by James Heskett - Publications - Faculty & Research - Harvard Business School

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September 1987
Background Note

Basic Issues in the Process of Formulating Strategy, Setting Goals, and Managing Standards of Performance

By: James L. Heskett

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September 1987 (Revised October 1987)
Background Note

The Job of the General Manager

By: James L. Heskett

Describes elements of the job of the general manager that are addressed in the Management Policy and Practice course at the Harvard Business School. These include: 1) establishing strategic direction, 2) setting goals and managing standards of performance, 3)... View Details

Keywords: Experience and Expertise; Policy; Recruitment; Working Conditions; Managerial Roles; Resource Allocation; Mission and Purpose; Performance Evaluation; Strategy; Value

September 1987
Background Note

Establishing Strategic Direction: Appraising and Implementing Strategy

By: James L. Heskett

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October 1986 (Revised October 1987)
Supplement

Sepratech Corp. (B)

By: James L. Heskett

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October 1985 (Revised December 1989)
Case

CompuServe (B)

By: James L. Heskett

Keywords: Internet and the Web; Web Services Industry

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28 Aug 2007
First Look

First Look: August 28, 2007

analyze the data using nonparametric tests and regression analysis. Findings—The mean number of business segments per firm varies significantly by country. Notably, there is no evidence in our sample that emerging-market companies are... View Details

Keywords: Martha Lagace

Research Summary

Social Entrepreneurship

By: James L. Heskett

This project is centered around an analysis of data and experiences of 31 executive directors of not-for-profit organizations who completed the Denali Initiative on social entrepreneurship, of which I was volunteer faculty chairperson, between 1999 and 2002. The... View Details

February 2001
Case

PlanetFeedback: The Voice of One ... The Power of Many (A)

By: James L. Heskett

The management of PlanetFeedback in proposes a merger with Intelliseek. Their goal is to create a comprehensive C2B and B2B business focused on the generation and analysis for business clients of consumer feedback data via the Internet, Planet Feedback's board of... View Details

Keywords: Mergers and Acquisitions; Decisions; Information Management; Analytics and Data Science; Business Strategy; Internet and the Web; Information Technology Industry

February 1999 (Revised April 1999)
Teaching Note

GE: We bring good things to life (A) and (B)TN

By: James L. Heskett

Teaching Note for (9-899-162) and (9-899-163). View Details

July 1991
Supplement

Girl Scouts of the U.S.A. (A), Video

By: James L. Heskett

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June 1988
Supplement

General Electric Co.: Jack Welch Question and Answer Session, October 28, 1987, Video

By: James L. Heskett

Jack Welch updates an MBA class on events which have taken place since 1984. Answers questions about his job and the task of leading a global company. View Details

Keywords: Management Teams; Leadership; Globalized Firms and Management

August 1985
Supplement

Benetton Factory Tour--Ponzano, Italy, Video

By: James L. Heskett

Shows the flow of products through Benetton's Ponzano factory, including its use of subcontractors. Includes information about Benetton's manufacturing, logistics, and retailing strategies. View Details

Keywords: Factories, Labs, and Plants; Logistics; Product; Production; Strategy; Italy

November 1992
Background Note

Note on Service Mapping

By: James L. Heskett

Illustrates a simple technique for diagramming operations flows in service companies. Can be used to help structure analysis and discussion of cases involving sequenced operations. View Details

Keywords: Management Analysis, Tools, and Techniques; Operations; Business Processes; Organizational Structure; Service Industry

September 1992 (Revised May 1995)
Case

Progressive Corporation Transportation Group (A)

By: James L. Heskett

Keywords: Insurance Industry

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July 1991 (Revised March 1994)
Case

CompuServe--1984

By: James L. Heskett

Keywords: Web Services Industry

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March 1986 (Revised March 1990)
Teaching Note

Benetton (B), Teaching Note

By: James L. Heskett

Teaching Note for (9-685-020). View Details

Keywords: United States; Italy

February 1986 (Revised May 2003)
Teaching Note

Shouldice Hospital Limited, Teaching Note

By: James L. Heskett

Teaching Note for (9-683-068). View Details

Keywords: Health Industry; Canada

September 1985 (Revised March 1989)
Teaching Note

Benetton (A), Teaching Note

By: James L. Heskett

Teaching Note for (9-685-014). View Details

Keywords: Apparel and Accessories Industry; United States; Europe

June 1985 (Revised April 1989)
Case

Benetton (B)

By: James L. Heskett

The managing director of Benetton is faced with several issues concerning the adequacy of the company's organization to capitalize on the early success it has achieved in an important foreign market, the United States. Specifically, the case raises questions about... View Details

Keywords: Organizational Structure; Global Strategy; Transition; Growth and Development Strategy; Success; Business Headquarters; Business Subsidiaries; Organizational Change and Adaptation; Business Growth and Maturation; United States; Italy

2002
Article

Beyond Customer Loyalty

By: James L. Heskett

Keywords: Customer Satisfaction

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