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  • All HBS Web  (6,447)
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    • News  (1,228)
    • Research  (4,159)
    • Events  (16)
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Show Results For

  • All HBS Web  (6,447)
    • People  (3)
    • News  (1,228)
    • Research  (4,159)
    • Events  (16)
    • Multimedia  (81)
  • Faculty Publications  (2,891)
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  • 01 Sep 2018
  • News

Action Plan: Rapids Growth

team was down a body. But just as important, he threw himself into the lifestyle, hoping to better understand what makes Eddyline’s customers so passionate about the products. A novice kayaker before, Holley says he’s now hooked. Asked if... View Details
Keywords: Ryan Jones
  • 01 Sep 2009
  • News

Faculty Books

Kanter contends that vanguard companies deliver what their customers want better than their competitors do, thereby providing the financial success shareholders demand and the social conscience demanded by the new generation of managers.... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information
  • 01 Jun 2016
  • News

How Do We Win the Cyberwar?

terrorist threat info and analysis pulled from the web’s darkest corners. Rothrock’s RedSeal also has a number of federal clients, though he doesn’t necessarily know who they are. Brokered through a government intermediary, they simply show up as View Details
Keywords: Dan Morrell; illustrations by Victo Ngai
  • 21 Nov 2013
  • News

Case Study: BlackBerry and Thorsten Heins

company more sharply on areas where its innovative capacity remained distinctive. Blackberry understands the demands of security conscious corporate customers better than most, and their software for handling corporate email seems second... View Details
Keywords: Telecommunications; Information; Management of Companies and Enterprises; Management
  • 19 Sep 2012
  • News

On a Sound Track

vocals, and precision highs. We’re pretty excited about that, and we think our customers will be too. We’ve recently brought our product development process in-house, so instead of sourcing products in Asia, we can take a concept from a... View Details
Keywords: Deborah Blagg; audio equipment; fashion; Computer and Electronic Product Manufacturing; Manufacturing
  • 01 Apr 1999
  • News

An Eye to the East

Europe and the United States, he said, "they have already reached a threshold in customer orientation, so you have to do different things to succeed." That's not the case yet in Asia, he pointed out, as Deshpandé listened intently. HBS... View Details
Keywords: Alejandro Reyes
  • 01 Oct 2002
  • News

What's Cookin'

high-quality family dining at a reasonable price; it would be a mistake to put a $45 bottle of wine on our menu." When consistency suffers, it doesn't take long for it to affect a restaurant's reputation, he adds. "If a customer has the... View Details
Keywords: Hanna, Julia
  • 01 Dec 2017
  • News

Enhancing Students’ Cultural Intelligence

travel stores to help the airline enhance customer satisfaction—provided insight on Mexico’s travel industry and, equally important, a new perspective on teamwork. “There were no designated leaders in the teams we were assigned to in... View Details
  • 15 Nov 2016
  • News

Classroom Lessons Put Into Practice Abroad

accessible to new audiences, adapting company goals to accommodate consumer behavior. They outfitted a test truck and spread the word about its location via social media. The idea was enthusiastically embraced by customers and by Rita de... View Details
Keywords: Food Services and Drinking Places; Hospitality
  • 01 Sep 2004
  • News

Nancy Hall (MBA 1974)

of the board of the local YWCA and decided to come in once a week to help out. I soon realized that nonprofits could really use the skills I had — finance, marketing, planning. I saw that many nonprofits didn’t know who their customers... View Details
Keywords: Susan Young; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 13 Nov 2020
  • News

Insatiably Curious

college, Ma worked as a project manager at Hewlett-Packard (HP), where she first realized she had an interest in business. “I had this insatiable curiosity about HP’s customers and the company’s competition,” she recalls. “I also found... View Details
  • 01 Feb 1998
  • News

Stephen Covey's Successful Habits

businesses in this country. Without listening, the organization (and its stakeholders) can't properly adapt to customers or the marketplace. How do you motivate business leaders who are not good listeners to become so? Force of... View Details
  • 29 Apr 2016
  • News

The First Five Years: Kelly McKenna (MBA 2015)

brand associated with ArtLifting's message of empowerment for artists who are homeless or disabled. Customers see that. Clients see that. More importantly, employees and CEOs are reminded of it every day. And then externally, the... View Details
  • 01 Jun 2024
  • News

Decoding the Promise and Perils of Generative AI

and without fluoride—and found that the results were “strikingly similar” to those produced by recent traditional consumer surveys. Although the research is preliminary, the authors say LLMs could be an affordable alternative for marketers. “Whereas a survey of real... View Details
Keywords: April White
  • 04 Sep 2019
  • News

Advancing Diagnostics that Can Save Lives

facilities detect and control outbreaks of health care–associated infections. Lee notes that services like epiXact are not DZD’s primary objective, but they are critical to “developing customer instincts and building commercial muscle”... View Details
Keywords: Susan Young
  • 13 Apr 2017
  • News

Solving Nigeria’s Skilled Workforce Challenge

Photos by Kunle Ogunfuyi Even a college degree couldn’t help Temi Abiola, who grew up in Nigeria, land a job. Though he speaks fluent English, he lacked the problem-solving and customer relations skills required for his dream job in the... View Details
Keywords: Jill Radsken
  • 01 Apr 1997
  • News

Facing the Music

switch to CD format, sales picked up considerably as customers rushed out to replace their vinyl record collections with the same music reissued on the new technology. Now, explains Zelnick, the CD boom has played itself out. "The CD... View Details
Keywords: Marguerite Rigoglioso
  • 18 Oct 2024
  • News

My Worst Job

every customer dislike us, and I got to be the recipient of many of their phone calls. I think that being an empathetic and positive leader became a hallmark of what I wanted to do next. I never wanted to be the person that no one wanted... View Details
  • 01 Mar 2012
  • News

She’s Got Your Back

Hicks Photo courtesy Angie's List What Angie's List Knows About Customer Reviews Main article: Where Innovation Rules Talk about a pain point. Shoddy roofing leads to leaking, causing your ceiling to fall in and damage the kitchen. Now... View Details
Keywords: Julia Hanna; online reviews; News, Library, Internet, and Other Services; Information; Real Estate
  • 01 Sep 2008
  • News

The MBA Turns 100

customers — all voice concerns about the programs, according to recent research by HBS professors Srikant Datar and David Garvin. They presented their findings to participants in two separate Centennial colloquia on the future of the MBA... View Details
Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services
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