Publications

Henry McGee joined the HBS faculty in 2013 after retiring as President of HBO Home Entertainment, the digital and DVD program distribution division of Home Box Office, the pioneering premium television company. A member of the Entrepreneurial Management Unit,... View Details

Keywords: television; motion pictures; media; e-commerce industry; entertainment; broadcasting; distribution; health care; journalism; wholesale; arts; nonprofit industry

28 Jul 2014
Research & Ideas

Eyes Shut: The Consequences of Not Noticing

product safety expert, and we have a shared interest in what keeps safer products from reaching the market and what keeps less safe products on store shelves. In 2002 she wrote: As the world's largest retailer and the nation's largest toy... View Details

Keywords: by Max H. Bazerman; Retail

12 Jul 2017
News

Why Mentoring Matters in a Hypercompetitive World

February 2009 (Revised March 2009)
Case

AFSCME vs. Mozilo...and "Say on Pay" for All! (A)

By: Fabrizio Ferri and James Weber

Union seeks to protect its pension funds through shareholder activism focused on corporate governance and executive compensation. The case uses Countrywide Financial as an example. Richard Ferlauto, director of pensions and benefits policy at the AFSCME, the largest... View Details

Keywords: Financial Crisis; Mortgages; Investment Activism; Investment Funds; Corporate Governance; Governing and Advisory Boards; Executive Compensation; Labor Unions; Business and Shareholder Relations; United States

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September 1999 (Revised April 2000)
Case

Novell: World's Largest Network Software Company

By: Richard L. Nolan

After phenomenal growth and market leadership in networking, founder and CEO Ray Noorda made a frontal assault on Microsoft's core strengths. In 1994, Noorda spend over $1.5 billion acquiring companies such as WordPerfect to combat Microsoft Word, products such as... View Details

Keywords: Information Infrastructure; Applications and Software; Competition; Internet and the Web; Strategic Planning; Corporate Strategy; Information Technology Industry

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January 2002 (Revised June 2002)
Background Note

A Note on Building and Leading Your Senior Team

By: Linda A. Hill and Maria Farkas

As performance demands intensify in fast-moving global markets, more executives are coming to rely on senior teams for strategic and operational assistance. Team building with powerful senior executives presents special challenges, including competition for their boss'... View Details

Keywords: Talent and Talent Management; Globalized Markets and Industries; Selection and Staffing; Leadership; Management Teams; Operations; Organizational Culture; Rank and Position; Strategy

Program

Leading in the Digital Era

Summary New digital technologies, data analytics, and new applications of artificial intelligence (AI) are rapidly changing the expectations of customers, employees, and other stakeholders. Though many of today's executives are neither... View Details

January 2022 (Revised February 2022)
Case

Envision Group

By: Gunnar Trumbull, Bonnie Yining Cao and Dawn H. Lau

Based in China, Envision was one of the world’s leading Greentech companies. Chief Executive Officer Lei Zhang had set the goal of achieving carbon neutrality across the company’s global operations and supply chain by 2022 and 2028 respectively. As part of its... View Details

Keywords: Green Technology; Climate Change; Emerging Markets; Information Technology; Strategy; Management; Renewable Energy; Energy Policy; Environmental Sustainability; Manufacturing Industry; Auto Industry; Green Technology Industry; Battery Industry; China; United States; Japan; United Kingdom; France

March 2008 (Revised October 2009)
Case

Crossing Borders: MTC's Journey through Africa

By: Tarun Khanna and Ayesha Khan

This is the story of MTC, a Kuwaiti telecom company that has grown from a sleepy, state monopoly to become one of the fastest growing telecom companies in the world, with the largest regional footprint across the Middle East and Africa. The CEO of the company, Dr. Saad... View Details

Keywords: Mergers and Acquisitions; Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Firms and Management; Growth and Development Strategy; Emerging Markets; Telecommunications Industry; Africa; Kuwait

March 2022 (Revised April 2022)
Case

MTN: Unlocking Value While Driving Socioeconomic Progress

By: Benjamin C. Esty, Pippa Tubman Armerding and Dilyana Karadzhova Botha

On March 10, 2021, Ralph Mupita the new CEO of MTN Group, Africa's largest telecommunications company, presented the group’s 2020 annual results and unveiled a new strategy to “drive growth and unlock value.” Despite MTN’s leadership in most of its markets, the... View Details

Keywords: Decision Making; Goals and Objectives; Valuation; Emerging Markets; Business Strategy; Financial Management; Information Technology; Corporate Finance; Telecommunications Industry; Africa; South Africa; Ghana; Nigeria

February 2009
Case

HP: The Computer is Personal Again

By: Rajiv Lal and Cathy Ross

In September 2008, Todd Bradley, executive vice president of Hewlett-Packard Company's Personal Systems Group (PSG), gathered his thoughts before a meeting with his top executives and managers for product design and marketing. On the agenda was a discussion of... View Details

Keywords: Revenue; Product Positioning; Corporate Strategy; Computer Industry; Retail Industry

August 2018
Case

Four Products: Predicting Diffusion (2018)

By: John Gourville

One job of product managers, marketers, strategic planners, and other corporate executives is to predict what the demand will be for a new product. This task is easier for certain classes of new products than for others. For new consumer package goods, for instance,... View Details

Keywords: Diffusion Processes; Product Adoption; Marketing; Forecasting and Prediction; Demand and Consumers; Adoption; Product Launch

10 Jan 2005
Research & Ideas

Professors Introduce Valuation Software

understanding of how the market is judging their firm's stock. Typical decisions could include: (1) Should I buy or sell this stock? (2) As a private company, what would my stock be worth as a public company or if I had an IPO? (3) As a... View Details

Keywords: by Sean Silverthorne

07 Jul 2015
First Look

First Look: July 7, 2015

Successful Products for Emerging Markets By: Winter, Amos, and Vijay Govindarajan Abstract—Multinationals are starting to catch on to the logic of reverse innovation, in which products are designed first for consumers in low-income... View Details

Keywords: Sean Silverthorne

February 1995 (Revised November 1996)
Case

MasterCard and World Championship Soccer

By: John A. Quelch and Carin-Isabel Knoop

The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be... View Details

Keywords: Credit Cards; Marketing Strategy; Multinational Firms and Management; Advertising Campaigns; Globalization; Sports; Financial Services Industry; Sports Industry; France; United States

June 2011 (Revised July 2012)
Case

Reversing the AMD Fusion Launch

By: Elie Ofek and Ryan Johnson

AMD management needs to make a critical decision on the launch sequence of its next-generation technology called Fusion. The Fusion processor concept merges the central and graphics processing units (CPU and GPU) onto one chip-- yielding advantages in performance... View Details

Keywords: Brands and Branding; Marketing Strategy; Product Launch; Performance Effectiveness; Strategic Planning; Competition; Value Creation; Computer Industry; Technology Industry