Publications

2015
Chapter

The Value of Breadth and the Importance of Differences

By: David J. Collis

Honoring Pankaj Ghemawat's receipt of an Academy of Management award, this chapter examines his contribution to the global strategy field. It notes the continuing importance of country differences to international strategy and how geographic scope contributes to... View Details

Keywords: Global Strategy; Pankaj Ghemawat; Multinationals; Globalization; Management; Strategy

Article

From Counting Risk to Making Risk Count: Boundary-Work in Risk Management

By: Anette Mikes

For two decades, risk management has been gaining ground in banking. In light of the recent financial crisis, several commentators concluded that the continuing expansion of risk measurement is dysfunctional (Power, 2009; Taleb, 2007). This paper asks whether the... View Details

Keywords: Risk Management; Banks and Banking; Financial Crisis; Expansion; Organizational Culture; Management Teams; Managerial Roles

20 Mar 2017
Book

Why Companies Are Placing Users at the Core of Their Innovation Strategies

innovation. Who should read this book—and what do you hope they take away from it most of all? Karim Lakhani: There are two main audiences for the book. The first is executives and managers who care about innovation and how to organize... View Details

Keywords: by Dina Gerdeman

01 Feb 1997
News

Made, Not Born: HBS Courses and Entrepreneurial Management

skills, as HBS faculty and recent alumni explain in the following course profiles. Entrepreneurial Management Associate Professor Amar Bhide keeps a slide rule tacked above his office desk. "Although I don't use it anymore," he explains,... View Details

01 May 2011
News

Managing the Critical Transition from Volume to Value

January 2022 (Revised September 2022)
Teaching Note

White Claw: Defending Market Share as Competition Encroaches

By: Jill Avery

Teaching Note for HBS Case No. 521-073. View Details

Keywords: Brand Management; Competition; Growth Strategy; First-mover Advantage; Marketing; Marketing Strategy; Brands and Branding; Competitive Strategy; Consumer Products Industry; Food and Beverage Industry; United States; North America

March 2011
Module Note

Strategic Marketing in Creative Industries: Managing and Marketing Talent

By: Anita Elberse

Keywords: Marketing Strategy; Talent and Talent Management

September 2019
Case

Engineering Company Culture at Zaimella Ecuador

By: Francesca Gino, Gary Pisano and Mariana Cal

Keywords: Company Culture; Organization Culture; Culture; Strategy; Management

October 2017
Supplement

Maggie Wilderotter: The Evolution of an Executive: Video Supplement

By: Boris Groysberg, Sarah L. Abbott and Robin Abrahams

In a career that spanned over 30 years, Maggie Wilderotter served as CEO of two publicly traded companies and served on 32 corporate and nine association and non-profit boards of directors. The case looks at the progression of Wilderotter’s career; the decisions she... View Details

Keywords: Leadership; Managing People; Networks; Strategy And Leadership; Personal Development and Career; Personal Characteristics; Leadership Style; Social and Collaborative Networks; Gender; Power and Influence; Telecommunications Industry; United States

March 2017 (Revised August 2021)
Teaching Note

HomeAway: Organizing the Vacation Rental Industry

By: Rory McDonald and Matt Higgins

Teaching Note for HBS No. 615-036. View Details

Keywords: Strategy; Innovation; Entrepreneurship; Technology; Acquisitions; Operations Management

November 2006 (Revised November 2007)
Case

Strategy in the Twenty First Century Pharmaceutical Industry: Merck & Co. and Pfizer Inc.

By: David J. Collis and Troy Smith

The global pharmaceutical industry has gone through substantial changes in the last few decades and pharmaceutical firms face major challenges including headline-grabbing litigation, imminent patent expirations, new technologies, rising drug development costs, generic... View Details

Keywords: Mergers and Acquisitions; Growth and Development Strategy; Product Development; Research and Development; Corporate Strategy; Pharmaceutical Industry; United States

Article

A Model for Managing System Conflict during Franchise Expansion

By: P. J. Kaufmann and V. K. Rangan

Keywords: Management; System; Conflict and Resolution; Business Ventures; Expansion

November 1990 (Revised November 1991)
Case

Apple Computer (B): Managing Morale and Corporate Culture

Explores how the human resource function at Apple Computer can best support the company's strategy. Analyzes the culture and morale at Apple. Apple has a very unique culture. Moreover, morale within the company is at a low. The culture is powerful in aiding the company... View Details

Keywords: Attitudes; Organizational Culture; Employees; Business Strategy; Computer Industry; United States

January 1993 (Revised November 1993)
Case

FCB and Publicis (B): Managing Client and Country Diversity

By: Rosabeth M. Kanter

Discusses FCB and Publicis, partners in a global advertising agency alliance, working together with their clients to provide excellent service. May be used with FCB and Publicis (A): Forming the Alliance and (C): The German-Led Network. View Details

Keywords: Customer Relationship Management; Alliances; Cooperation; Globalized Firms and Management; Partners and Partnerships; Marketing Strategy; Advertising; Diversity; Advertising Industry; France; Germany; United States

Article

Management Accounting and Control: Lessons for and from the World's Tiniest Businesses

By: Srikant M. Datar, Marc J. Epstein and Kristi Yuthas

The article discusses skills microentrepreneurs need to manage and expand their businesses. After interviewing hundreds of microfinance clients around the globe, the authors were able to identify five tools drawn from management accounting where improved knowledge... View Details

Keywords: Governance Controls; Expansion; Business or Company Management; Microfinance; Cost Management; Risk Management; Budgets and Budgeting; Accounting; Opportunities

25 Jan 2016
News

Helping Young African Managers Find Their Way Home

didn’t know. “I realized I wanted to learn more about business strategies and the management side of things and less on the tech side, even though I really loved it,” he says. “They say HBS is... View Details

Keywords: Constantine von Hoffman

July 2008
Teaching Note

Hilton Hotels: Brand Differentiation through Customer Relationship Management (TN)

By: Lynda M. Applegate, Gabriele Piccoli and Chekitan Dev

Teaching Note for [809029]. View Details

Keywords: History; Strategy; Customer Relationship Management; Information Technology; System; Privatization; Brands and Branding; Accommodations Industry