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2008
Working Paper

The Contingent Nature of Public Policy and Growth Strategies in the Early Twentieth-Century U.S. Banking Industry

By: Christopher Marquis and Zhi Huang

While effects of public policy are one of the foundations of organizational theory, less explored is how these effects may depend on other external environmental factors. We focus on how policy is a necessary, but not sufficient, condition to understand the growth... View Details

Keywords: Banks and Banking; Business History; Growth and Development Strategy; Business and Government Relations; Banking Industry; United States

June 2023 (Revised September 2023)
Simulation

Managing the Customer Journey Marketing Simulation: Adobe's Data-Driven Operating Model (DDOM)

By: Sunil Gupta, Rajiv Lal and Celine Chammas

Adobe started monitoring Annual Recurring Revenue (ARR), one of its primary metrics, when it shifted from selling its software in a box to selling the software as a subscription-based cloud service. They wanted to know when, where, and how much to invest in marketing.... View Details

Keywords: Customer Acquisition; Customer Journey; Marketing Strategy; Marketing; Customer Focus and Relationships; Budgets and Budgeting

July 2014 (Revised February 2015)
Teaching Note

Johnson & Johnson: The Promotion of Wellness

By: John A. Quelch

The chief medical officer of Johnson & Johnson (J & J) is reflecting on forty years of sustained efforts by the company to improve employee wellness. The case reviews J & J's multiple wellness initiatives and efforts to measure their effectiveness. It also invites... View Details

Keywords: Empoylee Wellness Programs; Human Resource Management; Corporate Management Strategy; Employee Engagement; Human Resources; Management; Organizations; Performance; Personal Development and Career; Programs; Strategy; Health Industry; Manufacturing Industry; Medical Devices and Supplies Industry; Pharmaceutical Industry; North and Central America; Europe; Asia

15 Feb 2008
Working Paper Summaries

Embracing Commitment and Performance: CEOs and Practices Used to Manage Paradox

Keywords: by Tobias Fredberg, Michael Beer, Russell Eisenstat, Nathaniel Foote & Flemming Norrgren

2009
Chapter

Self-regulatory Institutions for Solving Environmental Problems: Perspectives and Contributions from the Management Literature

By: Andrew A. King and Michael W. Toffel

Scholars of management have long considered how institutions can help resolve market imperfections and thereby improve human welfare. Most previous research has emphasized the use of for-profit firms. Such institutions cannot effectively address many environmental... View Details

Keywords: For-Profit Firms; Investment; Governing Rules, Regulations, and Reforms; Corporate Social Responsibility and Impact; Environmental Sustainability; Competitive Advantage

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2011
Teaching Note

Founder's Group Diversification (TN)

By: F. Warren McFarlan, Donghong Li and Chuanjiang Mao

Founder Group's Chairman of the Board, Wei Xin, made adjustments to the company portfolio in 2010. Established in the mid-1980s, Founder is the industry leader for Chinese laser typesetting systems and was once the second largest PC manufacturer in China. It is also... View Details

Keywords: Strategy Management; China; Computers ＆ Electronics; China

2012
Case

Qingdao TGOOD Electric Corporation

By: F. Warren McFarlan, Zheng Xiaoming, Chen Hao and Hong Zhang

Founded in 2004, TGOOD is now the largest specialized developer and producer of cubicle-type transformation and distribution equipment in China, with the main products of outdoor cubicle-type power equipment supplemented by indoor switchgear cabinets, offered mainly to... View Details

Keywords: Entrepreneurship; Human Resource Management; Strategy; China; China

January–February 2018
Article

The Leader's Guide to Corporate Culture: How to Manage the Eight Critical Elements of Organizational Life

By: Boris Groysberg, Jeremiah Lee, Jesse Price and J. Yo-Jud Cheng

Executives are often confounded by culture, because much of it is anchored in unspoken behaviors, mindsets, and social patterns. But when properly managed, culture can help them achieve change and build organizations that will thrive in even the most trying times. In... View Details

Keywords: Organizational Culture; Performance Effectiveness; Strategy; Organizational Change and Adaptation

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January 2014 (Revised May 2015)
Case

Open English

By: Jeffrey J. Bussgang and Lisa Mazzanti

Open English, a Miami-based startup offering online English language learning services, had more than 30,000 active students across Latin America in 2012. The company had just closed a $43 million financing round in order to rapidly scale its service to the next level.... View Details

Keywords: Technology Strategy; Product Management; Startup; Online Learning; Digital Platforms; Entrepreneurship; Business Startups; Technology Industry; Miami; Venezuela

August 2017
Supplement

Quiet Logistics: CEO Bruce Welty Discusses New Robotics Company

By: Robert L. Simons and Jennifer Packard

This is a video supplement to Quiet Logistics A (HBS No. 115-001) and Quiet Logistics B (HBS No. 115-003). View Details

Keywords: Strategy And Execution; Management Control Systems; Risk and Uncertainty

Fast Answer

Managing Service Operations: Research resources for new service design

reports. Service Models / Business Strategy ABI/ProQuest
Articles from major newspapers, academic management and general industry/business journals. Covers all business and View Details

March 2020
Teaching Note

Reawakening the Magic: Bob Iger and the Walt Disney Company

By: David J. Collis

Teaching Note for HBS No. 717-483. View Details

Keywords: Acquisition Strategy; Technology Strategy; Franchise Management; CEO Role; Corporate Advantage; Corporate Strategy; Acquisition; Global Strategy; Information Technology; Strategy; Vertical Integration; Media and Broadcasting Industry; Consumer Products Industry

2013
Working Paper

How Do Risk Managers Become Influential? A Field Study in Two Financial Institutions

By: Matthew Hall, Anette Mikes and Yuval Millo

This paper, based on a five-year longitudinal study at two UK-based banks, documents and analyzes the practices used by risk managers as they aim to gather and establish influence in their organizations. Specifically, we examine how influence-seeking risk managers (1)... View Details

Keywords: Experience and Expertise; Decision Making; Risk Management; Strategic Planning; Power and Influence; Business Strategy; Banking Industry

1994
Article

Big Business, Management and Competitiveness in Twentieth Century Britain

Keywords: Management; Business Ventures; Competition; Business History; Great Britain

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07 Apr 2022
Blog Post

Product Management at HBS: Roll Up Your Sleeves and Learn by Doing

learning transferred to product management. At the beginning of the PM 101 class, we defined the role itself, and although the responsibilities of a PM can be at times amorphous, we concluded that product management focuses on a... View Details

November 2009 (Revised March 2010)
Case

Managing Drugs on the Forefront of Personalized Medicine: The Erbitux and Vectibix Story

By: Richard G. Hamermesh, Raju Kucherlapati and Rachel Gordon

In May 2007, Amgen Inc. (Amgen) received disappointing news from the European Medicines Agency (EMEA) that its drug Vectibix, developed to fight metastatic colorectal cancer, had been rejected. This was especially surprising news given that a similar rival drug had... View Details

Keywords: Entrepreneurship; Governing Rules, Regulations, and Reforms; Health Testing and Trials; Marketing Strategy; Product Positioning; Genetics; Biotechnology Industry; Europe; United States

June 2001 (Revised January 2002)
Background Note

Structuring and Managing BizDev on the Net: A Note

Discusses business development as it is practiced in many Internet companies. The focus is on companies in Silicon Valley. View Details

Keywords: Internet and the Web; Growth and Development Strategy; California

Web

Brand Name Management - The Art of American Advertising

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA Summer Venture in View Details

January 2007 (Revised December 2007)
Case

Digital China Holdings Limited: Managing the Transition from a Product-oriented to a Service-oriented Company

By: F. Warren McFarlan, Guoqing Chen, Kai Reimers and Xunhua Guo

Digital China is the largest Chinese independent systems integrator (IBM and HP are larger). Describes their history and their current strategy and invites the student to advise them as to how they should continue to grow in the future. This is the closest China... View Details

Keywords: History; Information Technology; Service Operations; Growth and Development Strategy; Technology Industry; China

July 2019 (Revised November 2022)
Case

Backstage at Boston Ballet

By: David G. Fubini, Ryan Raffaelli, Begum Agca Okutgen and Julia Kelley

This case asks students to consider how to prioritize goals when placed in a new leadership role. In August 2014, Meredith “Max” Hodges became the youngest Executive Director (ED) in the Boston Ballet’s 51-year history. In her first year, she was able to claim several... View Details

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