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  • All HBS Web  (2,610)
    • People  (9)
    • News  (532)
    • Research  (1,075)
    • Events  (18)
    • Multimedia  (40)
  • Faculty Publications  (603)
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  • 22 Feb 2011
  • Research & Ideas

The Most Important Management Trends of the (Still Young) Twenty-First Century

can we assure ethical principles are salient when employees and managers are at greatest ethics risk in the course of their work? What are effective fixes to our moral bugs? I hope that both leading researchers and young scholars will continue their View Details
Keywords: by Sean Silverthorne
  • 20 Feb 2006
  • HBS Case

Oprah: A Case Study Comes Alive

disclose extensive financial information. Thus Koehn and her team had to search high and low to try to piece together Winfrey's business model and understand her company's revenues, costs, and competitive advantage in the crowded,... View Details
Keywords: by Martha Lagace; Media & Broadcasting; Consumer Products; Entertainment & Recreation
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

of the "long tail" principle argue that lower transaction and search costs will lead to a shift away from hit content and cause more fragmentation in consumers' choices. This perspective is in sharp contrast with the more... View Details
Keywords: Martha Lagace
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

IQ from IP: Simplifying Search in Portfolio Choice By: Chen, Huaizhi, Lauren Cohen, Umit Gurun, Dong Lou, and Christopher J. Malloy Abstract— Using a novel database that tracks web traffic on the SEC’s EDGAR servers between 2004 and 2015,... View Details
Keywords: Dina Gerdeman
  • 21 Feb 2012
  • First Look

First Look: Feb. 21

the crisis. It also places the story in the context of Padraig's life journey and search for multi-dimensional success. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/811072-PDF-ENG Padraig O'Ceidigh and Aer Arann: Building a... View Details
Keywords: Sean Silverthorne
  • 11 Dec 2012
  • First Look

First Look: Dec. 11

memoir, Decoded. Droga5 wrestles with two disparate challenges: developing a campaign for the book's launch and finding a way to drive trial for Bing, Microsoft's new search engine. Droga5's innovative solution is to kill two birds with... View Details
Keywords: Sean Silverthorne
  • 19 Apr 2011
  • First Look

First Look: April 19

decided to purchase a small business after graduating from the Harvard Business School. The case explores his decision about whether or not he should finalize his deal to purchase Great Eastern Premium Pet Foods, Inc. (GEPP). It gives students the opportunity to... View Details
Keywords: Sean Silverthorne
  • 22 May 2007
  • First Look

First Look: May 22, 2007

represent numbers in search of concepts that provide the illusion of meaning where none exists. This paper, dedicated to our dear friend, David Bradford, provides a general proof that standard and routinely used fiscal measures, including... View Details
Keywords: Martha Lagace
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

is working on a model of consumer search with recommendations, motivated by the proliferation of online recommender systems. The model can explain the impact of this technology on markets for experience goods, such as music, cinema, or... View Details
Keywords: by Sean Silverthorne; Music
  • 08 Jul 2008
  • First Look

First Look: July 8, 2008

digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can search through innumerable options, and the marginal cost of reproducing and distributing products is low. What does... View Details
Keywords: Martha Lagace
  • 20 Aug 2007
  • Research & Ideas

HBS Cases: Using Investor Relations Proactively

Communication, ends with looking at IR strategies, and I was searching for a suitable example to round it off and help students see the potential for even more growth. This BP situation seemed like a great opportunity to look at the... View Details
Keywords: by Martha Lagace; Energy; Utilities
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

B2C and B2B methods. But in seeking to grow and scale the business, they now must make decisions about the relative emphasis on building their consumer brand or its B2B partnerships as well as the implications for product offerings and marketing methods ranging from... View Details
Keywords: Carmen Nobel
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