project work - Publications - Faculty & Research

28 Apr 2009
First Look

First Look: April 28, 2009

Working PapersNo Harm, No Foul: The Outcome Bias in Ethical Judgments (revised) Authors:Francesca Gino, Don A. Moore, and Max H. Bazerman Abstract We present six studies demonstrating that outcome information biases ethical judgments of... View Details

Keywords: Martha Lagace

07 Jun 2016
Op-Ed

Can Brand Trump Win a Presidency?

enthusiasm of Trump's core supporters. The other path is to keep on doing what's worked so far: an appealing slogan, outrageous comments that eat up the oxygen in the daily news cycle, an emphasis on a few core issues. The marketing... View Details

Keywords: by John A. Quelch; Advertising; Media & Broadcasting

15 Oct 2024
Research & Ideas

We Have Better Ways to Break Habits Than Willpower. Why Don't We Use Them?

The deadline on an important work project is looming, but you keep getting distracted by news stories and silly cat videos online. Even though installing an Internet-blocking app might help you stay focused,... View Details

Keywords: by Michael Blanding

22 Aug 2005
Research & Ideas

Balancing the Future Against Today’s Needs

instance—and "go back to the core" because they knew they could make their annual numbers that way. So, when Urquhart recognized an opportunity to grow from underwriting "big-ticket power projects"—the core business—into financing smaller View Details

Keywords: by Paul Michelman

12 Feb 2013
First Look

First Look: Feb. 12

organizational networks, and new avenues of sustainable business growth. Providing comprehensive coverage of the field of management, the encyclopedia spans fourteen subject volumes providing a landmark work of reference for scholars,... View Details

Keywords: Sean Silverthorne

01 Apr 2019
What Do You Think?

Does Our Bias Against Federal Deficits Need Rethinking?

leaders to make those hard decisions either." John argued that what is missing in MMT is that most economic theory works only within a limited range of economic conditions. “While the U.S. will benefit from MMT for perhaps a long... View Details

Keywords: by James Heskett

09 Jul 2014
Research & Ideas

How Business Leaders Can Strengthen American Schools

as improved teaching and leadership talent, the use of technology in personalized learning, the Common Core State Standards Initiative, wider school choice, and a dramatic upgrade in the quality and use of data analytics to determine what is View Details

Keywords: by Julia Hanna; Education

08 Oct 2014
Research & Ideas

Who Is the Chief Sustainability Officer?

stages: Compliance: In this initial phase, companies often start with activities related to complying with regulations. Activities are not strategic or centralized. In addition to compliance, employees may volunteer to work on recycling... View Details

Keywords: by Dina Gerdeman; Manufacturing

10 May 2017
Research & Ideas

Amazon Web Services Changed the Way VCs Fund Startups

don’t work out.” On the positive side, the firms that did succeed substantially increased their valuation after second-round funding, implying that the spray and pray approach has been effective in identifying long-shot companies that... View Details

Keywords: by Michael Blanding; Banking; Financial Services; Information Technology

07 Sep 2016
What Do You Think?

How Can the Threat of Networks Be Reduced?

lead without the aid of organizational conventions of the past. Dolembo’s comment was perhaps the most provocative of all. He suggested that the author of The Seventh Sense may be addressing a topic that will be a relic of the past in a few years. In his words, “I... View Details

Keywords: by James Heskett

14 Sep 2016
Research & Ideas

Web Surfers Have a Schedule and Stick to It

percent penetration) skews to high income, high education households. However, those users don’t spend as much time online as lower educated, lower income households, making the window for catching the attention of the affluent even smaller. “From an advertiser’s... View Details

Keywords: by Julia Hanna; Retail; Web Services

28 Aug 2006
Research & Ideas

Online Match-Making with Virtual Dates

current model is artificial and static, and far removed from everyday social interaction," says Jeana H. Frost, who along with Michael I. Norton and Dan Ariely is taking an academic look at online dating and how it can be improved. They describe their results in a... View Details

Keywords: by Martha Lagace; Publishing

03 Jul 2018
First Look

New Research and Ideas, July 3, 2018

one emerging economy. Based on an exploratory field study of medical device development projects in India, we observe the frequent, iterative testing of prototypes in clinical settings and investigate the related learning process. The... View Details

Keywords: Dina Gerdeman

22 Apr 2008
First Look

First Look: April 22, 2008

Working PapersThe 'Thin Film of Gold': Monetary Rules and Policy Credibility In Developing Countries Authors:Niall Ferguson and Moritz Schularick Abstract This paper asks whether developing countries can reap credibility gains from... View Details

Keywords: Martha Lagace

23 Jun 2003
Research & Ideas

Historically Speaking: A Roundtable at HBS

among historians and scholars from other disciplines who are taking a historical approach to their work has demanded intellectual leadership. Al Chandler has provided that leadership for more than forty years. Early in his career, he... View Details

Keywords: by Jim Aisner

17 May 2004
Research & Ideas

Why We Don’t Study Corporate Responsibility

both an effective societal contributor and an economic powerhouse. Q: What other research are you working on? A: There are three projects I am quite excited about. My colleagues Rohit Deshpande, Lynn Paine,... View Details

Keywords: by Manda Salls

08 Feb 2011
First Look

First Look: Feb. 8

http://www.vcc.columbia.edu/yearbook Working PapersSustainable Cities: Oxymoron or the Shape of the Future? Authors:Annissa Alusi, Robert G. Eccles, Amy C. Edmondson, and Tiona Zuzul Abstract Two trends are likely to define the 21st... View Details

Keywords: Sean Silverthorne

01 Aug 2005
Research & Ideas

How to Choose the Best Deal

analysis, Jim should look at each property independently, as if the other didn't exist. He needs to reckon the maximum he would pay for each—not his goal or expectation but the upper limit he could live with and still make his development View Details

Keywords: by Michael Wheeler

15 Dec 2020
Research & Ideas

The Unspoken Messages of COVID-19 Restrictions

Risky Behavior During COVID-19, a National Bureau of Economic Research Working Paper released in August. Lessons from the pandemic’s first wave News of a deadly virus hitting the United States was enough to keep diners home in early... View Details

Keywords: by Danielle Kost; Food & Beverage

16 Feb 2004
Research & Ideas

Marketing Wine to the World

other research are you working on? A: Well, my primary focus is not on industry dynamics. The focus of my research is organizational decision-making processes. At the moment, I'm conducting a large research View Details

Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage

Publications