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  • January 2025 (Revised April 2025)
  • Case

Duolingo: On a 'Streak'

By: Jeffrey F. Rayport, Nicole Tempest Keller and Nicole Luo
In December 2024, Severin Hacker, Co-Founder and Chief Technology Officer of Duolingo, reflected on the remarkable evolution of the language-learning app he helped launch in 2011. As the #1 most downloaded education app in the world, Duolingo had over 100 million... View Details
Keywords: Learning; AI and Machine Learning; Growth and Development Strategy; Motivation and Incentives; Diversification; Business Model; Market Entry and Exit; Technology Industry; Education Industry; United States
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Rayport, Jeffrey F., Nicole Tempest Keller, and Nicole Luo. "Duolingo: On a 'Streak'." Harvard Business School Case 825-097, January 2025. (Revised April 2025.)
  • 23 Apr 2007
  • Research & Ideas

Are Great Teams Less Productive?

Learning promotes performance—is there any argument? Without learning, organizations, teams, and managers are stuck in yesterday's world. In fact, says Harvard Business School professor Amy Edmondson, there are built-in tensions between... View Details
Keywords: by Sarah Jane Gilbert
  • July 2015 (Revised September 2017)
  • Case

Ron Johnson: A Career in Retail

By: Das Narayandas, Joshua D. Margolis and Ryan Raffaelli
In April 2013, Ron Johnson (HBS '84) stepped down after just 18 months as CEO of J.C. Penney. In his brief tenure, Johnson, an acclaimed retailer respected for his innovation and success in shaping the retail image at Target and Apple, introduced dramatic departures... View Details
Keywords: Leadership; Leadership Development; Legal Industry; Procurement; Professional Service Firms; Pricing; Organizational Behavior Modification; Change Management; Innovation Leadership; Situation or Environment; Failure; Management Teams; Brands and Branding; Competition; Retail Industry; United States
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Narayandas, Das, Joshua D. Margolis, and Ryan Raffaelli. "Ron Johnson: A Career in Retail." Harvard Business School Case 516-016, July 2015. (Revised September 2017.)
  • Web

The Art of American Advertising: 1865 - 1910

“Posting” Brand Name Management A Marketing Revolution “Advertising is a distinct art, as much so as the art of coal mining or of engine building,” noted copywriter and author Nathaniel C. Fowler wrote in... View Details
  • 01 Dec 2023
  • News

Case Study: Staking a Claim

share that enthusiasm with a group that is also unlikely to fit the traditional insurance mold: people in their 20s, 30s, and even 40s. Terry, who worked in product management at Liberty Mutual for a dozen years, observes that life used... View Details
Keywords: Jen McFarland Flint; Insurance Carriers and Related Activities; Finance
  • 16 Apr 2018
  • Research & Ideas

Can Consumers Be Saved From Their Misguided Decisions?

iStock Consumers make regretable decisions every day, even though easily available information should convince them to do otherwise: Twenty-six percent of consumers choose Advil or other branded headache remedies when they walk into a... View Details
Keywords: by Rachel Layne; Consulting; Retail
  • Web

Business Insights Blog | HBS Online

and Corporate Accountability Leading Change and Organizational Renewal Leading with Finance Management Essentials Negotiation Mastery Organizational Leadership Personal Branding Power and Influence for... View Details
  • 06 Jan 2014
  • Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

watchmaking revival began when Nicolas Hayek, a former management consultant, bought up several of the industry's suffering brands and production companies and consolidated them into the Societe Suisse de... View Details
Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

Collaboration By: Bernstein, Ethan, and Stephen Turban Abstract— : Organizations’ pursuit of increased workplace collaboration has led managers to transform traditional office spaces into “open,” transparency-enhancing architectures with... View Details
Keywords: Dina Gerdeman
  • 21 Apr 2015
  • First Look

First Look: April 21

Murat Ülker, the chairman of Yildiz, decides to change the management structure and encourage rethinking brand positioning, channels, and communications in the U.S. market. How was the Godiva View Details
Keywords: Carmen Nobel & Sean Silverthorne
  • Web

Online Business Essential Courses | HBS Online

Managers Professor Bharat Anand Gain economic insights and learn how markets work and firms compete to craft successful business strategies. 8 weeks, 6-8 hrs/week Pay by September 25 $1,850 Certificate Financial Accounting Professor V.G.... View Details
  • 01 Mar 2024
  • News

Case Study: Testing the Waters

says, and boost brand awareness and its existing distribution channels. But not having a portfolio of innovative products in the pipeline feels risky to Picasso. She sees two other good options for innovation: 1. Focus on the same... View Details
Keywords: Jen McFarland Flint; Food and Beverage Stores; Retail Trade
  • 26 Nov 2019
  • News

The Ritual Effect

socks in your drawer sideways, just so, like so many toppled snails, can spark joy; why French children aren’t picky eaters; why brands like Starbucks benefit from encouraging their customers to “Take Comfort in Your Rituals”; why a... View Details
Keywords: rituals
  • 25 May 2011
  • HBS Case

QuikTrip’s Investment in Retail Employees Pays Off

Zeynep Ton goes behind the scenes to discover how the Tulsa, Oklahoma—based chain of convenience stores manages to outperform its competitors while maintaining a loyal workforce of over 10,000 employees. These workers enjoy above-average... View Details
Keywords: by Julia Hanna; Retail
  • 28 Jan 2008
  • Research & Ideas

Billions of Entrepreneurs in China and India

that they can leverage both countries symbiotically. Second, conduct a series of experiments. An entrepreneur has to make many decisions: how much money to sink in, whether to partner, how to work with relevant government or regulatory entities, whether to invest in... View Details
Keywords: by Martha Lagace
  • 13 Jun 2017
  • First Look

First Look at New Research and Ideas, June 13

Business School Case 817-088 Hygeia Group: Delivering Quality Care in Nigeria Fola Laoye is the Group Managing Director of Hygeia Group, a Nigerian healthcare insurer and provider, and she is deciding on the optimal strategy to grow the... View Details
Keywords: Sean Silverthorne
  • 15 Sep 2009
  • First Look

First Look: September 15

competence—expertise in technology—and its skilled people to accomplish what government and relief agencies could not: an information system and supply chain that tracked and managed the flow of relief supplies. Its efforts were crucial... View Details
Keywords: Martha Lagace
  • May 2011 (Revised March 2012)
  • Case

Nanda Home: Preparing for Life after Clocky

By: Elie Ofek and Jill Avery
Gauri Nanda, the inventor of Clocky, the alarm clock that rolls off the bed stand and forces its owner to find it, has to make critical decisions regarding the future of her nascent company. As sales of Clocky show signs of declining, she must decide whether to... View Details
Keywords: Brands and Branding; Management; Electronics Industry
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Ofek, Elie, and Jill Avery. "Nanda Home: Preparing for Life after Clocky." Harvard Business School Case 511-134, May 2011. (Revised March 2012.)
  • Web

Online Entrepreneurship & Innovation Courses | HBS Online

discount, you'll receive 30% off your second and third courses for a total savings of $1,110 . Here are three learning pathways we recommend based on your career goals and stage. Leading Corporate Innovation: For corporate innovators seeking the strategic insight,... View Details
  • November 2005 (Revised July 2007)
  • Case

Pine Ridge Winery, LLC (A)

By: Joseph B. Lassiter III and Lauren Barley
George Scheppler, president and CEO of Pine Ridge Winery, LLC, (the "Company") sat in his office overlooking the steep hillside vineyards of the Pine Ridge Winery in Napa Valley. It was June 2005, and he was preparing for the upcoming board of managers meeting where he... View Details
Keywords: Governing and Advisory Boards; Brands and Branding; Product Positioning; Corporate Strategy; Napa Valley
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Lassiter, Joseph B., III, and Lauren Barley. "Pine Ridge Winery, LLC (A)." Harvard Business School Case 806-060, November 2005. (Revised July 2007.)
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