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  • 19 Feb 2007
  • Research & Ideas

Inexperienced Investors and Market Bubbles

results show that inexperienced fund managers as defined by age (under thirty-five) exhibited trend-chasing behavior that produced over-investment in tech stocks. "Our results fit well with adaptive expectations models of... View Details
Keywords: by Sean Silverthorne; Financial Services
  • June 17, 2016
  • Comment

Companies Need to Start Marketing Security to Customers

By: John A. Quelch
Recent events in Orlando underscore an important marketing truth: consumer safety and security are mission critical. A popular nightclub, Pulse, known as a safe place for the LGBT community, is put out of business at least temporarily by a terrorist act. Not far away... View Details
Keywords: Consumer Safety; Public Safety; Brand Attraction; Risk Management; Safe Environment Benefit; Marketing Safety; Global Brands; Advertising; Change Management; Disruption; Volatility; Crime and Corruption; Customers; Music Entertainment; Animation Entertainment; Film Entertainment; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Consumer Behavior; Problems and Challenges; Safety; Corporate Strategy; Business Strategy; Entertainment and Recreation Industry; Tourism Industry; Travel Industry; United States
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  • 14 Jun 2016
  • First Look

June 14, 2016

Behavior and Impact of Patent Trolls: A Survey By: Cohen, Lauren, Umit Gurun, and Scott Duke Kominers Abstract—We survey the empirical literature on non-practicing entity (NPE) litigation behavior and its... View Details
Keywords: Sean Silverthorne
  • 19 Jul 2004
  • Research & Ideas

Your Customers: Use Them or Lose Them

Reason: Commerce Bank decided to differentiate on service. For starters, it offers seven-day branch banking, giving customers extra convenience. In addition, every branch includes so-called penny arcades, coin changing machines that are... View Details
Keywords: by Martha Lagace
  • 2008
  • Working Paper

The Ontological Foundations of Leadership and Performance: Being a Leader, and the Effective Exercise of Leadership, A New Model

By: Werner Erhard, Michael C. Jensen, Steve Zaffron and Kari L. Granger

This paper is the (pre-course) introduction document to an experimental course developed by the authors and taught at the U. of Rochester Simon School of Business. The intention of the course is to leave the participants actually being leaders and being able to... View Details

Keywords: Transformation; Business Education; Knowledge; Leadership Development; Leadership Style; Performance Effectiveness; Attitudes; Behavior; Perspective
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  • April 3, 2023
  • Article

Getting a Clearer View of Your Company’s Carbon Footprint

By: Robert S. Kaplan, Karthik Ramanna and Stefan Reichelstein
E-liability accounting is a new technique that will help customers factor in a product’s environmental footprint into their purchasing decisions and will help create a competition dynamic that leads to reduced carbon outputs. This article describes two pilot studies—by... View Details
Keywords: Environmental Sustainability; Environmental Accounting; Supply Chain; Consumer Behavior
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  • 22 Apr 2002
  • Research & Ideas

Work, Family, Private Life: Why Not All Three?

the "masculinization" of women. Society won't change until we change ourselves, Boteach said, referring to both sexes. When a woman student in the audience queried him about whether it would not be... View Details
Keywords: by Martha Lagace
  • 23 Dec 2013
  • Research & Ideas

Just How Independent are ‘Independent’ Directors?

firm performance. Photo: iStockPhoto In place of those markers, Ma and Khanna used a different proxy of looking at which chair appoints a director, assuming that a social tie must exist between the two. Then they measured how the voting View Details
Keywords: by Michael Blanding
  • 07 Mar 2007
  • Research & Ideas

How Do You Value a “Free” Customer?

begins to answer. Sarah Jane Gilbert: Why do traditional customer lifetime value formulas break down in a networked setting, and how does your model address those shortcomings? Sunil Gupta: Traditional models of CLV estimate a customer's profit potential based on the... View Details
Keywords: by Sarah Jane Gilbert; Web Services
  • 05 May 2003
  • What Do You Think?

Is This a Golden Era for Marketing Productivity?

'voice' into action is the way to reach a 'golden era' in marketing productivity." Whether the real potential for improvement in marketing productivity primarily lies in the minds and behaviors of existing or potential customers will... View Details
Keywords: by James Heskett
  • 02 Mar 2010
  • First Look

First Look: March 2

research on complex organizations. Yet, the behaviors of top executives are frequently featured as an important determinant in historical treatments of strategic change inside large firms. Theories of... View Details
Keywords: Martha Lagace
  • 06 Nov 2018
  • First Look

New Research and Ideas, November 6, 2018

forthcoming Management Science Patent Trolls: Evidence from Targeted Firms By: Cohen, Lauren, Umit Gurun, and Scott Duke Kominers Abstract—We provide the first large-sample evidence on the behavior and impact of nonpracticing entities... View Details
Keywords: Dina Gerdeman
  • 11 Dec 2007
  • First Look

First Look: December 11, 2007

conceptualize an overarching model of how communities influence organizations. We suggest that because organizations are simultaneously embedded in communities and organizational fields, by accounting for both of these different levels, researchers will better... View Details
Keywords: Martha Lagace
  • 15 Jul 2008
  • First Look

First Look: July 15, 2008

invested in technology stocks, relative to their style benchmarks, than their older colleagues. Furthermore, young managers, but not old managers, exhibit trend-chasing behavior in their technology stock investments. As a result, young... View Details
Keywords: Martha Lagace
  • 20 Aug 2013
  • First Look

First Look: August 20

exclusion restriction separating current and future payoff and (2) a finite horizon model in which there is no forward looking behavior in the last period. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=44102 August 2013... View Details
Keywords: Anna Secino
  • 22 Jul 2014
  • First Look

First Look: July 22

investors with longer-term horizons and incentives that are more consistent with the long-term strategy of the company. The managers of most companies take their investor base as a "given" that cannot be changed through their... View Details
Keywords: Sean Silverthorne
  • 11 Nov 2013
  • Research & Ideas

A Smarter Way to Reduce Customer Defections

companies. "All we did was use the same incentive you would otherwise use," Gupta says. "There was no change in anything except who you target, so there was no additional cost." Gupta and Lemmens also used projections to show that Verizon... View Details
Keywords: by Dina Gerdeman; Retail; Service
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

probe beneath customer preferences and behaviors to uncover the attitudes that provide a more solid understanding of customer loyalty. Why You Need Both Individual And Aggregated Data One-to-one marketing, a term coined by Don Peppers and... View Details
Keywords: by Jean Ayers
  • 13 Jan 2009
  • First Look

First Look: January 13, 2009

and, as a result, gain the capacity to curb its influence. Download the paper: http://www.hbs.edu/research/pdf/07-099.pdf Cultural Notes on Chinese Negotiating Behavior Authors:James K. Sebenius and Cheng (Jason) Qian Abstract Western... View Details
Keywords: Martha Lagace
  • 13 Aug 2008
  • Research & Ideas

The Inner Life of Leaders

To what extent does a leader's inner life affect his or her behavior and actions toward other people? HBS professor emeritus Abraham Zaleznik, skilled in the practice of psychoanalysis and an admirer of the insights of Sigmund Freud, is... View Details
Keywords: by Martha Lagace

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