Publications

Teaching Interest

MBA Elective Curriculum Personal Selling and Sales Force Management

Personal selling is the primary (and sometimes the only) form of marketing activity for many firms, especially in a business-to-business context. The course focuses on the tactical component of managing a salesforce and on the strategic element of linking sales... View Details

Spring 2011
Article

CSR as Reputation Insurance: Primum Non Nocere

By: Dylan B. Minor and John Morgan

We provide a theoretical framework showing how CSR activities can insure a firm against lost reputation in the face of adverse events. We offer evidence for this linkage through a case study and a multi-year analysis of stock price responses for S&P 500 companies... View Details

Keywords: Corporate Social Responsibility; Insurance; Risk Management; Marketing Strategy; Corporate Social Responsibility and Impact; Reputation

Find at Harvard

The 15-module Strategy Execution series forms a complete course that teaches the latest techniques for using performance measurement and control systems to implement strategy. Module... View Details

November 2016
Case

QuintilesIMS: Biosimilar Marketing in England

By: John A. Quelch and Emily C. Boudreau

QuintilesIMS was a leading healthcare consulting firm best known for its data and information offerings as well as its market research and management consulting services for life science companies. By 2015, the company was expanding beyond the biopharmaceutical... View Details

Keywords: Health; Pharmaceutical Industry; Biotech; Marketing; Health Care and Treatment; Biotechnology Industry; England

14 Feb 2012
First Look

First Look: February 14

Publication:Psychological Science (forthcoming) Abstract Five studies investigate whether the practice of "regifting"-a social taboo-is as offensive to givers as regifters assume. Participants who imagined regifting thought that... View Details

Keywords: Carmen Nobel

20 Nov 2018
First Look

New Research and Ideas, November 20, 2018

forthcoming Review of Financial Studies Private Equity and Financial Fragility During the Crisis By: Bernstein, Shai, Josh Lerner, and Filippo Mezzanotti Abstract—Do private equity firms contribute to financial fragility during economic... View Details

Keywords: Dina Gerdeman

2014
Working Paper

The Nobel Prize: A 'Heritage-based' Brand-oriented Network

By: Mats Urde and Stephen A. Greyser

Purpose — Understanding the Nobel Prize as a 'true' heritage brand in a networked situation and its management challenges, especially regarding identity and reputation.

Methodology — The Nobel Prize serves as an in-depth case study and is analysed within... View Details

Keywords: Nobel Prize; Heritage Brand; Brand Network; Networked Brand; Brand Within A Network; Brand Orientation; Brand Stewardship; Corporate Brand Identity; Reputation; Networks; Organizations; Philanthropy and Charitable Giving; Brands and Branding

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03 Oct 2017
First Look

First Look at Research and Ideas, October 3, 2017

industries. Extreme Teaming provides new insights into the world of complex, cross-industry projects and the ways they must be managed. The authors analyze contemporary cases that expose the complex demands of cross-boundary collaboration... View Details

Keywords: by Sean Silverthorne

Leonard A. Schlesinger

Leonard A. Schlesinger is Baker Foundation Professor at the Harvard Business School where he serves as Chair of the School’s Practice based faculty and faculty Chair of the MBA Field Global Immersion program. He has served as a member of the HBS faculty from 1978 to... View Details

23 Mar 2021
Blog Post

A Lifelong Friendship: From Classmates in Cameroon to Roommates at HBS

dormitories. When we graduated, we set our sights on studying in the US and - as your typical nerds - we both went into engineering. I studied Electrical Engineering at Georgia Tech, and Kevin went into... View Details

15 Mar 2016
First Look

March 15, 2016

Case 516-059 Ocado In 2015, U.K.–based Ocado was the world's largest pure player in the online home-delivery grocery business and was gaining a growing share of the highly competitive U.K. grocery market. Ocado had made heavy investments... View Details

2011
Chapter

Developing an Effective Organization: Intervention Method, Empirical Evidence, and Theory

By: Michael Beer

The field of organization development is fragmented and lacks a coherent and integrated theory and method for developing an effective organization. A 20-year action research program led to the development and evaluation of the Strategic Fitness Process (SFP)-a platform... View Details

Keywords: Learning; Corporate Governance; Leadership Development; Growth and Development Strategy; Management Teams; Organizational Design; Performance Effectiveness; Research; Alignment; Theory; Value

03 Oct 2006
First Look

First Look: October 3, 2006

L. Bower and Clark Gilbert Abstract Research from a set of studies conducted over thirty-five years shows that actual strategy rather than words on paper at corporate is crafted step by step as company resources are committed to policies,... View Details

Keywords: Sean Silverthorne

Spring 2014
Article

Charting Dynamic Trajectories: Multinational Firms in India

By: Prithwiraj Choudhury and Tarun Khanna

In this article, we provide a synthesizing framework that we call the "dynamic trajectories" framework to study the evolution of multinational enterprises (MNEs) in host countries over time. We argue that a change in the policy environment in a host country presents an... View Details

Keywords: Multinational Firms and Management; Change; India

2009
Working Paper

Performance Pressure as a Double-Edged Sword: Enhancing Team Motivation While Undermining the Use of Team Knowledge

By: Heidi K. Gardner

In this paper, I develop and empirically test the proposition that performance pressure acts as a double-edged sword for teams, providing positive effects by enhancing team motivation to achieve good results while simultaneously triggering process losses. I conducted a... View Details

Keywords: Experience and Expertise; Knowledge Use and Leverage; Performance Effectiveness; Performance Expectations; Groups and Teams

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12 Dec 2017
First Look

New Research and Ideas, December 12, 2017

costing to compare the true cost of GI procedures done with gastroenterologist-administered conscious sedation versus anesthesia –administered sedation. The study showed that the incremental costs associated with anesthesia-administered... View Details

Keywords: Sean Silverthorne

July 2016 (Revised January 2017)
Case

Banking on Change: Aligning Culture and Compensation at Morgan Stanley

By: Malcolm S. Salter

This case study was prepared as part of a research project on Culture, Conduct, and Governance in Financial Firms. The objective of this project is to compare and contrast the efforts of U.S. and European banks to induce changes in organization culture in the aftermath... View Details

Keywords: Business or Company Management; Corporate Accountability; Ethics; Organizational Culture; Corporate Governance; Banks and Banking; United States; Europe

July 2012
Case

New Century Financial Corporation (Abridged)

By: Krishna G. Palepu, Suraj Srinivasan and Ian Cornell

After years of rapid growth and stock price appreciation, New Century Financial Corporation, one of the largest subprime loan originators in the U.S., reported accounting problems in early 2007. The resulting liquidity crisis forced the company to file for Chapter 11... View Details

Keywords: Audit Committees; Financial Management; Control Systems; Securities; Loan Evaluation; Accounting; Value; Financial Services Industry; United States