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Show Results For
- All HBS Web
(1,908)
- People (19)
- News (573)
- Research (1,083)
- Events (4)
- Multimedia (26)
- Faculty Publications (862)
- Profile
Blake Landro
organizational skills I’m learning in business school,” he says. Looking ahead, Blake is interested in a career “where entertainment meets technology,” either as a content partner manager or within an agency that specializes in reaching... View Details
- 01 Dec 2017
- News
Research Brief: Better Brainstorming
aspiring entrepreneurs who were taking part in a three-week startup bootcamp. Participants underwent personality evaluation to determine their level of openness (defined as having greater curiosity, questioning convention, and View Details
Keywords: Jennifer Myers
- 14 Feb 2018
- News
A ‘Hopeaholic’ Promotes Diversity, Inclusion, and Equality in the Workplace
and equality is meaningful and challenging,” she adds. “I know my goal to develop organizations and society on this issue is a lofty one; and I may not be able to change the world, but I can sure keep the ball rolling.” Coleman began her career working in the View Details
- 17 Jul 2006
- Lessons from the Classroom
Developing a Strategy for Digital Convergence
about capturing value through intellectual property regimes, standards, and technology platforms. Digital convergence takes center stage in the final module. Convergence examples, suddenly, are plentiful. Computing and entertainment have... View Details
- 01 Jun 2012
- News
Inspiration Is Not Enough
approved.” Like Hefner, other innovators in Harris’s pantheon never get dulled by the details. Southwest Airlines cofounder Herb Kelleher was known to personally load baggage to improve employee morale. Walt Disney, as much of a business pioneer as View Details
- March 2007
- Teaching Note
Clear Channel Communications, Inc. (TN)
Teaching note to 707523. View Details
- 04 May 2021
- News
Legacy, Leadership, and Transformation at America's National Ballet Company
Keywords: Arts, Entertainment
- 28 Feb 2020
- News
Kelly Campbell Named President of Hulu
Dia Dipasupil / Getty Images Dia Dipasupil / Getty Images Walt Disney Co. announced that it was promoting Kelly Campbell (MBA 2005) to president of the streaming service Hulu, the Los Angeles Times reports. With 30 million subscribers and a host of network television... View Details
Keywords: Arts, Entertainment
- 10 Jan 2017
- News
Sir David Clementi Named BBC Chairman
(Getty Images) (Getty Images) Sir David Clementi (MBA 1975), former deputy governor of the Bank of England and former chairman of Prudential, has been confirmed as the next chairman of the BBC. Clementi led a review of the BBC’s operations last year, which included his... View Details
Keywords: Arts, Entertainment
- 23 Nov 2015
- News
Inside Paddle8's Bid To Become The Internet's Auction House
Keywords: Arts, Entertainment
- 25 Jul 2013
- News
Maria Baibakova Is Finding Her Place in the Art World
Keywords: Arts, Entertainment
- October 2007
- Article
The Power of Stars: Do Star Actors Drive the Success of Movies?
By: Anita Elberse
Is the involvement of star actors critical to the success of motion pictures? Film studios, which they regularly pay multimillion-dollar fees to star actors, seem driven by that belief. I shed light on the returns on this investment using an event study that considers... View Details
Keywords: Talent and Talent Management; Film Entertainment; Investment Return; Revenue; Compensation and Benefits; Resource Allocation; Success; Motion Pictures and Video Industry
Elberse, Anita. "The Power of Stars: Do Star Actors Drive the Success of Movies?" Journal of Marketing 71, no. 4 (October 2007): 102–120. (Featured in HBS Working Knowledge.)
- June 2009 (Revised March 2011)
- Module Note
The Creative Industries: Managing Products and Product Portfolios
By: Anita Elberse
This module note examines the way in which professional content producers in the creative industries approach product and product portfolio management, and explores the underlying reasons for their strategies. View Details
Keywords: Entertainment; Management Practices and Processes; Marketing; Product Development; Production; Creativity
Elberse, Anita. "The Creative Industries: Managing Products and Product Portfolios." Harvard Business School Module Note 509-077, June 2009. (Revised March 2011.)
- June 2017
- Case
AKB48: Going Global? (A)
By: Juan Alcácer, Kotaro Sasamoto, Tee Chayakul and Mayuka Yamazaki
After a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what... View Details
Keywords: Brand Building; Brand Extension; Culture-based Products; Global Products; Differentiation; Intellectual Property; International Business; Local Products; Strategy; Value Capture; Market Entry and Exit; Music Entertainment; Business Model; Global Strategy; Global Range; Brands and Branding; Value Creation; Expansion; Music Industry; Japan; China; Indonesia; Taiwan; Philippines; Thailand; South Korea
Alcácer, Juan, Kotaro Sasamoto, Tee Chayakul, and Mayuka Yamazaki. "AKB48: Going Global? (A)." Harvard Business School Case 717-445, June 2017.
- Profile
Ann Chao
were intended for.” A pianist since childhood, Ann ultimately seeks a way to combine arts and commerce. “Few people can bridge the gap between creativity and business – I hope to be one of them. I’d like to go back to China to bring great stories and View Details
- 13 Jun 2005
- Research & Ideas
Rescuing Products with Stealth Positioning
its market penetration—like that of rivals Microsoft (with the Xbox) and Nintendo (with the GameCube)—has been limited by a narrow customer base of mostly males in their late teens and twenties. Sony's goal is to make the PlayStation a broad platform for home View Details
Keywords: by Youngme Moon
- 26 Jul 2018
- News
Running the Numbers
conversation around how analytics are used in the sports and entertainment business.” The job draws on her experience as an athlete, her MBA degree and undergraduate psychology major, and a fascination with technology-based problem... View Details
Keywords: Deborah Blagg
- Web
Student Clubs | MBA
Christian Fellowship Club Basketball Coffee and Tea Club Conservative Club Consulting for Impact Club Crimson Parents D Democrats, Liberals, Progressives Club E Education Club Energy & Environment Club Entertainment & Media Club... View Details