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- All HBS Web
(2,333)
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- Research (1,334)
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- 25 Mar 2014
- First Look
First Look: March 25
networks or manufacturers to procure goods across complex global supply chains. These standards-shaped by standard-setting organizations (SSOs) and participating engineers, academics, lawyers, and executives-in turn shape how new technologies evolve, specifying rules... View Details
Keywords: Sean Silverthorne
- 18 Nov 2014
- First Look
First Look: November 18
personal selling to successfully promote products and brands in the marketplace. In this study, we jointly examine the effect of mass-media advertising and personal selling in the context of U.S. presidential elections, where the former... View Details
Keywords: Sean Silverthorne
- 01 Dec 2003
- Research & Ideas
Sometimes Success Begins at Failure
commit often substantial resources to vetting new technologies through processes that aim to affirm their viability and marketability (or lack thereof). In doing so, firms reduce the chance that new products will falter in the marketplace... View Details
- 23 Jun 2015
- First Look
First Look: June 23, 2015
Experiment of On-the-job Learning of Knowledge Production by Local Workers Reporting to Return Migrants By: Choudhury, Prithwiraj Abstract—I study whether return migrants facilitate knowledge production by... View Details
Keywords: Sean Silverthorne
- 07 Apr 2008
- Research & Ideas
The Debate over Taxing Foreign Profits
a plan to curb foreign tax havens and end tax breaks for "companies that ship jobs overseas" in May, 2009.) One heated issue is the charge that the U.S. tax code provides incentives for companies to ship jobs overseas. It's... View Details
Keywords: by Sean Silverthorne
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
outside the classroom? A: The marketing analysis toolkits were designed to provide a quantitative foundation for analyzing marketing decisions and an analytical structure and process for completing a marketing plan project. They can be... View Details
Keywords: by Sarah Jane Gilbert
- 11 Feb 2013
- Research & Ideas
Neuroeconomics: Eyes, Brain, Business
field of neuromarketing, which uses brain-tracking tools to determine why consumers prefer some products over others. And there is neuroleadership, which applies neuroscience to management research. Looser is looking to integrate insights... View Details
Keywords: by Carmen Nobel
- 03 Aug 2010
- First Look
First Look: August 3
in bringing their products to market, yet we know very little about the kinds of strategies they can employ to influence regulatory actor decision making. In this paper, we highlight a firm's strategic use of symbolic signaling in... View Details
Keywords: Martha Lagace
- 03 Jun 2014
- First Look
First Look: June 3
in Teaching Hospitals By: Huckman, Robert S., Hummy Song, and Jason R. Barro Abstract—We consider the impact of cohort turnover-the planned simultaneous exit of a large number of experienced employees and a similarly sized entry of new... View Details
Keywords: Sean Silverthorne
- 20 Aug 2001
- Research & Ideas
Making an Ally of Uncle Sam
two. Though a step in the right direction, this approach suffers because the boundary between "market" and "nonmarket" is artificial and far from clear-cut. We find it more productive to focus on the key types of games... View Details
- 10 Dec 2007
- HBS Case
One Laptop per Child
agreed to manufacture the laptop. On the technological front, OLPC tackled puzzles such as creating a product both useful and fun for children of primary school age. (See CloseUp below). But despite its visionary goals and widespread... View Details
- 25 Jun 2014
- Lessons from the Classroom
FIELD Trip: Conquering the Gap Between Knowing and Doing
begins with 150-plus diverse teams working with global partners to develop new products and services. To help facilitate this process, faculty teach the concept of "design thinking," allowing students to generate ideas, quickly... View Details
- 28 Apr 2010
- Research & Ideas
Earth Day Reflections
Nordisk. At United Technologies, whose products include Carrier air conditioners, Otis elevators, and Pratt & Whitney aircraft engines, a recent integrated report focused on such nonfinancial metrics as lower fuel consumption and... View Details
Keywords: by Staff
- 05 Jul 2006
- First Look
First Look: July 5, 2006
psychological mechanism whereby price format determines how many product attributes are actively processed at the time of valuation. Three studies support the hypothesis that price partitioning acts as an incentive to process multiple... View Details
Keywords: Sean Silverthorne
- 05 Nov 2024
- Book
Building the Road to 'Small Business Utopia' with AI and Fintech
But what if technology had the power to make a small business owner significantly wiser about their cash flow, and a lender wiser as well? What if new loan products and services made it easier to create what one investor calls a “truth... View Details
- 21 Nov 2005
- Research & Ideas
Making Credibility Your Strongest Asset
Negotiation is a breeze if you're selling a unique product or service that others desperately need: Just sit back and let the bidding begin. Likewise, if you're a buyer in a buyer's market, getting a bargain is a snap. But what happens... View Details
Keywords: by Michael Wheeler
- 03 Mar 2009
- First Look
First Look: March 3, 2009
overview of key issues that Lebowitz and his team must consider as they plan for the firm's growth—how to raise capital, how to gauge the optimal size for the company, and how to manage an expanding staff. A major highlight of the case is... View Details
Keywords: Martha Lagace
- 28 Jan 2014
- First Look
First Look: January 28
production workers) are associated with more autonomy and a wider span of control. By contrast, communication technologies (like data networks) decrease autonomy for both workers and plant managers. Treating technology as endogenous using... View Details
Keywords: Sean Silverthorne
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
assets, including customer relationships; innovative products and services; high-quality and responsive operating processes; skills and knowledge of the workforce; the information technology that supports the workforce and links the firm... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 12 Mar 2012
- Research & Ideas
Crowded at the Top: The Rise of the Functional Manager
game-changers such as e-mail accounts, intranets, and enterprise resource planning (ERP) software. "You might expect that advances in information technology would increase the number of people you could manage because it makes it... View Details
Keywords: by Carmen Nobel