Publications

June 2025 (Revised July 2025)
Case

Full-funnel Advertising on TikTok

By: Jeremy Yang, Ayelet Israeli and Alexis Lefort

In 2025 TikTok is working to grow its brand and performance advertising business, along with a new integrated full-funnel solution. As an emerging media platform with unique ad formats and user behavior in a privacy-first environment, TikTok faces both significant... View Details

October 1990
Case

Manufacturers Hanover Corp.: Customer Profitability Report

By: Robert S. Kaplan

Banking company noting declining profitability from its traditional lending activities has started to measure the total profitability of its lending relationships. A loan pricing model estimates the profit and return-on-equity from commercial loans. Additional work was... View Details

Keywords: Investment Return; Revenue; Commercial Banking; Banks and Banking; Customer Value and Value Chain; Banking Industry

At the beginning of the pandemic, I View Details

August 2016
Article

Value-Based Breast Cancer Care: A Multidisciplinary Approach for Defining Patient-Centered Outcomes

By: Fayanju M. Oluwadamilola, Tinisha L. Mayo, Tracy E. Spinks, Seohyun Lee, Carlos H. Barcenas, Benjamin D. Smith, Sharon H. Giordano, Rosa F. Hwang, Richard A. Ehlers, Jesse C. Selber, Ronald Walters, Debu Tripathy, Kelly K. Hunt, Thomas A. Buchholz, Thomas W. Feeley and Henry M. Kuerer

Purpose. Value in healthcare—i.e., patient-centered outcomes achieved per healthcare dollar spent—can define quality and unify performance improvement goals with health outcomes of importance to patients across the entire cycle of care. We describe the process... View Details

Keywords: Health Disorders; Value; Health Care and Treatment; Performance Improvement; Health Industry

Kathleen L. McGinn

Professor Kathleen L. McGinn, Baker Foundation Professor and Cahners-Rabb Professor of Business Administration (emeritus) at Harvard Business School, has served in various leadership roles at HBS, including Research... View Details

May 2013
Case

Bridgewater Associates

By: Jeffrey T. Polzer and Heidi K. Gardner

Bridgewater Associates was the world's largest hedge fund with approximately $120 billion in assets under management in mid-2012, and its leaders attribute its record-beating performance to the firm's culture of "radical transparency." The founder, Ray Dalio, was... View Details

Keywords: Management Style; Motivation and Incentives; Management Practices and Processes; Organizational Culture; Performance; Leadership Style; Investment; Financial Services Industry

03 Dec 2014
What Do You Think?

Can the Brilliant Jerk Be Managed Effectively?

for the phenomenon. Munyaradzi Mushato suggested that, "my experience in industry tells me that most jerks are created by the very systems that are designed to improve performance that is, about 70% of the jerks are bred! Most... View Details

Keywords: by James Heskett

June 2013
Case

Ron Ventura at Mitchell Memorial Hospital

By: Frank V. Cespedes and Heide Abelli

Mitchell Memorial Hospital is a 750-bed regional academic medical center in Ohio. Andy Prescott, Chief of the Cardiovascular Center, is reviewing the performance evaluations of his star vascular surgeon Ron Ventura. The evaluations, the result of a 360-degree... View Details

Keywords: Performance Expectations; Conflict Management; Behavior; Groups and Teams; Organizational Culture; Resignation and Termination; Health Care and Treatment; Performance Evaluation; Health Industry; Ohio

Dennis W. Campbell is currently the Dwight P. Robinson Jr. Professor of Business Administration at Harvard Business School. His research and teaching activities focus broadly on how management control systems can be designed to balance short-term strategy execution... View Details

Keywords: financial services; service industry; hotels ＆ motels; consumer products; restaurant; manufacturing; professional services

22 Jan 2020
News

Making Stakeholder Capitalism a Reality

January 2006 (Revised May 2006)
Case

Akin Ongor's Journey

By: Rosabeth M. Kanter

A retired bank CEO, one of Turkey's most admired leaders, wants to start a leadership institute to develop emerging leaders in the eastern Mediterranean region. Describes his biography and values, the models he established for excellent financial performance and... View Details

Keywords: Leadership Development; Values and Beliefs; Partners and Partnerships; Corporate Social Responsibility and Impact; Business Startups; Environmental Sustainability; Retirement; Education Industry; Turkey; United States

March 2010 (Revised May 2010)
Case

Design Creates Fortune: 2000 Tower Oaks Boulevard

By: John D. Macomber and Griffin James

A real estate developer assesses its ability to capture the benefits of investing in LEED Platinum, Vedic Design, and EnergyStar components in new buildings. The building at 2000 Tower Oaks Boulevard in Rockville, Maryland is said to be the healthiest building in the... View Details

Keywords: Buildings and Facilities; Cost vs Benefits; Energy Conservation; Construction; Investment; Knowledge Use and Leverage; Leasing; Renting or Rental; Value Creation; Real Estate Industry; Maryland

28 Jun 2011
First Look

First Look: June 28

Authors:Beiting Cheng, Ioannis Ioannou, and George Serafeim Abstract In this paper, we investigate whether superior performance on corporate social responsibility (CSR) strategies leads to better access to... View Details

Keywords: Sean Silverthorne

January 2013
Article

Not Just for Stereotyping Anymore: Racial Essentialism Reduces Domain-General Creativity

By: Carmit Tadmor, Melody Chao, Ying-yi Hong and Jeff Polzer

Individuals who believe that racial groups have fixed underlying essences use stereotypes more than do individuals who believe that racial categories are arbitrary and malleable social-political constructions. Would this essentialist mind-set also lead to less... View Details

Keywords: Prejudice and Bias; Creativity; Race

2008
Other Unpublished Work

Are Private Equity Firms Better Managed?

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen

We use an innovative survey tool to collect management practice data from over 4,000 medium sized manufacturing firms across Asia, Europe and the US. These measures of managerial practice are strongly associated with firm-level performance (e.g. productivity,... View Details

Keywords: Private Equity; Management Practices and Processes; Production; Performance Improvement; Manufacturing Industry; Asia; Europe; United States

July 2016
Article

Under New Management: Equity Issues and the Attribution of Past Returns

By: Malcolm Baker and Yuhai Xuan

There is a strong link between measures of stock market performance, such as changes in Tobin's Q or past stock returns, and equity issues. Typically, this performance is thought to be a characteristic of the firm, not the CEO who happens to run the firm. In contrast... View Details

Keywords: Performance; Management Teams; Equity

October 2008
Article

Evaluating the CEO

By: Stephen P. Kaufman

This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. After Kaufman became a CEO, he was struck by how perfunctory the board was in its... View Details

Keywords: Decision Choices and Conditions; Governing and Advisory Boards; Leadership; Managerial Roles; Performance Evaluation; Motivation and Incentives

2009
Chapter

Do Private Equity-owned Firms Have Better Management Practices?

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen

We use an innovative survey tool to collect management practice data from over 4,000 medium sized manufacturing firms across Asia, Europe and the US. These measures of managerial practice are strongly associated with firm-level performance (e.g. productivity,... View Details

Keywords: Private Equity; Management Practices and Processes; Production; Private Ownership; Performance Improvement; Performance Productivity

August 1997 (Revised September 2004)
Case

South Africa: Getting in GEAR

By: Richard H.K. Vietor

In 1997, Thabo Mbeki is contemplating South Africa's performance since the end of Apartheid in 1994. The economy has done fairly well, but the government's macroeconomic strategy calls for higher growth and employment creation. The case describes the country's history,... View Details

Keywords: History; Strategy; Development Economics; Social Issues; Macroeconomics; South Africa