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      • November 2013
      • Case

      Martin Blair

      By: Howard H. Stevenson and Michael J. Roberts
      Martin Blair is a first-time entrepreneur who draws on his experience in the food service industry to develop two different restaurant concepts almost simultaneously. In relating his experiences, he reveals several important concerns of the thoughtful entrepreneur,... View Details
      Keywords: Market Entry and Exit; Franchise Ownership; Growth and Development Strategy; Retail Industry; Food and Beverage Industry
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      Stevenson, Howard H., and Michael J. Roberts. "Martin Blair." Harvard Business School Brief Case 914-521, November 2013.
      • November 2013
      • Article

      Adding Bricks to Clicks: On the Role of Physical Stores in a World of Online Shopping

      By: Jill Avery, Thomas Steenburgh, John A. Deighton and Mary Caravella
      Buying a product has never been easier. Consumers can shop online, over the phone or via mail order, from home or on the go, and if they want to experience touch and feel, they can also visit a "real" store. Often, one and the same retailer offers several of these... View Details
      Keywords: Channel Management; Retailing; Marketing; Marketing Channels; Marketing Strategy; E-commerce; Retail Industry; United States
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      Avery, Jill, Thomas Steenburgh, John A. Deighton, and Mary Caravella. "Adding Bricks to Clicks: On the Role of Physical Stores in a World of Online Shopping." GfK Marketing Intelligence Review 5, no. 2 (November 2013).
      • October 2013 (Revised January 2016)
      • Case

      J.C. Penney's 'Fair and Square' Strategy (Abridged)

      By: Elie Ofek and Jill Avery
      As he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,... View Details
      Keywords: Business Model; Change Management; Marketing Strategy; Price; Consumer Behavior; Decision Making; Management Teams; Brands and Branding; Retail Industry; United States
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      Ofek, Elie, and Jill Avery. "J.C. Penney's 'Fair and Square' Strategy (Abridged)." Harvard Business School Case 514-063, October 2013. (Revised January 2016.)
      • 2013
      • Working Paper

      Digital Dark Matter and the Economics of Apache

      By: Shane Greenstein and Frank Nagle
      Researchers have long hypothesized that spillovers from government, university, and private company R&D contribute to economic growth, but these contributions may be difficult to measure when they take a non-pecuniary form. The growth of networking devices and the... View Details
      Keywords: Measurement and Metrics; Internet and the Web; Performance Productivity; Applications and Software; Economic Growth; Research and Development
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      Greenstein, Shane, and Frank Nagle. "Digital Dark Matter and the Economics of Apache." NBER Working Paper Series, No. 19507, October 2013.
      • October 2013
      • Article

      Shattering the Myth of Separate Worlds: Negotiating Non-Work Identities at Work

      By: Lakshmi Ramarajan and Erin M. Reid
      How much of our self is defined by our work? Fundamental changes in the social organization of work are destabilizing the relationship between work and the self. As a result, parts of the self traditionally considered outside the domain of work, i.e., "non-work"... View Details
      Keywords: Identity; Diversity; Strategy; Jobs and Positions; Work-Life Balance
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      Ramarajan, Lakshmi, and Erin M. Reid. "Shattering the Myth of Separate Worlds: Negotiating Non-Work Identities at Work." Academy of Management Review 38, no. 4 (October 2013): 621–644.
      • 2013
      • Book

      The Political Economy of Empire in the Early Modern World

      By: Sophus A. Reinert and Pernille Røge
      This volume recasts our understanding of the practical and theoretical foundations and dynamic experiences of early modern imperialism. The imperial encounter with political economy was neither uniform across political, economic, cultural, and religious constellations... View Details
      Keywords: Political Economy; Early Modern Imperialism; Economy; Government and Politics
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      Reinert, Sophus A., and Pernille Røge, eds. The Political Economy of Empire in the Early Modern World. Palgrave Macmillan, 2013.
      • 2013
      • Working Paper

      How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars

      By: Isao Okada and Stephen A. Greyser

      When a Major League Baseball club signs a Japanese star player, it obviously tries to commercialize its investment in the player. The initial focus is on home attendance (ticket sales) and television audiences, plus merchandise sales. These elements are similar to... View Details

      Keywords: Commercialization; Sports; Revenue; Sports Industry; Japan; United States
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      Okada, Isao, and Stephen A. Greyser. "How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars." Harvard Business School Working Paper, No. 14-029, September 2013.
      • Article

      Prosocial Bonuses Increase Employee Satisfaction and Team Performance

      By: Lalin Anik, Lara B. Aknin, Elizabeth W. Dunn, Michael I. Norton and Jordi Quoidbach
      In three field studies, we explore the impact of providing employees and teammates with prosocial bonuses, a novel type of bonus spent on others rather than on oneself. In Experiment 1, we show that prosocial bonuses in the form of donations to charity lead to happier... View Details
      Keywords: Satisfaction; Groups and Teams; Performance; Compensation and Benefits; Philanthropy and Charitable Giving; Banking Industry; Sports Industry; Pharmaceutical Industry; Canada; Belgium; Australia
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      Anik, Lalin, Lara B. Aknin, Elizabeth W. Dunn, Michael I. Norton, and Jordi Quoidbach. "Prosocial Bonuses Increase Employee Satisfaction and Team Performance." PLoS ONE 8, no. 9 (September 2013): 1–8.
      • 2013
      • Working Paper

      Management: Theory and Practice, and Cases

      By: Richard L. Nolan

      This working paper reports on a major Harvard Business School project designed to enhance MBA and practicing executives in case learning. The work is built on the foundation of HBS field cases employing the monomyth "hero's journey" classic story structure along... View Details

      Keywords: Innovation; CIO; CEO; Hero's Journey; Monomyth; Management; Practice; Cases; Theory; Innovation and Invention
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      Nolan, Richard L. "Management: Theory and Practice, and Cases." Harvard Business School Working Paper, No. 14-026, September 2013.
      • Article

      Unexpected Benefits of Deciding by Mind Wandering

      By: Colleen Giblin, Carey K. Morewedge and Michael I. Norton
      The mind wanders, even when people are attempting to make complex decisions. We suggest that such mind wandering—allowing one's thoughts to wander until the "correct" choice comes to mind—can positively impact people's feelings about their decisions. We compare... View Details
      Keywords: Decisions; Satisfaction; Decision Choices and Conditions; Cognition and Thinking
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      Giblin, Colleen, Carey K. Morewedge, and Michael I. Norton. "Unexpected Benefits of Deciding by Mind Wandering." Art. 598. Frontiers in Psychology 4 (September 6, 2013).
      • September 2013
      • Exercise

      An Exercise in Designing a Travel Coffee Mug

      By: Elie Ofek and Michael Norris
      In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective... View Details
      Keywords: New Product Development; Innovation; Market Research; Competitive Positioning; Design; Product Development; Consumer Products Industry
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      Ofek, Elie, and Michael Norris. "An Exercise in Designing a Travel Coffee Mug." Harvard Business School Exercise 514-042, September 2013.
      • 2019
      • Working Paper

      Managing Churn to Maximize Profits

      By: Aurelie Lemmens and Sunil Gupta
      Customer defection threatens many industries, prompting companies to deploy targeted, proactive customer retention programs and offers. A conventional approach has been to target customers either based on their predicted churn probability, or their responsiveness to a... View Details
      Keywords: Churn Management; Defection Prediction; Loss Function; Stochastic Gradient Boosting; Customer Relationship Management; Consumer Behavior; Profit
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      Lemmens, Aurelie, and Sunil Gupta. "Managing Churn to Maximize Profits." Harvard Business School Working Paper, No. 14-020, September 2013. (Revised December 2019. Forthcoming at Marketing Science.)
      • September 2013
      • Article

      Converging to the Lowest Common Denominator in Physical Health

      By: Leslie K. John and Michael I. Norton
      Objective: This research examines how access to information on peer health behaviors affects one's own health behavior. Methods: We report the results of a randomized field experiment in a large corporation in which we introduced walkstations (treadmills... View Details
      Keywords: Information; Behavior; Decision Choices and Conditions; Health; Health Industry
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      John, Leslie K., and Michael I. Norton. "Converging to the Lowest Common Denominator in Physical Health." Special Issue on Health Psychology Meets Behavioral Economics. Health Psychology 32, no. 9 (September 2013): 1023–1028.
      • September–October 2013
      • Article

      Learning from Customers: Individual and Organizational Effects in Outsourced Radiological Services

      By: Jonathan R. Clark, Robert S. Huckman and Bradley R. Staats
      The ongoing fragmentation of work has resulted in a narrowing of tasks into smaller pieces that can be sent outside the organization and, in many instances, around the world. This trend is shifting the boundaries of organizations and leading to increased outsourcing.... View Details
      Keywords: Job Cuts and Outsourcing; Medical Specialties; Health Care and Treatment; Customer Focus and Relationships; Learning; Customer Satisfaction; Health Industry
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      Clark, Jonathan R., Robert S. Huckman, and Bradley R. Staats. "Learning from Customers: Individual and Organizational Effects in Outsourced Radiological Services." Organization Science 24, no. 5 (September–October 2013): 1539–1557.
      • 2013
      • Article

      Rituals Enhance Consumption

      By: J. Vohs, Y. Wang, F. Gino and M. I. Norton
      Four experiments tested the novel hypothesis that ritualistic behavior potentiates and enhances the enjoyment of ensuing consumption—an effect found for chocolates, lemonade, and even carrots. Experiment 1 showed that ritual behaviors, compared to a no-ritual... View Details
      Keywords: Practice; Satisfaction; Consumer Behavior
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      Vohs, J., Y. Wang, F. Gino, and M. I. Norton. "Rituals Enhance Consumption." Psychological Science 24, no. 9 (September 2013): 1714–1721.
      • August 2013
      • Teaching Plan

      Remicade-Simponi

      By: Guhan Subramanian and Charlotte Krontiris
      This exercise models a negotiation between two pharmaceutical companies—Johnson & Johnson and Merck—concerning the international distribution rights for Remicade, a blockbuster anti-arthritis drug. At odds over the original distribution contract, the two companies... View Details
      Keywords: Johnson & Johnson; Merck; Negotiation; Negotiation Participants; Negotiation Deal; Pharmaceutical Industry
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      Subramanian, Guhan, and Charlotte Krontiris. "Remicade-Simponi." Harvard Business School Teaching Plan 914-006, August 2013.
      • July 2013 (Revised May 2017)
      • Case

      European Integration: Meeting the Competitiveness Challenge

      By: Michael E. Porter and Christian Ketels
      The case discusses the origins and development of the European Integration process from the post-war period up to 2007, focusing particularly on the efforts of the Lisbon-agenda under way since 2000 to enhance Europe's competitiveness. It discusses the different policy... View Details
      Keywords: Integration; Globalized Economies and Regions; Competition; Development Economics; Global Range; Policy; Failure; European Union; Europe
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      Porter, Michael E., and Christian Ketels. "European Integration: Meeting the Competitiveness Challenge." Harvard Business School Case 714-405, July 2013. (Revised May 2017.)
      • July 2013
      • Case

      Jackson Automotive Systems

      By: William E. Fruhan and Wei Wang
      Jackson Automotive Systems produces automotive parts for advanced heating and air conditioning systems, engine cooling systems, fuel injection and transfer systems, and various other engine parts and it supplies them to the automotive industry primarily in Michigan.... View Details
      Keywords: Production; Financial Crisis; Corporate Finance; Manufacturing Industry; Auto Industry; Michigan
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      Fruhan, William E., and Wei Wang. "Jackson Automotive Systems." Harvard Business School Brief Case 914-505, July 2013.
      • 2013
      • Working Paper

      How the Zebra Got Its Stripes: Imprinting of Individuals and Hybrid Social Ventures

      By: Matthew Lee and Julie Battilana
      Hybrid organizations that combine multiple, existing organizational forms are frequently proposed as a source of organizational innovation, yet little is known about the origins of such organizations. We propose that individual founders of hybrid organizations acquire... View Details
      Keywords: Hybrid Organizations; Imprinting; Institutional Theory; Social Entrepreneurship; Organizations
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      Lee, Matthew, and Julie Battilana. "How the Zebra Got Its Stripes: Imprinting of Individuals and Hybrid Social Ventures." Harvard Business School Working Paper, No. 14-005, July 2013.
      • 2013
      • Working Paper

      Accountability of Independent Directors—Evidence from Firms Subject to Securities Litigation

      By: Francois Brochet and Suraj Srinivasan
      We examine which independent directors are held accountable when investors sue firms for financial and disclosure related fraud. Investors can name independent directors as defendants in lawsuits, and they can vote against their re-election to express displeasure over... View Details
      Keywords: Debt Securities; Lawsuits and Litigation; Legal Liability
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      Brochet, Francois, and Suraj Srinivasan. "Accountability of Independent Directors—Evidence from Firms Subject to Securities Litigation." Working Paper, 2013. (Harvard Business School Working Paper, No. 13-104, June 2013.)
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