class of 49 - Publications - Faculty & Research

14 Oct 2013
Research & Ideas

Time that Government Reopens for Business

the US economy? A: The immediate direct impact on the real economy is measurable but modest. About 800,000 people are now taking unpaid days off, and they are generally people of middle- or upper-middle- View Details

Keywords: by Jim Aisner

30 Jul 2014
Lessons from the Classroom

Teaching The Deal

a reasonable request and deliver it with a smile, hopefully you can keep the other person in the room and see what happens next." Mohan—former managing director and now senior advisor of $15 billion VC and private equity firm Summit... View Details

Keywords: by Dina Gerdeman; Education

03 Apr 2017
What Do You Think?

How About Investing in Human Infrastructure?

opportunities for human development are key to regenerating a middle class on which the US Constitution depends, I was surprised that there wasn’t a greater sense of urgency in many View Details

Keywords: by James Heskett; Construction

23 Jul 2014
Lessons from the Classroom

Innovation Is Magic. Really

create such a spellbinding experience: a world-class magician. Thomke, the William Barclay Harding Professor of Business Administration at Harvard Business School, has paired up with magician Jason Randal to teach innovation to business... View Details

Keywords: by Dina Gerdeman; Consumer Products

01 Nov 2024
In Practice

Layoffs Surging in a Strong Economy? Advice for Navigating Uncertain Times

time to maintain high standards and efficiency. Leaders of firms from start-ups to tech giants should give themselves the room they need to manage employee performance while shifting headcount to match strategic priorities when the need... View Details

Keywords: by Rachel Layne; Technology; Information Technology

24 Jun 2002
Research & Ideas

Building ’Brandtopias’—How Top Brands Tap into Society

was premised on an allegory about hillbillies, which working class people outside America's cities found valuable at a time when American ideology was all about engineering life and technological progress. Holt describes the geographical... View Details

Keywords: by Martha Lagace

22 Jun 2021
Research & Ideas

The COVID-19 Mutiny: When Teams Leave and Take Their Clients

absent in the “2020-2021 Class of Lift Outs.” The lack of cultural integration may even be a short-term plus, freeing new recruits to devote their energies entirely to the... View Details

Keywords: by Robin Abrahams, Boris Groysberg, and Steven L. Manchel

13 Aug 2020
Research & Ideas

6 Ways to Support COVID-Weary Employees

the productivity of busy professionals. For workplace settings devoid of perks, small non-cash rewards like access to valuable online classes or fitness programs can also... View Details

Keywords: by Dina Gerdeman

02 Jun 2003
Research & Ideas

Why Have Marketers Ignored America’s Man-of-Action Hero?

A: The compensatory consumption thesis is particularly focused on how straight white men from working and middle class backgrounds, those below the top 10 or 15 percent, create a meaningful sense of identity... View Details

Keywords: by Manda Salls

29 Apr 2015
Lessons from the Classroom

Use Personal Experience to Pick Winning Stocks

think it's the Wild West—if they come and shoot enough bad guys they'll get to the top," says Cohen. "But your ability to make other people's ideas better is a big component of your success at a firm." To stress this point,... View Details

Keywords: by Michael Blanding; Financial Services

03 May 2004
Research & Ideas

Business History around the World

class system, or an alleged "anti-industrial" bias of its social elite, or the post-1945 flirtation with socialism and extensive state intervention. We maintain that comparisons which use the... View Details

Keywords: by Cynthia Churchwell

18 May 2021
Book

Launching a Career in the COVID Economy? Here Are 5 Tips.

Right, a new book by HBS research associate Gorick Ng. Educated during the grip of the COVID-19 pandemic, the class of 2021 concludes an unusual academic experience only to... View Details

Keywords: by Carolyn DiPaolo

29 Jan 2007
Research & Ideas

The Business Press Is a Watchdog that Bites

individuals—in some cases who also happen to be analysts—that really dig into accounting issues. I look at some of those before a given class to see if there's anything interesting that they are bringing up... View Details

Keywords: by Martha Lagace; Journalism & News; Publishing

18 Feb 2013
Research & Ideas

Breaking Through a Growth Stall

identify your core customers and build a scalable platform for growth around them. That's the message from Frank V. Cespedes, the MBA Class of 1973 Senior Lecturer of Business... View Details

Keywords: by Sean Silverthorne

11 Aug 2016
Cold Call Podcast

Why College Rankings Keep Deans Awake at Night

for anybody, but you need to apply to all of these places because all of them are getting in many more applications than quite frankly they need or deserve. Brian: Right, so you've taught this case in View Details

Keywords: Re: William C. Kirby; Education

12 Oct 1999
Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

A host of organizations — among them Lucent Technologies, the Boeing Company, and Southwest Airlines — have recently begun to ponder such intangibles in an effort to attract and maintain a motivated, performance-boosting workforce. Books... View Details

Keywords: by Marguerite Rigoglioso

31 Jul 2015
Research & Ideas

The Faculty Reader: Who is Reading What This Summer?

re-read Khalil Gibran Muhammad’s The Condemnation of Blackness: Race, Crime, and the Making of Modern Urban America, which I assigned to a class a few years ago and had... View Details

Keywords: by Carmen Nobel; Information; Publishing

30 Jun 2020
Book

Capitalism Is More at Risk Than Ever

The book Capitalism at Risk first appeared in 2011. The problems it identified with social inequality, global trade strife, and environmental degradation have only accelerated by 2020. The new edition of Capitalism at Risk, subtitled How Business Can Lead, is expanded... View Details