Publications

June 2024
Teaching Note

Roku 2021

By: David B. Yoffie

Teaching Note for HBS Case No. 721-480. This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming media. Students are asked to provide a vision for television and... View Details

Keywords: Technology; Television Entertainment; Forecasting and Prediction; Decision Choices and Conditions; Strategy; Strategic Planning; Organizational Change and Adaptation; Media and Broadcasting Industry

March 2008 (Revised August 2008)
Supplement

Medtronic Vision 2010 (CW)

By: Lynda M. Applegate and James Zeitler

Keywords: Business Plan; Decision Choices and Conditions; Forecasting and Prediction; Cash Flow; Opportunities; Medical Devices and Supplies Industry

October 2002
Exercise

Luster Paint Corporation, The

By: Janice H. Hammond

Describes a marketing director about to launch a new process for demand forecasting. Provides data that allow students to do a multivariable regression analysis. A rewritten version of an earlier case. View Details

Keywords: Forecasting and Prediction; Analytics and Data Science; Management Practices and Processes; Demand and Consumers; Mathematical Methods

June 2005
Article

Inflation, Openness, and Exchange Rate Regimes: The Quest for Short-Term Commitment

By: Laura Alfaro

This paper further tests Romer's (1993) extension of Kydland and Prescott's (1977) predictions for dynamic-inconsistency problems in open economies. In a panel data set of developed and developing countries from 1973 to 1998, I find that openness does not play a role... View Details

Keywords: Forecasting and Prediction; Economy; Currency Exchange Rate; Developing Countries and Economies; Inflation and Deflation

18 Sep 2006
Research & Ideas

When Words Get in the Way: The Failure of Fiscal Language

future in order to forecast what future generations are likely to pay. That's not easy, but it's imperative, Kotlikoff says. Otherwise, the answer one gets about policy will depend on the labels being used. Economic Voodoo If this paper... View Details

Keywords: by Julia Hanna

01 Dec 2016
News

Case Study: Sweat the Technique

bulletin@hbs.edu From Baker Library: From step counting to remote patient monitoring, Rock Health reports on the emerging world of wearable biosensors. Curious to see where the broader consumer wearables market is headed? Check out growth View Details

Keywords: Dan Morrell

05 Aug 2015
What Do You Think?

What Happened to the ‘Innovation, Disruption, Technology’ Dividend?

use of new information technologies in medicine is a favorite piece of evidence cited in support of this argument. Brynjolfsson and McAfee cite the importance of changes in the workforce alongside the introduction of new technologies if the potential they View Details

Keywords: by James Heskett; Computer; Technology

09 May 2011
Research & Ideas

Moving From Bean Counter to Game Changer

and consumer lending. The researchers chose to study risk-management experts because their role has risen in importance with demands for improved corporate governance and the need for better forecasting and modeling. After the financial... View Details

Keywords: by Kim Girard; Banking

Web

Related Resources - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

addition to course related materials, faculty papers from pioneers and leaders in the fields of marketing and advertising education include Malcolm P. McNair Papers Malcolm Perrine McNair was a pioneer in marketing, retailing and View Details

January 2010
Article

The Role of Experience in the Gambler's Fallacy

By: Greg Barron and Stephen Leider

Recent papers have demonstrated that the way people acquire information about a decision problem, by experience or by abstract description, can affect their behavior. We examined the role of experience over time in the emergence of the Gambler's Fallacy in binary... View Details

Keywords: Experience and Expertise; Decision Making; Forecasting and Prediction; Knowledge Acquisition; Outcome or Result; Game Theory; Prejudice and Bias

22 Apr 2002
Lessons from the Classroom

Entrepreneurship: It Can Be Taught

interviewing techniques, term sheets—the kinds of things that people who start companies have to do.— Paul Marshall The second is forecasting cash flows, which is obviously not unique to entrepreneurs. We try to get students to recognize... View Details

Keywords: by Staff

February 2022
Teaching Note

Borusan CAT: Monetizing Prediction in the Age of AI

By: Navid Mojir

Teaching Note for HBS Case No. 521-053. View Details

Keywords: Monetization Strategy; Artificial Intelligence; Forecasting and Prediction; Applications and Software; Technological Innovation; Marketing; Segmentation; AI and Machine Learning; Construction Industry; Turkey

June 2021
Technical Note

Introduction to Linear Regression

By: Michael Parzen and Paul Hamilton

This technical note introduces (from an applied point of view) the theory and application of simple and multiple linear regression. The motivation for the model is introduced, as well as how to interpret the summary output with regard to prediction and statistical... View Details

Keywords: Linear Regression; Regression; Analysis; Forecasting and Prediction; Risk and Uncertainty; Theory; Compensation and Benefits; Mathematical Methods; Analytics and Data Science

March 2005
Case

Henkel Iberica (A)

By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem

In 2002, Esteban Garriga, customer service director at Henkel Iberica, questions whether Collaborative Planning, Forecasting, and Replenishment (CPFR) would help manage retail promotions and limit their impact on the stock-outs and obsolete inventory. Describes the... View Details

Keywords: Business Subsidiaries; Forecasting and Prediction; Price; Distribution Channels; Strategic Planning; Commercialization; Valuation; Rail Industry; Germany; Spain

October 1993 (Revised February 1995)
Case

Dendrite International

By: Frank V. Cespedes and Marie Bell

Dendrite International is a $23 million (1992 revenues) supplier of sales automation software to pharmaceuticals companies in Europe, Japan, and the United States. The firm's strategy has depended on being a full-service supplier to multinational firms. Impending... View Details

Keywords: Accounting Audits; Cost vs Benefits; Forecasting and Prediction; Marketing Strategy; Risk and Uncertainty; Sales; Competitive Advantage; Information Technology Industry; Japan; Europe; United States