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  • All HBS Web  (2,780)
    • People  (10)
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  • April 2024 (Revised February 2025)
  • Teaching Note

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell
Teaching Note for HBS Case No. 724-360.The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the... View Details
Keywords: Business Model; Value Creation; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Business Startups; Growth and Development Strategy; Business Strategy; Product Marketing; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya
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Casadesus-Masanell, Ramon, Gamze Yucaoglu, and Jordan Mitchell. "eBee: Affordable Mobility for Africa." Harvard Business School Teaching Note 724-435, April 2024. (Revised February 2025.)
  • 19 May 2021
  • Op-Ed

Why America Needs a Better Bridge Between School and Career

degrees, workers of color, young workers, working mothers, and workers in the industries most affected by COVID, like retail and hospitality. As we look toward a post-pandemic recovery, it will be incumbent upon policymakers, business... View Details
Keywords: by Joseph B. Fuller and Rachel Lipson
  • 27 Feb 2006
  • Research & Ideas

When Rights of First Refusal Are a Bad Deal

Rights of first refusal are contract clauses common in such industries as entertainment. In 2001, Paramount Studios and the National Broadcasting Company negotiated the broadcasting rights for the hit show "Frasier." NBC held a... View Details
Keywords: by Sean Silverthorne; Construction; Real Estate; Entertainment & Recreation
  • 12 Dec 2011
  • HBS Case

HBS Cases: Clocky, the Runaway Alarm Clock

In the spring of 2005, media outlets from Gizmodo to Good Morning America were buzzing about Clocky, an alarm clock that jumped off the nightstand and rolled away chirping and beeping, forcing its owner to get out of bed to turn it off... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 01 Feb 2021
  • What Do You Think?

Has the New Economy Finally Arrived?

economy characterized by high growth, increased employment, and low inflation. It was supposedly driven by the productivity gains of an economy based less on heavy industry and more on service, as well as organizations that were... View Details
Keywords: by James Heskett
  • February 2008 (Revised May 2008)
  • Supplement

Lincoln Financial Group (C)

LFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales... View Details
Keywords: Organizational Change and Adaptation; Salesforce Management; Customer Focus and Relationships; Financial Services Industry
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Godes, David B., and David Lane. "Lincoln Financial Group (C)." Harvard Business School Supplement 508-030, February 2008. (Revised May 2008.)
  • 25 Jan 2017
  • HBS Case

How Should Advertisers Respond to Consumer Demand for Whiter Skin?

In India, where many people consider fair skin more desirable than dark, the cosmetics industry has responded by producing a wide range of skin-lightening products—and with great success. But, when these companies pitch their creams in... View Details
Keywords: by Dina Gerdeman; Beauty & Cosmetics
  • 02 May 2025
  • Blog Post

How to Work with Search Firms

firm? Explore the Coach Directory to filter coaches by industry and function expertise. Search Firms Work for the Organization The most important thing to remember when engaging with an executive search firm is that they do not work for... View Details
  • Web

General Management Awards & Honors - Faculty & Research

sponsored by Haier Group and MLab Peter Tufano : Fellow of the Academy of Social Sciences (FAcSS). Deborah M. Winshel : Recipient of the HBS Club of New York’s John C. Whitehead Social Enterprise Award in 2018. 2017 Gerald C. Chertavian : Received the Bowdoin Common... View Details
  • 18 Jul 2022
  • Research & Ideas

After the 'Crypto Crash,' What's Next for Digital Currencies?

requirement that’s expected to go into effect next year. How is this wave of regulation going to affect the market? Kominers: Some regulation is probably good for the industry because in order for crypto to... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Financial Services; Technology
  • 01 Oct 2014
  • What Do You Think?

Is Too Much Focus a Problem?

"fail to consider or know how to recognize what is outside their industry that is impacting their business (such as) customers who are buying their goods but don't fit the target profile, or alternative... View Details
Keywords: by James Heskett
  • 10 Jan 2022
  • Research & Ideas

How to Get Companies to Make Investments That Benefit Everyone

contributions to society, says Harvard Business School Assistant Professor Frank Nagle. Doing so will encourage companies to spend more time working to make the world a better place, he says. Nagle points to the use of free and open source software, known as FOSS, to... View Details
Keywords: by Lane Lambert
  • Web

History - Entrepreneurship

About Rock History The Arthur Rock Center for Entrepreneurship opened in its headquarters building on the HBS campus in 2003 with the generous donation of $25 million by famed venture capitalist Arthur Rock , MBA 1951 Arthur Rock has always been very View Details
  • 06 Sep 2016
  • First Look

September 6, 2016

through these questions, you’ll know that you’ve approached the problem in the right way—not just as a good manager but as a thoughtful human being. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51554 September 2016... View Details
Keywords: Carmen Nobel
  • 06 Aug 2019
  • Blog Post

Entrepreneurship and Global Capitalism - Discovering the Business of Storytelling

watched the Mahabharata on rented videotapes. I watched Bollywood movies religiously.   I wrote in my HBS essay: “According to The New York Times, Bollywood is viewed as an industry that can successfully market its wares only to those... View Details
  • 26 Jan 2024
  • Blog Post

Career Advice from the Guests of the HBS Climate Rising Podcast

Supports Corporate Boards to Accelerate Climate Action “Find something you really love and then get good at it, really specialized. That specialized could either be in a subject matter - you could be an expert in water, methane, or lots... View Details
  • 24 Nov 2003
  • Research & Ideas

Boards and Corporate Governance: A Balanced Scorecard Approach

capital to the best ideas, weeding out the bad ones. Investors have the challenge of sorting through the overwhelming number of ideas to discern the good ones, a process compared to finding a needle in a haystack. They often lack the... View Details
Keywords: Re: Robert S. Kaplan & Krishna G. Palepu
  • Web

National Markets - The Art of American Advertising

industrial goods.” Pamela Walker Laird, Advertising Progress: American Business and the Rise of Consumer Marketing , 1998 2 In the American economy of the early 1800s, many household items, such as soap or clothing, were made at home and... View Details
  • February 2025
  • Supplement

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell
The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details
Keywords: Business Model; Value Creation; Competition; Logistics; Profit; Resource Allocation; Expansion; Business Strategy; Growth and Development Strategy; Distribution Channels; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya
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Casadesus-Masanell, Ramon, Gamze Yucaoglu, and Jordan Mitchell. "eBee: Affordable Mobility for Africa." Harvard Business School Spreadsheet Supplement 725-855, February 2025.
  • 01 Mar 2010
  • News

John Crowley’s Extraordinary Measures

characters “captured the spirit of the family,” and “there was a lot of good humor” that evoked laughter from the research audience, Crowley notes. But he also saw tears in the eyes of audience members, who also clapped at the end. The... View Details
Keywords: Sarah Auerbach; Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries
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