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(2,608)
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- 19 Jul 2004
- Research & Ideas
Your Customers: Use Them or Lose Them
working in a spectacular way is the cell phone industry. It sees the customer as an adversary, [asking the customer to sign] contracts for the next fifty years so they don't have to take care of you. It's like they don't trust themselves to deliver good service. For... View Details
Keywords: by Martha Lagace
- 04 Mar 2002
- Research & Ideas
Don’t Lose Money With Customers
"The lesson here," says Narayandas, "is that relationships can succeed, even if they are asymmetrical to begin with, provided that companies manage them for mutual long-term gain." A second study, undertaken with... View Details
Keywords: by Peter K. Jacobs
- 25 Sep 2000
- Research & Ideas
Cyber-Marketing: Scouting the Digital Communications Frontier
environment in which to grow. Participants also discover that the technological development of the medium itself continues to outrun the capacity of its audience to adapt. Profitable long-term marketing in the new economy is unlikely to... View Details
Keywords: by Peter K. Jacobs
- 04 Aug 2008
- Research & Ideas
How Female Stars Succeed in New Jobs
analyst moves, he or she continues to cover the same companies and serve the same clients. Most investment banks are within a mile radius of each other, so even the commute does not change. “A company that is willing to double your current salary, but will not invest... View Details
- 30 Apr 2007
- Research & Ideas
All Eyes on Slovakia’s Flat Tax
Slovakia highlights the fact that the beliefs and views of a country on what is fair [do] matter for the long-term sustainability of reforms," says Alfaro. Alfaro, Dessain, and Jensen joined forces for an e-mail interview with HBS... View Details
Keywords: by Martha Lagace
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
these dynamics—and the feasibility of improving them—to get a more realistic picture of its long-term prospects. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55510 Financial Development and Technology Diffusion By:... View Details
Keywords: Dina Gerdeman
- 26 Jul 2010
- Research & Ideas
Yes, You Can Raise Prices in a Downturn
a principle that behavioral economists now emphasize: the importance of salient feedback in affecting customer choice, especially when long-term costs of a purchase (health care, trucks) or one's behavior (eating, driving habits) are... View Details
- 03 Mar 2008
- First Look
First Look: March 4, 2008
the model, we find that (i) the supply of long- relative to short-term bonds is positively related to the term spread, (ii) supply predicts positively long-term bonds' excess returns even after controlling for the term spread and the... View Details
Keywords: Martha Lagace
- 29 Aug 2017
- First Look
First Look at New Research and Ideas, August 29
son of the founder, realizes that major operational and financial changes are required to maintain the restaurant’s long-term viability. This case is intended to provide students with a better understanding of the personal, professional... View Details
Keywords: Sean Silverthorne
- 25 Nov 2014
- First Look
First Look: November 25
issues surrounding short-term versus long-term investment payoffs, the proportion of the portfolio that should be allocated to venture capital, and the most appropriate investment form-direct investing in entrepreneurial startups, later... View Details
Keywords: Carmen Nobel
- 08 Oct 2014
- Research & Ideas
Who Is the Chief Sustainability Officer?
shows. Innovation: A select number of companies shift to a more advanced innovative stage by integrating sustainability into the core of the business in ways that transform the company. Strategies tend to be driven by the market with an eye on maximizing View Details
- 09 Feb 2004
- Research & Ideas
Got a New Strategy? Now Make it Happen
performance. It's all too easy for senior managers to become swamped in the operational details of managing a business. What gets crowded out are tough and honest conversations about the fundamental issues that will determine long-term... View Details
Keywords: by Michael Beer & Russell A. Eisenstat
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
this article, the author suggests that tech pioneers would do well to heed a lesson he’s gleaned from his research in the developing world: For long-term success, companies must invest in the surrounding ecosystem. The author presents... View Details
Keywords: Dina Gerdeman
- 23 Jan 2020
- Research & Ideas
Businesses Need a 'Catalyst' to Make CSR Practices Stick
Many companies follow a tried-and-true approach to pursuing corporate social responsibility practices. They set aside a certain amount per year to fund a CSR office, which then tries to help clean up the environment or improve the quality of life of people in the areas... View Details
Keywords: by Michael Blanding
- 05 Nov 2014
- What Do You Think?
Are We Entering an Era of Neuromanagement?
that people tend to devalue long-term returns in relation to short-term gains. They tend not to buy and sell according to self-set rules. A person willing to pay up to $200 for a ticket to a sporting event is not, once he owns it, willing... View Details
Keywords: by James Heskett
- 03 Jun 2014
- First Look
First Look: June 3
of public-private partnerships, with particular attention to a model project in Miami, the Port Tunnel. The overview concludes with a call for cross-sector coalitions to develop strategies with long-term impact goals and short-term... View Details
Keywords: Sean Silverthorne
- 12 Oct 1999
- Research & Ideas
Building Bridges: New Dimensions in Negotiation
Kennecott also arranged for an Export-Import Bank loan plus U.S. political risk insurance. The mine's output would then be sold to North American and European industrial customers under long-term supply contracts, with collection rights... View Details
Keywords: by Anita M. Harris
- 28 Oct 2014
- First Look
First Look: October 28
improvement. Yet a vigorous tradition in the accounting literature establishes that firms routinely sacrifice long-term investment to manage earnings and are rewarded for doing so. This paper presents a model that reconciles these... View Details
Keywords: Carmen Nobel
- 17 Nov 2003
- Research & Ideas
The Business Case for Diabetes Disease Management
involves some tailoring. But in general, it is well recognized that diabetes can lead to long-term complications and short- and long-term costs. As Beaulieu and her co-authors learned, diabetics may make up... View Details
- 15 Jan 2013
- First Look
First Look: January 15
case:http://hbr.org/search/713050-PDF-ENG Brazil's Enigma: Sustaining Long-Term Growth Alfaro, Laura, and Hilary WhiteHarvard Business School Case 713-040 Over the past decade, Brazil's future as a leading world economic power appeared... View Details
Keywords: Sean Silverthorne