Consumer Packaged Goods - Publications - Faculty & Research

03 Oct 2024
Blog Post

Van den Ende Rozen

carbon dioxide for the greenhouses from a Shell refinery in Rotterdam. During the transition from gas-based heating to geothermal energy, the company also buys green power for their existing 15MW electric cogeneration facility. Cold storage where View Details

21 Apr 2003
Research & Ideas

Will American Brands Be a Casualty of War?

overseas backlash against U.S. goods? A: Long before the Iraq conflict, the triumphal tone of America's global march set off a backlash. Brands such as McDonald's, Starbucks, and The Gap have become targets for protesters in many parts of the world. But so far... View Details

Keywords: by Sean Silverthorne

07 Dec 2016
Blog Post

Marketing Reimagined: A Recap of the 2016 Marketing Innovation Conference

including those focused on health care, consumer packaged goods, media and advertising. During the afternoon keynote, Marc Pritchard, Chief Brand Officer of P&G discussed the future of advertising.... View Details

Keywords: Entertainment / Media / Sports

15 May 2020
News

New Menu

its food supply, considered the uncertainties climate change is introducing into the global food market and set a target of fulfilling 30 percent of its nutritional needs domestically by 2030; alternative protein sources could help the country realize that goal. Tyson... View Details

11 Jan 2017
Research & Ideas

The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes

cheese no longer comes packaged with a Day-Glo orange powder, thanks to a pledge to stop using artificial dyes (Yellow 5 and Yellow 6) in the product. “Due to consumer protests against synthetic colors, the... View Details

Keywords: by Carmen Nobel

01 Mar 2006
News

The Producers

can rack up U.S. box office receipts of just over $380 million (not including consumer product tie-ins), and unexpected hits like Mel Gibson’s The Passion of the Christ grossed $370 million in 2004, earning a respectable third-place... View Details

Keywords: Julia Hanna; Motion Picture and Sound Recording Industries; Information

13 Jan 2014
Research & Ideas

How Government Can Restore the Faith of Citizens

a strange human tendency to value effort independent of outcome," says Norton. "If you appear to be working hard and sweating, people will assume you are doing a good job." There's an app for that Buell and Norton put that... View Details

Keywords: by Michael Blanding

Victor Emanuel

During World War II, Emanuel produced all types of military aircraft, including giant bombers, aircraft carriers, and cruisers. After the war, Emanuel led the conversion of AVCO from a producer of aircraft and heavy goods to a... View Details

Keywords: Automotive & Aerospace

12 Mar 2014
Research & Ideas

Entrepreneurship and Multinationals Drive Globalization

Entrepreneurship and Multinationals: Global Business and the Making of the Modern World, and his views on subjects ranging from whether globalism has been a force for good to what Nazi Germany tells us about the difficulty in planning for... View Details

Keywords: by Sean Silverthorne; Consumer Products; Consumer Products; Consumer Products; Consumer Products

21 Mar 2011
Research & Ideas

Are We Thinking Too Little, or Too Much?

While all good managers should be able to make snap decisions in high-pressure situations, they may miss out on good opportunities—and fall into ruts—when they make quick decisions strictly out of habit. Too... View Details

Keywords: by Carmen Nobel

14 Dec 2022
Blog Post

Creating Emerging Markets Sustainability Series - Reducing Plastic Pollution on a Global Scale

and towards more sustainable materials. The two interviews featured below frame the issue from different perspectives as they discuss the point of view of consumers as well as that of business leadership: María Emilia Correa is the... View Details

01 Jun 2004
News

Luxe Redux

Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury... View Details

Keywords: Julia Hanna; luxury; Retail Trade

08 Sep 2003
Research & Ideas

A Bold Proposal for Investment Reform

For companies to redeem credibility with investors, argue Harvard Business School professors Paul Healy and Krishna Palepu, "fundamental and even radical reforms must be made to the way America's markets process the flows of information between View Details

Keywords: by Ann Cullen; Financial Services

05 Feb 2009
Research & Ideas

In Praise of Marketing

to globalization, a second force enabling marketing to bring good quality to the masses is technology. Today, the Internet, supported like most of the diverse media that preceded it by brand advertising rather than subscription, is... View Details

Keywords: by John Quelch; Advertising

03 Apr 2012
News

Just Compensation

Ferracone replies, “I think so. A good leader is accountable for the performance of the organization and stands up to it in every respect, including with his or her compensation. If a leader’s compensation is excessive relative to the... View Details

Keywords: executives; executive compensation; Management, Scientific, and Technical Consulting Services; Professional Services

16 Jul 2018
Blog Post

3 Key Take-a-Ways From My Summer at Zalando

Plan. As we discussed in a wide range of cases during my first year at HBS, diversity is a key challenge for companies worldwide, especially those which are more tech-oriented. Although Zalando is in a good position compared to other tech... View Details

Keywords: Consumer Products / Retail

17 Apr 2017
News

Panera-bred Leaders Have Risen Throughout the Restaurant Industry

offer. Shaich will remain as CEO of the operation. “Most people [here], they’ve been pushed to think in ways they’ve never been pushed to think about before,” Shaich told the Globe. Though those lessons add up to good management... View Details

Keywords: Food Services and Drinking Places; Hospitality

Fast Answer

Business of Sports

behavior in sport markets and athletic consumer goods University of Michigan Public dataset compiled by University of Michigan professor of Sport Management Dr. Rod Fort Data covers economics and... View Details

Philip W. Pillsbury

When Pillsbury took over control of his family's flour company in 1940, it had sales of $47 million. Pillsbury, however, greatly expanded the business further, acquiring more flour mills and related facilities, while also entering the View Details

Keywords: Food & Tobacco

01 Jun 2015
News

Screen Grab

providers should support equal access to all content and applications (such as data-heavy files of online video) regardless of the source or how much bandwidth it requires. Instead, industry executives contend, consumers should pay... View Details

Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment

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