Publications

August 2010 (Revised May 2015)
Teaching Note

Bank of America: Mobile Banking and Bank of America: Mobile Banking (Abridged)

By: Sunil Gupta

Teaching Note for 510063 and 512082 View Details

Keywords: Banks and Banking; Strategy; Customers; Technology Adoption; Decisions; Product Launch; Mobile Technology; Banking Industry

November 2004
Case

The Electronic Product Code: Future Impact on the Global Food System

By: Ray A. Goldberg and James Weber

The Electronic Product Code (EPC) is a successor to the Uniform Product Code and will improve the efficiency and traceability of the global food system. This case focuses on how best to implement this new system and respect the privacy of the ultimate consumer, and the... View Details

Keywords: Information; Rights; Ethics; Consumer Behavior; Management Systems; Technology Adoption; Innovation and Invention; Food and Beverage Industry

24 Aug 2021
News

What We Still Need to Learn about AI in Marketing — and Beyond

29 Jun 2015
HBS Case

Consumer-centered Health Care Depends on Accessible Medical Records

to $2 million to hospitals serving Medicare patients that adopted electronic medical records (EMRs). Quelch and HBS research associate Margaret L. Rodriguez released a case study in April about one organization that has ramped up its... View Details

Keywords: by Dina Gerdeman; Technology; Technology

03 Feb 2003
Research & Ideas

Homeland Security: A Ready-made Market

panelists at Harvard Business School's Cyberposium 2003 to address the technology trends, developing markets, and pressing concerns of a swiftly developing market. At this point, panelists agreed little new innovation is necessary.... View Details

Keywords: by Julia Hanna; Service

08 Oct 2018
Working Paper Summaries

Developing Theory Using Machine Learning Methods

Keywords: by Prithwiraj Choudhury, Ryan Allen, and Michael G. Endres

September 2000
Case

Jardines: Tapping the Asian E-Commerce Market

By: F. Warren McFarlan, Melissa Dailey and Fred Young

"We have made significant progress in reshaping the group in the current cycle of change," announced the homepage of Jardine Matheson & Co.'s web site. Percy Weatherall, newly appointed managing director of the company, knew all too well about change. In his previous... View Details

Keywords: Corporate Entrepreneurship; Decisions; Information Technology; Corporate Strategy; Technology Adoption

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Article

Innovations in Retail Operations: Thirty Years of Lessons from Production and Operations Management

By: Marshall Fisher and Ananth Raman

We review papers published in Production and Operations Management (POM) during its thirty-year history that deal with retail operations issues with an empirical approach. The papers span a range of issues, from traditional ones like forecasting and inventory... View Details

Keywords: RFID; Innovation and Invention; Technology Adoption; Operations; E-commerce; Strategy; Retail Industry

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a standard on all its PC models (1986), it was the first to adopt Windows as a standard (1990), and it was the first to incorporate CD-rom drives and Pentium processing technology (1994). Waitt crafted a... View Details

Keywords: Computers & Electronics

29 Feb 2016
HBS Case

Bigbelly's Big Bet on the Digital Trash Can

advertising. “Government is a giant customer. They buy a lot of stuff” Harvard Business School professor Mitchell Weiss explores this strategy pivot in a new case on Bigbelly, co-written with case researcher Christine Snively, that looks at the implications for View Details

Keywords: by Michael Blanding; Energy

07 Dec 2016
HBS Case

Why Millennials Flock to Fintech for Personal Investing

through direct ads or referrals by early adopters who post about their services. “Their way to capture clients is through viral acquisition,” says Viceira. Lastly, fintech firms save costs by outsourcing money management expertise to... View Details

Keywords: by Michael Blanding; Financial Services

11 Feb 2019
Working Paper Summaries

The IBM PC

Keywords: by Carliss Y. Baldwin; Computer

January 2002 (Revised May 2002)
Case

Digital China Holdings Limited: ERP as a Platform for Building New Capabilities

By: F. Warren McFarlan, Guoqing Chen and Kai Reimers

This case analyzes a complex ERP implementation that takes place in one of the leading companies in China. The issues are indistinguishable from those facing a U.S. organization. View Details

Keywords: Internet and the Web; Technology Adoption; Information Technology; Complexity; Problems and Challenges; China

September 1991 (Revised May 1994)
Background Note

Note on the PC Network Software Industry--1990

By: David B. Yoffie

Examines the economics, technology, customer segments, and competitors of the PC networking software industry. View Details

Keywords: Customers; Economics; Competition; Applications and Software; Technology Adoption; Information Infrastructure

01 Sep 2014
News

Ask the Expert: Byte-Testing Bitcoin

and gain the trust of their citizens. We’ve also seen more complex processes with the EU adopting a single currency as part of an effort to coordinate actions and act as a strong block. In terms of the speculative nature of bitcoin, given... View Details

Keywords: alumni; Data Processing, Hosting, and Related Services; Information

October 2023
Case

CornerUp: Digitizing the Corner Store

By: Álvaro Rodríguez Arregui, Stacy Straaberg and Diego Zainos De La Sota Riva

In July 2023, Jason Diaz, co-founder and CEO of CornerUp, assessed the progress of his business-to-business e-procurement software application (app) startup, founded in January 2022. CornerUp began as a fast-moving consumer packaged goods (FMCG) distributor in New York... View Details

Keywords: Business Growth and Maturation; Business Startups; Small Business; Transition; Decisions; Social Entrepreneurship; Geographic Location; Disruptive Innovation; Market Participation; Digital Platforms; Trust; Business Strategy; Expansion; Information Infrastructure; Internet and the Web; Technology Adoption; Value Creation; Technology Industry; United States

January 2006 (Revised August 2006)
Case

Four Products: Predicting Diffusion (2006)

By: John T. Gourville

One of the critical tasks in the marketing of new innovations is predicting demand and rates of diffusion for those products. Focuses on four innovative products from different domains. Although one can speculate on the scope and rate of diffusion for each of these... View Details

Keywords: Forecasting and Prediction; Innovation and Invention; Product Launch; Demand and Consumers; Technology Adoption