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      • Faculty Publications  (1,180)

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      • March 1989 (Revised January 1992)
      • Teaching Note

      Philip Morris Companies and Kraft, Inc., Teaching Note

      By: Richard S. Ruback
      Teaching Note for (9-289-045). View Details
      Keywords: Food and Beverage Industry; Food and Beverage Industry
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      Ruback, Richard S. "Philip Morris Companies and Kraft, Inc., Teaching Note." Harvard Business School Teaching Note 289-046, March 1989. (Revised January 1992.)
      • February 1989 (Revised October 1994)
      • Case

      Asahi Breweries Ltd.

      By: Malcolm S. Salter
      Focuses on competitive repositioning, organizational renewal, and personal leadership. Describes how Asahi Breweries was faced with a major capacity expansion decision after succeeding in increasing market share dramatically in the traditionally stable Japanese beer... View Details
      Keywords: Competitive Strategy; Expansion; Leadership; Organizational Structure; Product Launch; Management Teams; Business or Company Management; Marketing Strategy; Supply Chain Management; Mission and Purpose; Food and Beverage Industry; Japan
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      Salter, Malcolm S. "Asahi Breweries Ltd." Harvard Business School Case 389-114, February 1989. (Revised October 1994.)
      • November 1988 (Revised February 1989)
      • Case

      Dry Creek Vineyard

      By: Ray A. Goldberg
      Keywords: Food and Beverage Industry; Food and Beverage Industry
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      Goldberg, Ray A. "Dry Creek Vineyard." Harvard Business School Case 589-072, November 1988. (Revised February 1989.)
      • October 1988
      • Case

      Harris Seafoods Leveraged Buyout

      By: William A. Sahlman
      Describes set of issues confronting Alison Lassiter, who is trying to help Charlie Harris arrange a leveraged buyout of the shrimp company he runs, a division of a publicly traded company, Katy Industries. Lassiter has prepared a memorandum discussing and analyzing the... View Details
      Keywords: Leveraged Buyouts; Venture Capital; Financing and Loans; Equity; Cost vs Benefits; Negotiation Tactics; Negotiation Preparation; Financial Management; Strategy; Management Analysis, Tools, and Techniques; Planning; Food and Beverage Industry; Food and Beverage Industry
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      Sahlman, William A. "Harris Seafoods Leveraged Buyout." Harvard Business School Case 289-019, October 1988.
      • October 1988
      • Case

      Beef Industry Council: ""Beef--Real Food for Real People"" Campaign

      By: Stephen A. Greyser
      Keywords: Advertising Campaigns; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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      Greyser, Stephen A. Beef Industry Council: ""Beef--Real Food for Real People"" Campaign. Harvard Business School Case 589-059, October 1988.
      • October 1988
      • Case

      National Pork Producers Council: ""Pork--The Other White Meat"" Campaign

      By: Stephen A. Greyser
      Keywords: Advertising Campaigns; Food; Food and Beverage Industry
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      Greyser, Stephen A. National Pork Producers Council: ""Pork--The Other White Meat"" Campaign. Harvard Business School Case 589-055, October 1988.
      • October 1988
      • Case

      Edward Litton and Philippine Fresh Mango Exports to Japan

      By: Ray A. Goldberg
      Keywords: Trade; Food; Food and Beverage Industry; Japan; Philippines
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      Goldberg, Ray A. "Edward Litton and Philippine Fresh Mango Exports to Japan." Harvard Business School Case 589-054, October 1988.
      • October 1988 (Revised November 1988)
      • Case

      NutraSweet Co.: Technology to Tailor-Make Foods

      By: Ray A. Goldberg
      Keywords: Food; Information Technology; Competitive Strategy; Food and Beverage Industry
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      Goldberg, Ray A. "NutraSweet Co.: Technology to Tailor-Make Foods." Harvard Business School Case 589-050, October 1988. (Revised November 1988.)
      • September 1988 (Revised September 1993)
      • Case

      Mrs. Fields Cookies

      By: James I. Cash Jr.
      Mrs. Fields Cookies is a small company selling freshly baked goods through privately owned specialty stores (each store sells only Mrs. Fields products). The company has about 8,000 employees worldwide and less than 150 information systems people for a unique leverage... View Details
      Keywords: Acquisition; Information Management; Organizational Structure; Customer Relationship Management; Business Growth and Maturation; Networks; Internet and the Web; Food and Beverage Industry; Food and Beverage Industry
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      Cash, James I., Jr. "Mrs. Fields Cookies." Harvard Business School Case 189-056, September 1988. (Revised September 1993.)
      • September 1988 (Revised November 1988)
      • Case

      American Rice: A Farmers Cooperative Goes Public

      By: Ray A. Goldberg
      Keywords: Cooperative Ownership; Restructuring; Competitive Strategy; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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      Goldberg, Ray A. "American Rice: A Farmers Cooperative Goes Public." Harvard Business School Case 589-044, September 1988. (Revised November 1988.)
      • July 1988
      • Teaching Note

      Kentucky Fried Chicken (Japan) Ltd., Teaching Note

      By: Christopher A. Bartlett
      Teaching Note for (9-387-043). View Details
      Keywords: Food and Beverage Industry; Japan
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      Bartlett, Christopher A. "Kentucky Fried Chicken (Japan) Ltd., Teaching Note." Harvard Business School Teaching Note 389-006, July 1988.
      • July 1988
      • Teaching Note

      Cape Cod Potato Chips, Inc., Teaching Note

      By: Ray A. Goldberg
      Keywords: Food and Beverage Industry
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      Goldberg, Ray A. "Cape Cod Potato Chips, Inc., Teaching Note." Harvard Business School Teaching Note 589-002, July 1988.
      • April 1988 (Revised January 1992)
      • Case

      General Mills, Inc.: Corporate Strategy

      By: Michael E. Porter
      Keywords: Corporate Strategy; Food and Beverage Industry
      Citation
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      Porter, Michael E. "General Mills, Inc.: Corporate Strategy." Harvard Business School Case 388-123, April 1988. (Revised January 1992.)
      • April 1988 (Revised September 1992)
      • Case

      Frito-Lay, Inc.: The Backhaul Decision

      By: Janice H. Hammond
      Prior to the Motor Carrier Act of 1980, companies with private trucking fleets were generally prohibited from selling transportation services to other companies. The deregulation of the trucking industry in 1980 allowed private carriers to offer for-hire transportation... View Details
      Keywords: Cost Management; Revenue; Governing Rules, Regulations, and Reforms; Marketing Strategy; Distribution; Service Operations; Sales; Salesforce Management; Transportation; Food and Beverage Industry
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      Hammond, Janice H. "Frito-Lay, Inc.: The Backhaul Decision." Harvard Business School Case 688-104, April 1988. (Revised September 1992.)
      • February 1988 (Revised May 1989)
      • Case

      Citicorp Diners Club

      By: W. Earl Sasser and Lucy N. Lytle
      Keywords: Food and Beverage Industry
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      Sasser, W. Earl, and Lucy N. Lytle. "Citicorp Diners Club." Harvard Business School Case 688-078, February 1988. (Revised May 1989.)
      • November 1987
      • Background Note

      Note on Advertising Effectiveness in the Beer Industry

      By: Malcolm S. Salter
      Keywords: Advertising Campaigns; Performance Effectiveness; Food and Beverage Industry
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      Salter, Malcolm S. "Note on Advertising Effectiveness in the Beer Industry." Harvard Business School Background Note 382-096, November 1987.
      • November 1987 (Revised February 1988)
      • Case

      Loblaw Companies Ltd.--1987

      By: Ray A. Goldberg
      Keywords: Food and Beverage Industry; Canada
      Citation
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      Goldberg, Ray A. "Loblaw Companies Ltd.--1987." Harvard Business School Case 588-039, November 1987. (Revised February 1988.)
      • 1987
      • Book

      Trade Promotion and Food Distribution Costs

      By: R. Buzzell, J. Quelch and W. Salmon
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      Buzzell, R., J. Quelch, and W. Salmon. Trade Promotion and Food Distribution Costs. Washington, D.C.: Food Marketing Institute, 1987.
      • July 1987
      • Case

      Frito-Lay, Inc.: The New Data Center

      By: James I. Cash Jr.
      Keywords: Information Technology; Food and Beverage Industry
      Citation
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      Cash, James I., Jr. "Frito-Lay, Inc.: The New Data Center." Harvard Business School Case 188-018, July 1987.
      • June 1987
      • Supplement

      Au Bon Pain: Interviews with Ron Shaich and Len Schlesinger, Video

      By: W. Earl Sasser, Christopher Hart and Lucy N. Lytle
      To be used with Au Bon Pain: The French Bakery Cafe, the Partner/Manager Program. View Details
      Keywords: Employee Relationship Management; Human Resources; Management Systems; Selection and Staffing; Programs; Partners and Partnerships; Food and Beverage Industry
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      Sasser, W. Earl, Christopher Hart, and Lucy N. Lytle. "Au Bon Pain: Interviews with Ron Shaich and Len Schlesinger, Video." Harvard Business School Video Supplement 887-548, June 1987.
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