence; Identity; Behavior; Latin America; Brazil
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Rettl, Paula. "How Do Voters Respond to Cues by Charismatic Leaders? Evidence from Brazil." Harvard Business School Working Paper, No. 24-022, October 2023. (Revised June 2025.)
  • 2021
  • Working Paper

Multi-location Workers in Multinational Firms? Tradeoffs in Contextual Specialization of Employees and Organizational Outcomes

By: Hise O. Gibson, Ryan W. Buell and Prithwiraj Choudhury
We study how “contextual specialization,” the act of focusing workers’ organizational tasks within a particular locational context, and “contextual non-specialization,” the practice of diversifying workers’ organizational tasks among multiple locational contexts,... View Details
Keywords: Talent and Talent Management; Performance; Experience and Expertise; Selection and Staffing; Strength and Weakness; Personal Development and Career
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Gibson, Hise O., Ryan W. Buell, and Prithwiraj Choudhury. "Multi-location Workers in Multinational Firms? Tradeoffs in Contextual Specialization of Employees and Organizational Outcomes." Harvard Business School Working Paper, No. 22-007, August 2021.
  • Research Summary

Overview

I am a field researcher studying the relational nature of work. Organizations are inherently social institutions and provide myriad opportunities for relationship formation. My work begins with the simple insight that all relationships are not equal: interpersonal... View Details
  • Article

Everybody Else Is Doing It: Exploring Social Transmission of Lying Behavior

By: Heather E. Mann, Ximena Garcia-Rada, Daniel Houser and Dan Ariely
Lying is a common occurrence in social interactions, but what predicts whether an individual will tell a lie? While previous studies have focused on personality factors, here we asked whether lying tendencies might be transmitted through social networks. Using an... View Details
Keywords: Behavior; Values and Beliefs; Social and Collaborative Networks
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Mann, Heather E., Ximena Garcia-Rada, Daniel Houser, and Dan Ariely. "Everybody Else Is Doing It: Exploring Social Transmission of Lying Behavior." PLoS ONE 9, no. 10 (October 2014).
  • March–April 2012
  • Article

The Rise and Fall of Small Worlds: Exploring the Dynamics of Social Structure

By: Ranjay Gulati, Maxim Sytch and Adam Tatarynowicz
This paper explores the interplay between social structure and economic action by examining some of the evolutionary dynamics of an emergent network that coalesces into a small-world system. The study highlights the small-world system's evolutionary dynamics at both... View Details
Keywords: Culture; System; Relationships; Globalization; Industry Clusters; Information; Networks; Competitive Strategy; Computer Industry
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Gulati, Ranjay, Maxim Sytch, and Adam Tatarynowicz. "The Rise and Fall of Small Worlds: Exploring the Dynamics of Social Structure." Organization Science 23, no. 2 (March–April 2012): 449–471.
  • 07 Aug 2012
  • First Look

First Look: August 7

edited by Roderick M. Kramer and Todd L. Pittinsky. Oxford University Press, 2012 Abstract An abstract is unavailable at this time. Publisher's Link:... View Details
Keywords: Sean Silverthorne
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