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Show Results For
- All HBS Web
(1,613)
- People (5)
- News (101)
- Research (1,434)
- Multimedia (6)
- Faculty Publications (1,306)
- May 2005 (Revised September 2005)
- Case
Gallardo's Goes to Mexico
By: Clayton M. Christensen
The theories of market segmentation and brand building in Chapter 3, What Products Will Customers Want to Buy? in The Innovator's Solution by Clayton Christensen and Michael Raynor suggest that when companies segment markets and build brands in ways that match how the... View Details
Keywords: Innovation Strategy; Marketing Strategy; Global Strategy; Brands and Branding; Segmentation; Food and Beverage Industry; United States; Mexico
Christensen, Clayton M. "Gallardo's Goes to Mexico." Harvard Business School Case 605-072, May 2005. (Revised September 2005.)
- November 2004
- Case
Innocent Drinks
By: William A. Sahlman and Dan Heath
The three founders of a London-based, start-up smoothie company must decide between three growth options: expansion of the existing product line into Europe, extension of the brand into other product categories, or continued organic growth within the United Kingdom. View Details
Keywords: Growth Management; Expansion; Business Growth and Maturation; Industry Growth; Corporate Entrepreneurship; Corporate Finance; Brands and Branding; Food and Beverage Industry; United Kingdom; Europe
Sahlman, William A., and Dan Heath. "Innocent Drinks." Harvard Business School Case 805-031, November 2004.
- November 2004
- Case
The Electronic Product Code: Future Impact on the Global Food System
By: Ray A. Goldberg and James Weber
The Electronic Product Code (EPC) is a successor to the Uniform Product Code and will improve the efficiency and traceability of the global food system. This case focuses on how best to implement this new system and respect the privacy of the ultimate consumer, and the... View Details
Keywords: Information; Rights; Ethics; Consumer Behavior; Management Systems; Technology Adoption; Innovation and Invention; Food and Beverage Industry
Goldberg, Ray A., and James Weber. "The Electronic Product Code: Future Impact on the Global Food System." Harvard Business School Case 905-409, November 2004.
- October 2004 (Revised March 2005)
- Case
Bright Dairy & Food Co., Ltd
By: David E. Bell and Hal Hogan
Bright Dairy has been growing rapidly since becoming a public company. The Chinese market for milk products is still wide open. What should it be doing to make sure it captures a significant share of the potential market? View Details
Keywords: Distribution; Marketing Strategy; Growth and Development; Public Ownership; Emerging Markets; Business Strategy; Food and Beverage Industry; China
Bell, David E., and Hal Hogan. "Bright Dairy & Food Co., Ltd." Harvard Business School Case 905-404, October 2004. (Revised March 2005.)
- November 2003 (Revised November 2005)
- Case
Arcor: Global Strategy and Local Turbulence
Argentine confectionery manufacturer, Arcor Group, seeks to implement an international strategy but in 2003, recovering from the Argentine financial crisis, thwarts globalization plans. Already Latin America's leading candy producer and an exporter to over 100... View Details
Keywords: Risk and Uncertainty; Decision Making; Global Strategy; Food and Beverage Industry; Argentina
Ghemawat, Pankaj, Michael G. Rukstad, and Jenny Illes. "Arcor: Global Strategy and Local Turbulence." Harvard Business School Case 704-427, November 2003. (Revised November 2005.)
- August 2003 (Revised January 2004)
- Case
Board of Directors at The Coca-Cola Company, The
By: Jay W. Lorsch, Rakesh Khurana and Sonya Sanchez
Provides a history of the board of directors of the Coca-Cola Co. through 2003. Describes the evolution in the board's membership, practices, and structure and the role it played in the company's governance. Questions are raised about the relationship between the board... View Details
Lorsch, Jay W., Rakesh Khurana, and Sonya Sanchez. "Board of Directors at The Coca-Cola Company, The." Harvard Business School Case 404-039, August 2003. (Revised January 2004.)
- January 2003 (Revised May 2003)
- Case
Heineken NV: Workplace HIV/AIDS Programs in Africa (B)
Second in a three-part series that explores the multifaceted organizational and strategic choices that companies now face as a result of the global AIDS epidemic. Heineken is considering becoming one of the first companies to offer AIDS drugs (antiretroviral therapy)... View Details
Keywords: Health Disorders; Corporate Social Responsibility and Impact; Employees; Food and Beverage Industry; Africa
Barrett, Diana, and Daniella Ballou. "Heineken NV: Workplace HIV/AIDS Programs in Africa (B)." Harvard Business School Case 303-064, January 2003. (Revised May 2003.)
- September 2002
- Case
Pura Vida Coffee
By: James E. Austin and Allen S. Grossman
Tells the story of two HBS graduates who sell gourmet coffee over the Internet to support an outreach ministry in Costa Rica. View Details
Austin, James E., and Allen S. Grossman. "Pura Vida Coffee." Harvard Business School Multimedia/Video Case 303-051, September 2002.
- March 2002
- Case
2002 Global Coffee Summit: Searching for Solutions
By: Ray A. Goldberg and James M Beagle
Global coffee leaders gathered in 2002 to develop alternative market-based approaches that would ensure a sustainable supply of coffee and address the social and ecological issues confronted by a global depression in coffee prices. View Details
- June 1999
- Case
Wegman's Food Markets: Lehigh Valley Grand Opening (Video)
By: David E. Bell
Keywords: Food and Beverage Industry
Bell, David E. "Wegman's Food Markets: Lehigh Valley Grand Opening (Video)." Harvard Business School Multimedia/Video Case 599-501, June 1999.
- February 2001 (Revised April 2001)
- Case
Balance, Inc. (B)
By: Richard G. Hamermesh and Michele Lutz
Supplements the (A) case. View Details
Hamermesh, Richard G., and Michele Lutz. "Balance, Inc. (B)." Harvard Business School Case 801-170, February 2001. (Revised April 2001.)
- November 2000
- Teaching Note
Sendwine.com TN
By: Thomas R. Eisenmann and Abby J. Hansen PHD
Teaching Note for (9-800-211). View Details
Keywords: Food and Beverage Industry
- June 2000 (Revised January 2010)
- Teaching Note
BRL Hardy: Globalizing an Australian Wine Company (TN)
Teaching Note for (9-300-018). View Details
- April 2000 (Revised September 2005)
- Case
Coca-Cola Company (A), The: The Rise and Fall of M. Douglas Ivester
By: Michael D. Watkins, Carin-Isabel Knoop and Cate Reavis
Chronicles M. Douglas Ivester's 26-month term as chairman and CEO of The Coca-Cola Co., and how he navigated the company through a series of what some considered "small crises." View Details
Keywords: Personal Development and Career; Crisis Management; Management Teams; Food and Beverage Industry
Watkins, Michael D., Carin-Isabel Knoop, and Cate Reavis. "Coca-Cola Company (A), The: The Rise and Fall of M. Douglas Ivester." Harvard Business School Case 800-355, April 2000. (Revised September 2005.)
- December 1999
- Case
Lees Supermarkets: Customer Loyalty Programs
By: David E. Bell, Rajiv Lal and Ann Leamon
Bell, David E., Rajiv Lal, and Ann Leamon. "Lees Supermarkets: Customer Loyalty Programs." Harvard Business School Case 500-038, December 1999.
- August 1999 (Revised July 2009)
- Case
Tricon Restaurants International: Globalization Re-examined
By: Pankaj Ghemawat and Tarun Khanna
Describes a leading fast food operator/franchiser trying to consolidate and standardize its operations worldwide and focus its efforts on a few key markets. Lends itself to a discussion of how global the fast food industry is, whether Tricon's new international... View Details
Keywords: Business Ventures; Global Strategy; Markets; Operations; Competition; Consolidation; Food and Beverage Industry
Ghemawat, Pankaj, and Tarun Khanna. "Tricon Restaurants International: Globalization Re-examined." Harvard Business School Case 700-030, August 1999. (Revised July 2009.)
- March 1999 (Revised April 2004)
- Case
TelePizza
Describes TelePizza, is Spain's leading chain of pizza restaurants and delivery services. TelePizza has experienced rapid growth to 500 stores since its creation in 1987. The company went public on the Spanish stock market in late 1996. Franchising has played an... View Details
Kuemmerle, Walter, Juan Roure, and Chad S Ellis. "TelePizza." Harvard Business School Case 899-080, March 1999. (Revised April 2004.)
- May 1995 (Revised September 1997)
- Case
Internationalizing the Cola Wars (A): The Battle for China and Asian Markets
By: David B. Yoffie
Analyzes the strategies pursued by Coke and Pepsi in the emerging Asian soft drink market. Analyzes the tactical battle of the cola giants in China specifically. View Details
Keywords: Trade; Emerging Markets; Corporate Strategy; Competition; Globalized Firms and Management; Food and Beverage Industry; China; Asia
Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets." Harvard Business School Case 795-186, May 1995. (Revised September 1997.)
- March 1995 (Revised January 1996)
- Teaching Note
PepsiCo's Restaurants TN
By: David J. Collis
Teaching Note for (9-794-078). View Details
Keywords: Food and Beverage Industry
- June 1995 (Revised July 2006)
- Supplement
Barilla SpA (B)
Supplements the (A) case. View Details
Keywords: Production; Distribution; Sales; Demand and Consumers; Programs; Food and Beverage Industry; Italy
Hammond, Janice H. "Barilla SpA (B)." Harvard Business School Supplement 695-064, June 1995. (Revised July 2006.)