communication strategy - Publications - Faculty & Research

21 Feb 2012
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First Look: Feb. 21

'soft' with respect to its innovation strategy in order to discourage entry. Even if its innovation strategy is not observable, we show that an incumbent that assesses the commercial potential for a radical... View Details

Keywords: Sean Silverthorne

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Life at Harvard - Doctoral

Community Anil Doshi Technology & Operations Management Filippo Mezzanotti Business Economics Sarah Wolfolds Strategy Anastassia Fedyk Business Economics Alexandra C. Feldberg Organizational Behavior Rohan... View Details

March 2024
Case

Negotiating the Gift of Life (A)

By: Alex Chan

Describes a negotiation where lives are truly at stake, where key lessons on persuasion and the role that identity might play in a negotiation are on display through an effort by a frontline negotiator from OneLegacy, the US's largest organ procurement organization. As... View Details

Keywords: Economics; Negotiation; Communication; Diversity; Nonprofit Organizations; Emotions; Health Industry

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01 Apr 2014
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First Look: April 1

market, we induce a theoretical framework to explain how firms win the race to find a viable business model. As the new market emerged, high-performing firms enacted three strategies in sequence that helped them achieve their objective... View Details

Keywords: Sean Silverthorne

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Cold Calling - Christensen Center for Teaching & Learning

calling has three key objectives: Establish and reinforce high expectations for student preparation Provide a developmental opportunity for the opening student with respect to content mastery, critical thinking, and communication skills... View Details

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HBR Classics - Alumni

Executive Needs to Know About Global Warming Regulatory Environment Integrating Environmental and International Strategies in a World of Regulatory Turbulence Managing Regulatory and Societal Processes Profiting from Environmental... View Details

19 Apr 2011
First Look

First Look: April 19

the answers in ways that are right for you. By asking these questions, you can craft new strategies for staying on top of your game. Publisher's Link:... View Details

Keywords: Sean Silverthorne

29 Sep 2014
Research & Ideas

Why Do Outlet Stores Exist?

match different preferences is an improvement over a more limited selling strategy," he says, which allows consumers to buy cheaper, if less-trendy items at a lower cost just by driving a few hours. Ngwe has also used the same data to look at other pricing View Details

Keywords: by Michael Blanding; Apparel & Accessories; Fashion; Retail

29 Apr 2008
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First Look: April 29, 2008

through each phase of this process. The (A) case begins with background on the firm and asks the students to come up with a strategy to improve the way in which Sales and Marketing work together. In the (B) case, we see their View Details

Keywords: Martha Lagace

23 Jun 2009
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First Look: June 23

Interconnected: A Manifesto for Smarter Cities Authors:Rosabeth Moss Kanter and Stanley S. Litow Abstract The need for a fresh approach to U.S. communities is more urgent than ever because of the biggest global economic crisis since the... View Details

Keywords: Martha Lagace

December 2008 (Revised October 2012)
Case

Special Economic Zones in India: Public Purpose and Private Property (A)

By: Laura Alfaro and Lakshmi Iyer

In 2005, the government of India enacted the Special Economic Zones (SEZ) Act in order to attract investment, generate export revenues, and create manufacturing jobs. However, several planned projects faced difficulties in acquiring land for setting up the SEZ. In... View Details

Keywords: Acquisition; Development Economics; Economic Growth; Policy; Government Legislation; Property; Business and Community Relations; Business and Government Relations; India

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16 Apr 2001
Research & Ideas

Breaking the Code of Change

examining the strategies for change employed. Instead of this halfhearted approach, managers are better off picking a pure model: a clear Theory E approach with its benefits and costs or a pure Theory O approach with its benefits and... View Details

Keywords: by Michael Beer & Nitin Nohria

September 2023 (Revised September 2023)
Supplement

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman

Slides to support the teaching of the On case, 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the... View Details

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November 2022
Teaching Note

Proximie: Using XR Technology to Create Borderless Operating Rooms

By: Ariel D. Stern, Alpana Thapar and Menna Hassan

Founded by Nadine Hachach-Haram in 2016, Proximie was a digital medicine platform that used mixed reality and a host of digital audio and visual tools to enable clinicians, proctors, and medical device company personnel to be virtually present in operating rooms (ORs),... View Details

Keywords: Technological Innovation; Business Growth and Maturation; Growth and Development Strategy; Corporate Social Responsibility and Impact; Decision Making; Health Industry; Medical Devices and Supplies Industry

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05 Jul 2023
News

GCC Alumni Celebrate Grand Opening of New Club Center

Sinemale, Director of Corporate Relations, Middle East and Africa at HBS; Sarah Shaw, Lead of Athar Program, HBS Club of GCC; and moderator Keshia Pieters, Senior Policy and Strategy Manager, HBS Club of GCC. As a hub for the 1,400 HBS... View Details

Keywords: Margie Kelley

16 Jan 2007
First Look

First Look: January 16, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=807062 Eli Lilly: Developing Cymbalta Harvard Business School Case 507-044 Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=507044 Haier's U.S. Refrigerator View Details

Keywords: Martha Lagace

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Business Fundamentals Course - CORe | HBS Online

inform business decisions Implement analytical techniques in Excel Develop effective pricing strategies Identify sources of competitive advantage through differentiation Evaluate the financial health of a business using financial... View Details

18 Aug 2022
Op-Ed

Your Best Employees Are Burning Out: A Framework for Retaining Talent

benefit from leveraging what I call the TRIAL framework: Trust: Leaders must recognize that trust is hard to gain and easy to lose. So, they must communicate realistic expectations and frequently ensure that their business goals align... View Details

Keywords: by Hise Gibson and MaShon Wilson

02 Apr 2009
Working Paper Summaries

The Flattening Firm and Product Market Competition: The Effect of Trade Liberalization

Keywords: by Maria Guadalupe & Julie M. Wulf

February 2024
Case

Does “Matter” Matter? Amazon and Open Standards in the Smart Home Industry

By: Frank Nagle

In early 2023, the smart home industry stood at a pivotal juncture. The recent launch of “Matter” version 1.0, an ambitious interoperability standard developed by the Connectivity Standards Alliance (CSA), promised to unify a fragmented market plagued by incompatible... View Details

Keywords: Digital Platforms; Resource Allocation; Standards; Business Strategy

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