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Publications

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  • December 2009
  • Article

Strategy-proofness versus Efficiency in Matching with Indifferences: Redesigning the NYC High School Match

By: Atila Abdulkadiroglu, Parag A. Pathak and Alvin E. Roth
The design of the New York City (NYC) High School match involved tradeoffs among efficiency, stability, and strategy-proofness that raise new theoretical questions. We analyze a model with indifferences—ties—in school preferences. Simulations with field data and the... View Details
Keywords: Decision Choices and Conditions; Secondary Education; Marketplace Matching; Performance Efficiency; Mathematical Methods; Motivation and Incentives; Strategy; Balance and Stability
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  • 29 May 2014
  • News

Harvard Business School Celebrates 104th Commencement

  • 01 Jan 2003
  • News

  • 25 Nov 2019
  • News

Harvard Nears Selection of Allston Development Partner

  • 19 Apr 2018
  • News

Harvard Business School Names Winners of 21st New Venture Competition at Finale

  • 15 Feb 2012
  • News

Professor Rob Kaplan Teaches in Haiti

    The Rising Cost of Consumer Attention

    Attention is a necessary ingredient for effective advertising. The market for consumer attention (or “eyeballs”) has become so competitive that attention can be regarded as a currency. The rising cost of this ingredient in the marketplace is causing marketers to... View Details

    • Article

    Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness

    By: Tami Kim, Kate Barasz and Leslie K. John
    Given the increasingly specific ways marketers can target ads, many consumers and regulators are demanding ad transparency: disclosure of how consumers’ personal information was used to generate ads. We investigate how and why ad transparency impacts ad effectiveness.... View Details
    Keywords: Digital Marketing; Customization and Personalization; Information; Trust; Performance Effectiveness
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    • 2013
    • Working Paper

    Management: Theory and Practice, and Cases

    By: Richard L. Nolan

    This working paper reports on a major Harvard Business School project designed to enhance MBA and practicing executives in case learning. The work is built on the foundation of HBS field cases employing the monomyth "hero's journey" classic story structure along... View Details

    Keywords: Innovation; CIO; CEO; Hero's Journey; Monomyth; Management; Practice; Cases; Theory; Innovation and Invention
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    • February 2021
    • Article

    How Transparency into Internal and External Responsibility Initiatives Influences Consumer Choice

    By: Ryan W. Buell and Basak Kalkanci
    Amid growing calls for transparency and social and environmental responsibility, companies are employing different strategies to improve consumer perceptions of their brands. Some pursue internal initiatives that reduce their negative social or environmental impacts... View Details
    Keywords: Sustainable Operations; Corporate Social Responsibility; Operational Transparency; Corporate Social Responsibility and Impact; Operations; Environmental Sustainability; Consumer Behavior; Perception
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      Jill J. Avery

      Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details

      Keywords: consumer products; arts; advertising; automobiles; retailing; fashion; hotels ＆ motels; food; beverage

        John F. Batter

        John Batter is a retired Litigation Partner in the Boston Office of Wilmer Cutler Pickering Hale and Dorr LLP where his practice focussed on on the defense of public and private companies and their directors and management against breach of fiduciary duty claims and... View Details

        • December 1992 (Revised November 1994)
        • Case

        Becton Dickinson Division: Marketing Organization

        By: Frank V. Cespedes
        The marketing director for the largest division of a health care products company is reviewing the structure and staffing of the division's marketing organization. The division has authorization to hire an additional marketing manager. Hence, the immediate case... View Details
        Keywords: Business Conglomerates; Health Care and Treatment; Human Resources; Recruitment; Selection and Staffing; Managerial Roles; Product Marketing; Measurement and Metrics; Organizational Structure; Strategy; Consumer Products Industry; Health Industry
        Related
        • 05 Oct 2015
        • News

        8 Habits of People Who Always Have Great Ideas

        • 01 Jan 2005
        • News

        • 13 Mar 2021
        • News

        A three-week trip to New Orleans was a time for vocation and vacation

        • 15 Jun 2018
        • News

        The Importance of Purpose in Technology & Innovation

        • TeachingInterests

        Interpretability and Explainability in Machine Learning

        By: Himabindu Lakkaraju

        As machine learning models are increasingly being employed to aid decision makers in high-stakes settings such as healthcare and criminal justice, it is important to ensure that the decision makers correctly understand and consequent trust the functionality of these... View Details

        • 12 Mar 2024
        • Research & Ideas

        Publish or Perish: What the Research Says About Productivity in Academia

        lab operations at the Digital, Data, Design Institute. An inside look at academia Myers and his coauthors gathered and analyzed responses from roughly 4,300 researchers representing fields across the academic spectrum, including... View Details
        Keywords: by Ben Rand; Education
        • 25 Jan 2024
        • Research & Ideas

        Being a Team Player: Why College Athletes Succeed in Business

        to lead people from different backgrounds are skills that may be better honed on the field and court than in the classroom. “You're spending—and this is true of most varsity athletes—20-plus hours a week in that activity year-round,”... View Details
        Keywords: by Rachel Layne