Publications

Keywords: Tourism Industry

March 1996
Case

Intuit: The TurboTax/MacInTax Crisis (D)

Keywords: Crisis Management

March 1996 (Revised January 1997)
Case

Scott Cook has just learned that Microsoft has withdrawn its $2 billion offer for his company Intuit. Because of his company's prospects, he is elated. But he now must decide the direction in which to take his company while continuing to focus on the formula of... View Details

Keywords: Customer Relationship Management; Entrepreneurship; Business or Company Management; Marketing Strategy; Product Development

January 1995 (Revised January 1995)
Case

USAA: Business Process Review for the Great Lakes Region (Abridged)

Presents the results of a service process analysis of USAA's claims processing activity in its Great Lakes Region. Explores not only issues of redesigning the process but also the organizational implications of various alternatives. View Details

Keywords: Restructuring; Mortgages; Management Practices and Processes; Business Processes; Organizational Design; Mathematical Methods; Real Estate Industry; North America

August 1994 (Revised September 1994)
Case

Banc One Corporation, 1989 (Abridged Update)

Keywords: Banking Industry

January 1992
Supplement

Texaco, Inc., Video

September 1987
Background Note

Basic Issues in the Process of Formulating Strategy, Setting Goals, and Managing Standards of Performance

September 1987 (Revised October 1987)
Background Note

The Job of the General Manager

Describes elements of the job of the general manager that are addressed in the Management Policy and Practice course at the Harvard Business School. These include: 1) establishing strategic direction, 2) setting goals and managing standards of performance, 3)... View Details

Keywords: Experience and Expertise; Policy; Recruitment; Working Conditions; Managerial Roles; Resource Allocation; Mission and Purpose; Performance Evaluation; Strategy; Value

September 1987
Background Note

Establishing Strategic Direction: Appraising and Implementing Strategy

October 1986 (Revised October 1987)
Supplement

Sepratech Corp. (B)

October 1985 (Revised December 1989)
Case

CompuServe (B)

Keywords: Internet and the Web; Web Services Industry

March 2006 (Revised November 2007)
Case

Manchester Bidwell Corporation (A)

The head of Manchester Bidwell Corp. ponders what it will take to replicate its social services in 100 cities across North America and internationally--an effort that ultimately would cost several hundred million dollars. View Details

Keywords: Cost vs Benefits; Social Entrepreneurship; Leadership Style; Growth Management; Welfare; North and Central America

January 2006 (Revised February 2007)
Supplement

SuperCat Powerboats (B)

Supplements the (A) case. View Details

Keywords: Entertainment and Recreation Industry

January 2003
Teaching Note

Southwest Airlines 2002: An Industry Under Siege (TN)

Teaching Note for (9-803-133). View Details

Keywords: Air Transportation Industry

February 1986
Supplement

CompuServe (A): Jeff Wilkins, Video

May 1993
Teaching Note

Patient Transfusion Services Lab of Central Blood Bank TN

Teaching Note for (9-693-091). View Details

Keywords: Health Industry

September 1992
Supplement

Progressive Corporation Transportation Group (C)

March 1996
Case

Intuit: The TurboTax/MacInTax Crisis (A)

Keywords: Crisis Management

November 1995
Case

The Benetton Group

The management of the Benetton Group includes senior executives advocating two different strategies: 1) expanding manufacturing to develop economies in order to grow Benetton's sales in those markets, and/or, 2)find ways to provide additional support to retailers, some... View Details

Keywords: Marketing Strategy; Business Strategy; Global Strategy; Sales; Growth and Development; Distribution; Distribution Channels