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Show Results For
- All HBS Web
(3,482)
- People (5)
- News (787)
- Research (2,180)
- Events (7)
- Multimedia (39)
- Faculty Publications (1,726)
- 24 Apr 2023
- HBS Case
What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks
Legalization turned cannabis into a multibillion-dollar industry seemingly overnight, but this hot new market has had more—and more unusual—growing pains than most. Many experts predict significant market expansion ahead as more states legalize medical and recreational... View Details
- Web
Climate Impact - Business & Environment
“Piva Capital is an early-stage Venture Capital firm focused on investing in hard-to-decarbonize sectors. We are backing entrepreneurs focused on the future of work, resource efficiency, circular economy, food and alternate proteins,... View Details
- Profile
Rachel H Chung
Southern California is home to the best food in the country, especially Korean food. I inherited being a foodie from my dad, and even after visiting 35+ states, I still think that LA is the mecca for foodies. View Details
Benson P. Shapiro
Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details
- February 2001 (Revised September 2005)
- Case
Howard Schultz and Starbucks Coffee Company
By: Nancy F. Koehn
Investigates the entrepreneur's strategic initiatives to develop a mass market for specialty coffee in the 1980s and 1990s. These initiatives included the development of premium products, rapid expansion of company-owned stores--each with attractive retail environments... View Details
Keywords: Entrepreneurship; Groups and Teams; Brands and Branding; Growth Management; Employee Relationship Management; Consumer Behavior; Organizational Design; Leadership Style; Customer Relationship Management; Competitive Advantage; Vertical Integration; Food and Beverage Industry
Koehn, Nancy F. "Howard Schultz and Starbucks Coffee Company." Harvard Business School Case 801-361, February 2001. (Revised September 2005.)
- 11 Mar 2024
- Blog Post
A Day in the Life: Ben Hsieh
PM: Lunch time! I am a big meal prepper, so I heat up my food while most of my classmates grab a bite from Spangler. Today I’m grabbing lunch with a few friends that I met on a self-organized social impact retreat the summer before school... View Details
- 24 Feb 2016
- Research & Ideas
Why It's Best to Take Tests Early in the Day
The research provides food for thought as policymakers debate the efficacy and fairness of education initiatives like No Child Left Behind, the 2001 United States Act of Congress requiring federally funded public schools to administer... View Details
- 19 Apr 2023
- News
A Kick Start for Latin American Startups
performance data, options that so far have not reached their full potential in Latin American countries. Another startup, Diferente, tackles food waste. According to Forbes, the region's annual loss in food... View Details
Keywords: Maureen Harmon
- 31 Oct 2023
- News
Securing a Resilient Future for Senegal
private sector and employment; distribution of food kits and food stamps to more than a million households; and water and electricity payments for a portion of the population. It also included a financing... View Details
- February 2021 (Revised July 2024)
- Case
White Claw: Defending Market Share as Competition Encroaches
By: Jill Avery
By the end of 2019, two brands accounted for 84% of hard seltzer sales, a segment that had recently taken the U.S. beer market by storm, growing from $3 million in 2015 to over $2.7 billion by the start of the summer of 2020. White Claw was the dominant market leader... View Details
Keywords: Brand Management; Alcoholic Beverages; Beer/brewing Industry; Brand Positioning; Growth; Competitive Positioning; Consumer Products; Beverage Industry; Value Proposition; Marketing; Brands and Branding; Competition; Product Positioning; Competitive Strategy; Consumer Behavior; Food and Beverage Industry; Food and Beverage Industry; United States
Avery, Jill. "White Claw: Defending Market Share as Competition Encroaches." Harvard Business School Case 521-073, February 2021. (Revised July 2024.)
- 15 Mar 2017
- Blog Post
An Average Day at HBS
Italian food in the North End), and sporting events. Try to make a list of what you want to see and do in the city before school and stick to it. Socializing: use the weekend to spend some time with your new friends. Go out for meals,... View Details
- 27 Feb 2019
- Research & Ideas
The Hidden Cost of a Product Recall
Evidence from Medical Device Firms, released in January. Bigger recalls, bigger reactions Using 13 years of US Food and Drug Administration data and a novel set of competitor classification algorithms, the team created a detailed history... View Details
- December 2022 (Revised January 2023)
- Case
Cann: High Hopes for Cannabis Infused Beverages
By: Ayelet Israeli and Anne V. Wilson
Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold “social tonics,” or cannabis-infused beverages. By 2022, the company had several notable celebrity investors and talent partners, had sold over 10 million beverages to consumers, was distributing in six... View Details
Keywords: Stigma; Product Innovation; Product Introduction; Product Differentiation; New Products; New Product Marketing; New Product Management; Brand Management; Branding; Packaging; Positioning; Growth Strategy And Execution; Growth; Cannabis Industry; Purpose; Purpose Brands; LGBTQ; Direct-to-consumer; DTC; Regulations; Channels Of Distribution; Product Development; Product Marketing; Product Positioning; Product; Innovation and Invention; Brands and Branding; Marketing; Marketing Communications; Marketing Channels; Advertising; Advertising Campaigns; Digital Marketing; Market Entry and Exit; Governing Rules, Regulations, and Reforms; Food and Beverage Industry; Food and Beverage Industry; United States; Canada; North America
Israeli, Ayelet, and Anne V. Wilson. "Cann: High Hopes for Cannabis Infused Beverages." Harvard Business School Case 523-074, December 2022. (Revised January 2023.)
- 22 Aug 2019
- Blog Post
Moving to the Lower 48 from Alaska for my MS/MBA
taught me orienteering, wilderness survival, and more. I remember once we even ate carpenter ants we found on a log, just to learn all the different ways a person can subsist in nature. My mom and I liked to spend time together in late summer, preserving View Details
- September 2020
- Case
Drinkworks: Home Bar by Keurig
By: Sunil Gupta, Jonathan Levav and Julia Kelley
In the summer of 2018, Drinkworks CEO Nathaniel Davis needed to make a number of go-to-market decisions ahead of his company’s upcoming product launch. Formed through a joint venture between Keurig Dr. Pepper and Anheuser-Busch InBev, Drinkworks had developed an... View Details
Keywords: Marketing; Marketing Strategy; Product Marketing; Product Launch; Product Positioning; Markets; Bids and Bidding; Demand and Consumers; Consumer Behavior; Market Design; Distribution; Distribution Channels; Product; Product Design; Product Development; Business Model; Customers; Customer Value and Value Chain; Decision Making; Decisions; Goods and Commodities; Innovation and Invention; Technological Innovation; Business or Company Management; Growth and Development Strategy; Research; Research and Development; Strategy; Adoption; Competitive Advantage; Segmentation; Information Technology; Information Infrastructure; Value; Value Creation; Food and Beverage Industry; Food and Beverage Industry; North and Central America; United States
Gupta, Sunil, Jonathan Levav, and Julia Kelley. "Drinkworks: Home Bar by Keurig." Harvard Business School Case 521-010, September 2020.
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
actionable strategies, this guide is tailor-made for the ambitious young professional who is eager not just to navigate but to conquer today’s workplace. Guide to Foods of México: Discover the Delights of Mexican View Details
- Web
Historical Data & Sources - Business History
Data Set in Excel Banana Exports by Country FAO (Food and Agricultural Organization of the United Nations) Food and Agricultural Organization of the United Nations, Yearbook of Food and Agricultural... View Details
- 01 Oct 1997
- News
Brice Cutrer Jones
Ask Brice Jones, founder and president of Sonoma-Cutrer Vineyards, what he does for a living, and he will answer simply, "I'm a farmer." Spend a morning touring his vineyard and winery in Windsor, California, however, and you will discover that growing grapes for the... View Details
Keywords: Judith A. Ross
- 15 Dec 2023
- News
Exploring Business Opportunities in Africa; Alumni Grapple with Plastic Waste Problem
well as Ace Foods, which sells African spices. She is also the founder of African Food Changemakers and an expert on African agriculture and nutrition, entrepreneurship, social innovation and youth development; Runa Alam (MBA 1985), a... View Details
Keywords: Margie Kelley
- December 1993 (Revised August 1998)
- Case
Bitter Competition: The Holland Sweetener Company versus NutraSweet (A)
The NutraSweet Co. has very successfully marketed aspartame, a low-calorie, high-intensity sweetener, around the world. NutraSweet's position was protected by patents until 1987 in Europe, Canada, and Japan, and until the end of 1992 in the United States. The case... View Details
Keywords: Patents; Competitive Strategy; Food and Beverage Industry; Canada; Japan; United States; Europe
Brandenburger, Adam M., and Julia Kou. "Bitter Competition: The Holland Sweetener Company versus NutraSweet (A)." Harvard Business School Case 794-079, December 1993. (Revised August 1998.)