Publications

May 1988 (Revised November 1990)
Case

Airbus vs. Boeing (B): The Storm Intensifies

By: Malcolm S. Salter

Discusses the growing competition faced by U.S. producers of civil aircraft due to the success and expanding product line of Airbus Industries. Designed to foster discussion of international trade policy as it affects producers in the industry and to encourage firm... View Details

Keywords: Trade; Policy; Negotiation; Competition; Competitive Strategy; Aerospace Industry; United States

April 1988 (Revised May 1992)
Case

Gaz de France

By: W. Carl Kester

The treasurer of Gaz de France is an aggressive, proactive manager of his company's liability structure, running one of the largest swap books of any non-financial corporation in the world. Currency futures, interbank forwards, and currency options are also frequently... View Details

Keywords: Decisions; Borrowing and Debt; Currency Exchange Rate; Credit Derivatives and Swaps; Policy; Management; Organizational Structure; Energy Industry; Europe

1988
Chapter

The Machine Tool Industry and Industrial Policy 1955-82

By: David J. Collis

Keywords: Machinery and Machining; Policy; Manufacturing Industry

1987
Chapter

Amnesty, Enforcement, and Tax Policy

By: Dutch Leonard and Richard J. Zeckhauser

Keywords: Taxation; Policy; Law Enforcement

October 1987 (Revised October 1989)
Background Note

Moving Ideas into Action: Mastering the Art of Change

By: Rosabeth M. Kanter

Discusses elements in organizing a large scale change effort: defining a shared vision, coalition building, management structure and process, communication and education, local participation and innovation, standards and measures, and symbols and signals. View Details

Keywords: Change Management; Communication; Policy; Innovation and Invention; Standards; Organizational Change and Adaptation; Strategy

September 1987 (Revised October 1987)
Background Note

The Job of the General Manager

By: James L. Heskett

Describes elements of the job of the general manager that are addressed in the Management Policy and Practice course at the Harvard Business School. These include: 1) establishing strategic direction, 2) setting goals and managing standards of performance, 3)... View Details

Keywords: Experience and Expertise; Policy; Recruitment; Working Conditions; Managerial Roles; Resource Allocation; Mission and Purpose; Performance Evaluation; Strategy; Value

March 1987
Background Note

Variety vs. Value: Two Generic Approaches to Product Policy

By: Benson P. Shapiro

Keywords: Product; Policy; Marketing

February 1987 (Revised August 1989)
Background Note

United States Trade Law

By: David B. Yoffie

Examines the manner in which U.S. trade law and policy has evolved, with emphasis on trade in manufactured goods and services as well as the relationship between the executive and the legislature. The structure and content of U.S. trade law is discussed including a... View Details

Keywords: Trade; Machinery and Machining; Policy; Law Enforcement; Outcome or Result; Business and Government Relations; United States

1987
Book

Business Policy: Text and Cases

By: C. Roland Christensen, Kenneth R. Andrews, Joseph L. Bower, Richard G. Hamermesh and Michael E. Porter

Keywords: Policy; Information; Cases

1987
Book

Food Policy in Mexico: The Search for Self Sufficiency

By: James E. Austin and Gustavo Esteva

Keywords: Food; Policy; Mexico

December 1986 (Revised October 1987)
Case

Mexican Debt and Agricultural Policy

By: Ray A. Goldberg

Keywords: Borrowing and Debt; Agribusiness; Policy; Agriculture and Agribusiness Industry; Mexico

December 1986
Case

Zen-Noh Feedgrain Procurement Policy

By: Ray A. Goldberg

Keywords: Policy

December 1986 (Revised March 1991)
Supplement

Caterpillar-Komatsu in 1986

By: Christopher A. Bartlett

Provides an update to the global competitive interaction between Caterpillar and Komatsu described in companion cases Caterpillar Tractor and Komatsu Ltd. Caterpillar's response to Komatsu's growing market share is outlined, then the impact of rapidly changing... View Details

Keywords: Competition; Currency Exchange Rate; Price; Global Strategy; Policy; Market Participation; Strategy; Manufacturing Industry; Agriculture and Agribusiness Industry; Industrial Products Industry

November 1986 (Revised December 1992)
Case

Kentucky Fried Chicken (Japan) Ltd.

By: Christopher A. Bartlett

Describes the internationalization of the Kentucky Fried Chicken (KFC) fast food chain, focusing on KFC's entry into Japan. An entrepreneurial country general manager, Lou Weston, battles numerous problems to establish the business and is eventually highly successful.... View Details

Keywords: Business Subsidiaries; Entrepreneurship; Globalized Economies and Regions; Governing Rules, Regulations, and Reforms; Policy; Market Entry and Exit; Strategic Planning; Agency Theory; Perspective; Corporate Strategy; Food and Beverage Industry; Japan

November 1986
Supplement

People Express - May 1985

By: D. Quinn Mills

Describes situation facing Don Burr at People Express in May of 1985. Purpose is to get students to make a business policy decision. Follow-up to People Express - March 1984. View Details

Keywords: Decisions; Policy; Management Teams; Air Transportation Industry

July 1986
Case

Nicaragua and the U.S. Trade Embargo

By: James E. Austin

Keywords: Developing Countries and Economies; Trade; Policy; International Relations; Nicaragua; United States

1986
Book

Business Policy: Text and Cases

By: K. Andrews, J. Bower, C. R. Christensen, R. Hamermesh and M. E. Porter

Keywords: Business Ventures; Corporate Strategy; Policy

April 1985
Supplement

Cleveland Twist Drill: Jim Bartlett, Video

By: Richard G. Hamermesh and Daniel F. Muzyka

Presents a question and answer session with Jim Bartlett, president of Cleveland Twist Drill. Edited into three parts. Bartlett provides additional insights into the case situation and also describes subsequent events at the company. View Details

Keywords: Management Teams; Corporate Strategy; Policy; Construction Industry; Consumer Products Industry