Publications

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18 Aug 2011
Lessons from the Classroom

Business Plan Contest: 15 Years of Building Better Entrepreneurs

An online shipping platform that uses social networks and smartphones. Low-cost medical care and monitoring that helps seniors to live at home. The "Skype" of broadband,... View Details

Keywords: by Julia Hanna; Education

Profile

Marla Malcolm Beck

nature.” As the founder and CEO of Bluemercury, the highly successful luxury cosmetics retailer, Beck has lived an entrepreneur’s dream. She started the company in 1999, just as the dot.com boom was at its zenith, View Details

06 Jan 2011
What Do You Think?

How Should Management Deal With “Anonymous”?

against and refusing service to WikiLeaks. The attacker and the cause? A crowd (I don't know what else to call it, since it is not an organized group) that calls itself... View Details

Keywords: by James L. Heskett

February 1998 (Revised June 1999)
Case

DigitalThink: Startup

By: William A. Sahlman, Michael J. Roberts and Christina L. Darwall

Describes a recent Berkeley MBA's attempts to start a business aimed at corporate training via the Internet. Describes the very early efforts at finding an attorney, accountant, and financing, and the interrelationships among these choices. View Details

Keywords: Internet and the Web; Entrepreneurship; Problems and Challenges; Business Startups; Service Industry

March 2005
Case

Chicago Board Options Exchange (CBOE), The

By: George C. Chacko, Anders Sjoman, Daniela Beyersdorfer and George Robert Nelson

The Chicago Board Options Exchange (CBEO) must decide how to respond to new competition in the market for financial options. Options have typically been a very liquid asset class, despite the fact that many single-name options are listed on the CBOE, the second largest... View Details

Keywords: Internet and the Web; Financial Liquidity; Financial Markets; Financial Services Industry; Chicago

March 1996 (Revised August 1996)
Case

Open Market, Inc.: Managing in a Turbulent Environment

By: Lynda M. Applegate and Janis Lee Gogan

Presents the story of Open Market, Inc., one of numerous companies formed in 1994 to engage in electronic commerce over the Internet. This case examines the company's development--its business strategy and organization evolution--as the company increased in size and... View Details

Keywords: Business Strategy; Growth and Development; Business Startups; Internet and the Web; Change; Growth and Development Strategy; Organizations; Web Services Industry

March 1998 (Revised June 1999)
Case

DigitalThink: Building a Sales Force

By: Michael J. Roberts, Joseph B. Lassiter III and Christina L. Darwall

A broad set of issues faces a young company in the Internet-based training business as it begins to sell its product to corporate customers. Issues include: profile of attractive candidates, compensation, definition of territory, definition of quotas, and role of... View Details

Keywords: Internet and the Web; Salesforce Management; Business Startups; Service Industry

01 Jul 2013
Research & Ideas

Crowdfunding a Poor Investment?

from large groups of people is exactly what nonprofits and political campaigns have been doing for more than a century. In today's world, though, the Internet has dramatically altered the ability for... View Details

Keywords: by Michael Blanding; Financial Services

01 Apr 1998
News

Emerging Information

IT WAS A CRITICAL demonstration that, if all went well, would likely land a big-time client for Gary Mueller, president and CEO of Internet Securities (www.securities.com), an View Details

Keywords: Paul Michelman

19 May 2014
Research & Ideas

Why Companies Should Compete for Your Privacy

process for consumers to inform online services that they do not wish their activities to be tracked, yet compliance is voluntary and major View Details

Keywords: by Dina Gerdeman; Consumer Products

13 May 2014
Op-Ed

The Alibaba Effect

great online giants. “Alibaba's only limits are those imposed by the speed at which these enterprises continue to grow” Still largely unknown in the West, Alibaba dominates China's Internet View Details

Keywords: by Bill Kirby & Warren McFarlan; Retail

18 Nov 2016
Blog Post

CPD Global Market Update: Singapore

corporate sponsorship of hackathons to help identify new and exciting internet-enabled ventures. There has been a flurry of recent high-profile mergers, with Lazada soon to be acquiring online grocery... View Details

Keywords: All Industries

15 Oct 2001
Research & Ideas

Rethinking E-Leadership

Chuang, CEO of Aquent, an employment services company headquartered in Boston. In roughly half of the new initiatives Aquent has invested in over the last few years, Chuang estimates, "we have gotten too excited about a new product... View Details

Keywords: by Melissa Raffoni

01 Apr 1997
News

Critical Information: MIS Monitors the Ever-Changing World of IT

"Multimedia and the Boundaryless Organization." With the creation of services such as online newspapers and television home shopping, information... View Details

Keywords: Elaine Gottlieb

January 2000 (Revised May 2000)
Case

Patagon.com: Building (and Defending) the First Financial Destination in Latin America

By: William A. Sahlman, Ramiro Montealegre and Luis Pereiro

Describes Patagon.com, a company trying to build a financial portal in Latin America. The company's founders, Wenceslao Casares and Constancio Larguia, must deal with complex financial and strategic challenges as they guide the company in a difficult context. View Details

Keywords: Strategy; Internet and the Web; Entrepreneurship; Problems and Challenges; Business Startups; Finance; Financial Services Industry; Latin America